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PROMOTION
Study Active acquires Premier Global name and select branding assets
25 Mar 2024
Study Active is a trusted institution in the industry / Study Active
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets from Assessment Technologies Institute LLC, part of Ascend Learning in the US.

The Premier Global name, now backed by Study Active’s leading fitness education products paves the way for a new era in the sector.

Study Active is the current holder of the prestigious ukactive Education Provider of the Year award and a leading provider of Personal Training and Gym Instructor qualifications in the UK.

The Premier Global brand has always represented the gold standard in education within the fitness sector and even since the company Premier Global ceased trading in 2022, the brand has remained synonymous with quality, innovation and trust.

Study Active's acquisition of the Premier Global name and select branding assets (which includes the logos, class 41 trademarks, copyright, web domain, and associated goodwill), marks a significant development in the fitness education landscape and commitment to driving up standards in this sector.

As Active IQ’s largest training centre in the UK and a CIMSPA “Enhancing” rated endorsed education provider, Study Active has established itself as a trusted institution in the industry.

The acquisition of the Premier Global name and select branding assets further solidifies Study Active's commitment to maintaining and elevating professional standards in fitness education.

"We’re thrilled to announce our acquisition of the Premier Global name and select branding assets," said James Luscombe, managing director of Study Active.

"The Premier Global brand name has long been a trailblazer in the field of fitness education, and we’re honoured to carry forward its legacy. This acquisition underscores our dedication to providing world-class education and training to our students both today and in the future."

Tara Dillon, CEO of CIMSPA said: “The Premier Global name is certainly a familiar and trusted name within the sector and like many we were sad when the Premier Global company ceased trading in 2022.

“We’re delighted, however, that Study Active can now breathe new life into this esteemed brand name and ensure its legacy into the future.”

For more information about Study Active and this exciting new chapter, please visit studyactive.co.uk or premierglobal.co.uk
Study Active
Address: Study Active Limited, Eastway Enterprise Centre, 7 Paynes Park, Hitchin, SG5 1EH, England
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PROMOTION
Study Active acquires Premier Global name and select branding assets
25 Mar 2024
Study Active is a trusted institution in the industry / Study Active
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets from Assessment Technologies Institute LLC, part of Ascend Learning in the US.

The Premier Global name, now backed by Study Active’s leading fitness education products paves the way for a new era in the sector.

Study Active is the current holder of the prestigious ukactive Education Provider of the Year award and a leading provider of Personal Training and Gym Instructor qualifications in the UK.

The Premier Global brand has always represented the gold standard in education within the fitness sector and even since the company Premier Global ceased trading in 2022, the brand has remained synonymous with quality, innovation and trust.

Study Active's acquisition of the Premier Global name and select branding assets (which includes the logos, class 41 trademarks, copyright, web domain, and associated goodwill), marks a significant development in the fitness education landscape and commitment to driving up standards in this sector.

As Active IQ’s largest training centre in the UK and a CIMSPA “Enhancing” rated endorsed education provider, Study Active has established itself as a trusted institution in the industry.

The acquisition of the Premier Global name and select branding assets further solidifies Study Active's commitment to maintaining and elevating professional standards in fitness education.

"We’re thrilled to announce our acquisition of the Premier Global name and select branding assets," said James Luscombe, managing director of Study Active.

"The Premier Global brand name has long been a trailblazer in the field of fitness education, and we’re honoured to carry forward its legacy. This acquisition underscores our dedication to providing world-class education and training to our students both today and in the future."

Tara Dillon, CEO of CIMSPA said: “The Premier Global name is certainly a familiar and trusted name within the sector and like many we were sad when the Premier Global company ceased trading in 2022.

“We’re delighted, however, that Study Active can now breathe new life into this esteemed brand name and ensure its legacy into the future.”

For more information about Study Active and this exciting new chapter, please visit studyactive.co.uk or premierglobal.co.uk
Study Active
Address: Study Active Limited, Eastway Enterprise Centre, 7 Paynes Park, Hitchin, SG5 1EH, England
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Energym’s flagship product, the RE:GEN Studio, is an indoor bike that captures the energy from workouts and converts it into clean, usable power.
Skillup targets the entire body with focus on upper body muscles
Technogym has released Skillup, an ergometer designed to target the entire body, with a focus on the muscle groups of the upper back, chest and arms, by simulating the actions of cross country skiing.
Leverage Squat Machine facilitates deeper squats says Skelcore
Skelcore, a Miami-based fitness equipment manufacturer, has announced its newest release: the Leverage Squat Machine.
Portable device from Hyperice delivers on-the-go muscle recovery
Hyperice recently introduced its newest product: the Normatec Lower Legs.
Klafs launches all-new Taras outdoor sauna
Klafs has introduced the Taras outdoor sauna to offer a blend of functionality and style.
Keiser A400 resistance will empower fitness enthusiasts
Keiser has released a new line of resistance equipment designed to give real-time feedback and data analytics.
MyEquilibria combines art and outdoor exercise
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Slacklining will transform fitness in the UK
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and the SlackRack.
Form’s in-goggle coaching will help swimmers hone technique
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented reality (AR) display.
Egym’s Open Mode extends access to its strength equipment
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used as a replacement for traditional weights on the fitness floor, rather than solely as circuit-based machines.
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Perfect Gym Solutions S.A.

Perfect Gym is a global software provider specialising in fitness and recreation facility management [more...]
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+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

30-30 May 2024

Forum HOTel&SPA

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30 May - 02 Jun 2024

Rimini Wellness

Rimini Exhibition Center, Rimini, Italy
+ More diary  
 


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Tel: +44 (0)1462 431385

©Cybertrek 2024

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