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PROMOTION
Fitness First UK wins big by switching up its digital personal training (PT) offer with Fisikal
11 Oct 2022
Fitness First UK has integrated Fisikal’s personal training functionality into its digital ecosystem / Fitness First UK / Fisikal
I am pleased to say, the integration of Fisikal functionality was as pain-free as any switch could possibly be, thanks to the high level of support provide by Fisikal throughout.
– Keith Shaw, Fitness First UK
In a bid to better connect members to trainers and vice versa, Fitness First UK has integrated Fisikal’s world class personal training functionality into its digital ecosystem.

Here, Keith Shaw, Head of Personal Training, Fitness First UK explains how the experience played out for members, trainers and the business.

"I am pleased to say, the integration of Fisikal functionality was as pain-free as any switch could possibly be, thanks to the high level of support provide by Fisikal throughout.

"Our ambition is to engage 20 per cent of our membership in personal training. Digital bookings through our member app is central to our strategy. Recently, through targeted promotion administered through the app, over a 14-day period, we secured 1,600 personal trainer bookings by members who had previously never engaged with personal training. Being able to facilitate this kind of activity at the push of a few buttons will be instrumental in the growth of our personal training engagement moving forwards.

"Fisikal supported us through the entire process. Most of the technical integration was completed via a mix of remote and on-site works by Fisikal in liaison with our in-house technical team. When it came to the upload of information, setting filters and permissions, and building performance dashboard, Fisikal provided support via a mix of online ‘how to videos’ and visual PDFs to direct online and telephone support.

"The level of support by Fisikal was, and continues to be, extraordinary. Help is always on-hand. This reassurance has made the entire process manageable and has meant we will not shy away from upgrades and system improvements managed by Fisikal in the future.

"So, what are the big wins? As a business, the digitalisation of the booking system enables us to better understand and influence our members’ connection with our trainers. Secondly, it helps our trainers build a client base through better communication and promotion of their services direct to members. And, finally, it enhances the experience for our members and keep them training with us."
Fisikal
Address: 327 Fulham Road, London SW10 9QL





Digital bookings through a member app is central to Fitness First's strategy / Credit: Fitness First UK / Fisikal
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Jobs    News   Products   Magazine
PROMOTION
Fitness First UK wins big by switching up its digital personal training (PT) offer with Fisikal
11 Oct 2022
Fitness First UK has integrated Fisikal’s personal training functionality into its digital ecosystem / Fitness First UK / Fisikal
I am pleased to say, the integration of Fisikal functionality was as pain-free as any switch could possibly be, thanks to the high level of support provide by Fisikal throughout.
– Keith Shaw, Fitness First UK
In a bid to better connect members to trainers and vice versa, Fitness First UK has integrated Fisikal’s world class personal training functionality into its digital ecosystem.

Here, Keith Shaw, Head of Personal Training, Fitness First UK explains how the experience played out for members, trainers and the business.

"I am pleased to say, the integration of Fisikal functionality was as pain-free as any switch could possibly be, thanks to the high level of support provide by Fisikal throughout.

"Our ambition is to engage 20 per cent of our membership in personal training. Digital bookings through our member app is central to our strategy. Recently, through targeted promotion administered through the app, over a 14-day period, we secured 1,600 personal trainer bookings by members who had previously never engaged with personal training. Being able to facilitate this kind of activity at the push of a few buttons will be instrumental in the growth of our personal training engagement moving forwards.

"Fisikal supported us through the entire process. Most of the technical integration was completed via a mix of remote and on-site works by Fisikal in liaison with our in-house technical team. When it came to the upload of information, setting filters and permissions, and building performance dashboard, Fisikal provided support via a mix of online ‘how to videos’ and visual PDFs to direct online and telephone support.

"The level of support by Fisikal was, and continues to be, extraordinary. Help is always on-hand. This reassurance has made the entire process manageable and has meant we will not shy away from upgrades and system improvements managed by Fisikal in the future.

"So, what are the big wins? As a business, the digitalisation of the booking system enables us to better understand and influence our members’ connection with our trainers. Secondly, it helps our trainers build a client base through better communication and promotion of their services direct to members. And, finally, it enhances the experience for our members and keep them training with us."
Fisikal
Address: 327 Fulham Road, London SW10 9QL





Digital bookings through a member app is central to Fitness First's strategy / Credit: Fitness First UK / Fisikal
PRODUCT NEWS
CryoCON international cryotherapy convention returns for 2023
The third annual CryoCON Convention will take place in Dallas, Texas, from 5-6 March.
Connected Health & Fitness Summit scheduled for 8-9 February
Although Covid may no longer be a ‘significant’ threat to business, the connected fitness industry is still facing challenges.
Cinematic aqua fitness comes to swimming pools
Hydrohex, a virtual workout platform for swimming pools, spas and leisure centres, is releasing a new collection of classes into its library.
The new Tut Trainer is coming to the UK, Europe and Australia
When Canadian pickleball champion Steve Deakin injured his wrist, he used the Tut Trainer to get him back up to strength. The second iteration of the Tut Trainer has just been released and as well as being quieter and smoother, it has an increased resistance load from 150lbs to 200lbs (68kg to 90kg), which is created from 36 ounces (1kg) of calibrated resistance bands.
Power Plate Rev combines indoor bikes and vibration to optimise muscle activation
Power Plate Rev pairs vibration with indoor cycling using patent-pending VibeShift technology.
ZeroWheel opens preorders for Bluetooth-connected smart abs wheel
The ZeroWheel is a motorised, Bluetooth-connected reinvention of the traditional abs wheel that is designed for a commercial gym setting and at-home use.
Parkwood Leisure invests more than £1m in fitness equipment as part of wide-scale facility upgrades
Parkwood Leisure has invested more than £1m over the past 12 months in new fitness equipment, as part of the operator’s plans to upgrade its leisure centres and improve its offering to members.
Spren turns a smartphone camera into a biomarker scanner connecting any app to the human body
Spren Vision transforms smartphone cameras into real-time biomarker sensors. It can connect any app to the human body, opening up new possibilities for app providers across the fitness sector to boost engagement and retention.
Fitness racing company Hyrox sees UK gym affiliation scheme jump from 18 to 120 in one year
Hyrox is a “fitness racing” concept that sees all levels of athletes compete in timed events worldwide.
Inspace releases new zero power Air Stepper
The new Air Stepper from Inspace has been designed for HIIT training and is ideal for boutique fitness offerings, small group training and functional spaces. It uses zero power, takes up minimal floor space and is low maintenance.
Aquaform unveils Island Walk experience as an adaptable alternative to spa showers
Wet spa specialist Aquaform has created an Island Walk experience for spas to offer in smaller spaces.
New palm-cooling tech CoreTx Go boosts reps and cuts fatigue
CoreTx GO is a new palm-cooling device that can increase the number of reps an athlete can compete in a session while reducing fatigue to maximise overall performance.
+ More products   
 
COMPANY PROFILES
Life Fitness

The Life Fitness family of brands offers an unrivalled product portfolio, providing customers with a [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

05-06 Mar 2023

World Spa & Wellness Conference

Excel exhibition and conference centre , London, United Kingdom
05-06 Mar 2023

CryoCON 2023

Renaissance at Plano Legacy West Hotel, Dallas, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2023

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