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'Rebel' uk gym owner Nick Whitcombe becoming global advocate for fitness
26 Nov 2020 . BY Tom Walker
Liverpool-based Whitcombe’s campaign has this week seen him featured in a full-page article in the New York Times / LinkedIn/Nick Whitcombe
Nick Whitcombe, the independent gym owner who refused to shut his gym during the October tier 3 restrictions, is becoming a fitness industry campaigner of international renown.

Liverpool-based Whitcombe’s campaign has this week seen him featured in a full-page article in the New York Times – an experience he describes as "surreal".

Previously, he has also featured on the BBC’s Panorama programme, (9 November), with his reach stretching as far as the Russia Today programme.

He was also mentioned by Angela Eagle in the recent parliamentary debate on gyms and sport.

Whitcombe first shot into the nation's consciousness when he refused to close his gym, Body Tech Fitness, when Liverpool was placed under tier 3 restrictions – despite multiple visits from police and a pile of fines.

Since then, he has become one of the faces of an unofficial campaign to get the health and fitness industry classified as an ‘essential service’.

Speaking to HCM, Whitcombe says he’s receiving up to 15,000 social media messages a day from people in the industry and well wishers supporting the cause.

“I’ve been in the industry for a decade and it’s the first time that I’ve seen it truly unified from the top to the bottom, which I think is a silver lining to come out of this situation," he told HCM.

"We’re all standing together now – independents, corporates, suppliers. This is testament to the magnitude of the situation.”

He wants to see a Work Out to Help Out scheme, to help avoid the deterioration in mental and physical health the second lockdown is sure to have created, and for gyms to be allowed to stay open during any further lockdowns.

“Prevention is better – and more cost-effective – than cure,” he said.

“The government doesn’t always listen to logic, but they will listen to budgets. So if we can show them how we can stem the drain which lifestyle diseases, such as diabetes, put on the NHS, they may comprehend how our industry can genuinely protect the NHS. No other sector can support it as we can.”

• To read a full interview with Nick Whitcombe, in the latest issue of HCM, click here.
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Jobs   News   Products   Magazine
PRODUCT NEWS
'Rebel' uk gym owner Nick Whitcombe becoming global advocate for fitness
26 Nov 2020 . BY Tom Walker
Liverpool-based Whitcombe’s campaign has this week seen him featured in a full-page article in the New York Times / LinkedIn/Nick Whitcombe
Nick Whitcombe, the independent gym owner who refused to shut his gym during the October tier 3 restrictions, is becoming a fitness industry campaigner of international renown.

Liverpool-based Whitcombe’s campaign has this week seen him featured in a full-page article in the New York Times – an experience he describes as "surreal".

Previously, he has also featured on the BBC’s Panorama programme, (9 November), with his reach stretching as far as the Russia Today programme.

He was also mentioned by Angela Eagle in the recent parliamentary debate on gyms and sport.

Whitcombe first shot into the nation's consciousness when he refused to close his gym, Body Tech Fitness, when Liverpool was placed under tier 3 restrictions – despite multiple visits from police and a pile of fines.

Since then, he has become one of the faces of an unofficial campaign to get the health and fitness industry classified as an ‘essential service’.

Speaking to HCM, Whitcombe says he’s receiving up to 15,000 social media messages a day from people in the industry and well wishers supporting the cause.

“I’ve been in the industry for a decade and it’s the first time that I’ve seen it truly unified from the top to the bottom, which I think is a silver lining to come out of this situation," he told HCM.

"We’re all standing together now – independents, corporates, suppliers. This is testament to the magnitude of the situation.”

He wants to see a Work Out to Help Out scheme, to help avoid the deterioration in mental and physical health the second lockdown is sure to have created, and for gyms to be allowed to stay open during any further lockdowns.

“Prevention is better – and more cost-effective – than cure,” he said.

“The government doesn’t always listen to logic, but they will listen to budgets. So if we can show them how we can stem the drain which lifestyle diseases, such as diabetes, put on the NHS, they may comprehend how our industry can genuinely protect the NHS. No other sector can support it as we can.”

• To read a full interview with Nick Whitcombe, in the latest issue of HCM, click here.
PRODUCT NEWS
Inspace Fitness launches new brand and online channels
Fitness start-up, Inspace, has revealed plans to launch a new brand, website and social channels.
ASPA International launches handheld UV-C light disinfection lamp
For over 30 years, ASPA International has designed and built high-quality spas for the hotel, health and wellness sectors.
The Retention People unveil 2020 Member Experience Awards winners
Member engagement software provider The Retention People (TRP) has unveiled the winners of its annual 2020 Member Experience Awards (MEA).
Forget the ‘Netflix effect’ – it’s all about the ‘iFit effect’ to boost member retention
Addiction – a word laden with negativity. But isn’t that exactly what the fitness industry wants? For members to be addicted (in a healthy way) to exercise – not just to increase profits but, most importantly, so they can live happier, healthier and longer lives.
Pulse Fitness updates iGym London with state-of-the-art technology
Pulse Fitness has recently completed a refurbishment of the fitness facilities at iGym London.
Storytelling - the future of fitness content
Heading into 2021, storytelling will be a key trend among fitness content creators and connected fitness providers, as the industry recognises its potential to unlock ultra- engaging experiences that boost retention.
What does a socially distanced leisure centre and health club look like?
The world has had to get used to social distancing in 2020 and any business operating in the leisure and hospitality sectors has had to face this challenge more than most.
AskNicely helps empower businesses to improve customer experience and boost NPS
Maintaining a consistent member experience across a growing health and fitness brand can prove challenging.
Ariston’s range of water heaters can reduce running costs for gyms
Ariston’s electric water heaters create hot water cost-effectively, ensuring gym-goers can enjoy a post-workout shower, due to fast reheat times and large storage capacities.
A runner’s life, by Dame Kelly Holmes
I started running when I was 12 years old, a skinny girl with an afro. I knew I loved running, I felt free and seemed to glide easily rather than pound the pavements.
Uscreen announces first to market Apple Watch Fitness Tracker
At Uscreen, we pride ourselves on being proactive innovators in the industry. We're continually doing our research and predicting where the industry is going so we can ensure the state-of-the-art technology to back you up in your video business.
Xn Leisure’s five-step process to increasing member retention
While leisure operators can generate interest and build an audience fairly easily, the challenge is converting an audience into a paying, engaged community – and keeping them there.
+ More products   
 
COMPANY PROFILES
Harlands Group

Harlands Group is the leading provider of membership management services to leisure operators, proce [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

VIDEO GALLERY

CPASE creates unforgettable luxury member experience at new boutique club with Technogym
Technogym has equipped Clare Stobart's new boutique health club – CPASE. Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

02-04 Feb 2021

Beauty West Africa

Landmark Centre, Lagos, Nigeria
02-04 Feb 2021

Spatex 2021

Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
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ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
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