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PRODUCT NEWS
Gymbox says it will open on 4 July – without government consent if necessary
26 Jun 2020 . BY Liz Terry
Gymbox GEO, Mike Daiper, says the operator has had enough and is going to reopen regardless
Photo: Gymbox
Gymbox has broken ranks and announced it will reopen all its gyms on 4 July, unless the UK government explains why it should not.

CEO Marc Diaper had already taken to social media following the 'pubs before gyms' debacle, questioning the government's motives in holding the gym industry back – now it appears his position has hardened.

Diaper says the sector was led to believe members could be welcomed back on the 4th July, and is yet to be given an explanation as to why this is not being allowed.

He said "As an industry, we’ve been continuously overlooked and led up the garden path on a date for reopening. We’ve been working closely with ukactive and its medical advisors for months and spent huge amounts of time, effort and money getting our clubs ready to reopen safely to our community, with strict protocols in place.

"We’ve been given no explanation from the Government, so we can only assume this decision is purely political. Many businesses in our sector will not be around in the coming months if we're unable to trade, and thousands of jobs are at risk.

"Pubs opening before gyms is outrageous given the huge health benefits exercise brings. Perhaps if we change our name from Gymbox to Ginbox, Boris will let us open?"

Diaper says Gymbox is also looking at partnerships with pubs to install gym equipment in their establishments, so members can hit the 'bar-bell' if that’s what it takes to open.

The operator says it's confident it has implemented safety measures across all 11 of its gyms to ensure they keep "heart rates up and R rates down" and will go above and beyond the measures being adopted by bars and restaurants when they re-open from 4th July in terms of safety and social distancing.

However, industry insiders say they fear the move could jeopardise reopening for the sector as a whole if the government is antagonised and with an official opening date hoped for in mid-July, question whether this more aggressive approach is wise.

Answering this point, Diaper said: "If industry insiders fear us opening could jeopardise the reopening of the sector...this is implying the government would delay opening gyms because a small chain of 11 gyms – out of over 7,000 in the industry – is simply asking the government to give answers as to why we’re opening after pubs and restaurants.

"ukactive has asked them the same question.

"By delaying us reopening, they are implying to our members that we’re not safe environments and that's not the case. There is medical evidence to support this.

"Thousands of gyms are at risk of closure over the next few months – and 100,000 jobs could be lost, according to ukactive. Does the government think we’ll just sit back and accept this? No way.

"Industry leaders have already agreed its a purely political move by the government. A political move that's costing this industry millions in losses on a daily basis.

"Maybe if we all demand some answers we’ll get some – as well as a confirmed opening date.

"Mid-July opening is not even confirmed and from a conversation we had with industry leaders this week, we’re not even holding our breath about that."

Gymbox safety protocols, include:
Temperature checks on arrival
Reduced gym and class capacity to practice social distancing
A doubling up of cleaning teams
Hygiene shields at reception
PPE for staff
Multiple hand sanitiser stations on the gym floor
Fully contactless entry, and transactions

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PRODUCT NEWS
Gymbox says it will open on 4 July – without government consent if necessary
26 Jun 2020 . BY Liz Terry
Gymbox GEO, Mike Daiper, says the operator has had enough and is going to reopen regardless
Photo: Gymbox
Gymbox has broken ranks and announced it will reopen all its gyms on 4 July, unless the UK government explains why it should not.

CEO Marc Diaper had already taken to social media following the 'pubs before gyms' debacle, questioning the government's motives in holding the gym industry back – now it appears his position has hardened.

Diaper says the sector was led to believe members could be welcomed back on the 4th July, and is yet to be given an explanation as to why this is not being allowed.

He said "As an industry, we’ve been continuously overlooked and led up the garden path on a date for reopening. We’ve been working closely with ukactive and its medical advisors for months and spent huge amounts of time, effort and money getting our clubs ready to reopen safely to our community, with strict protocols in place.

"We’ve been given no explanation from the Government, so we can only assume this decision is purely political. Many businesses in our sector will not be around in the coming months if we're unable to trade, and thousands of jobs are at risk.

"Pubs opening before gyms is outrageous given the huge health benefits exercise brings. Perhaps if we change our name from Gymbox to Ginbox, Boris will let us open?"

Diaper says Gymbox is also looking at partnerships with pubs to install gym equipment in their establishments, so members can hit the 'bar-bell' if that’s what it takes to open.

The operator says it's confident it has implemented safety measures across all 11 of its gyms to ensure they keep "heart rates up and R rates down" and will go above and beyond the measures being adopted by bars and restaurants when they re-open from 4th July in terms of safety and social distancing.

However, industry insiders say they fear the move could jeopardise reopening for the sector as a whole if the government is antagonised and with an official opening date hoped for in mid-July, question whether this more aggressive approach is wise.

Answering this point, Diaper said: "If industry insiders fear us opening could jeopardise the reopening of the sector...this is implying the government would delay opening gyms because a small chain of 11 gyms – out of over 7,000 in the industry – is simply asking the government to give answers as to why we’re opening after pubs and restaurants.

"ukactive has asked them the same question.

"By delaying us reopening, they are implying to our members that we’re not safe environments and that's not the case. There is medical evidence to support this.

"Thousands of gyms are at risk of closure over the next few months – and 100,000 jobs could be lost, according to ukactive. Does the government think we’ll just sit back and accept this? No way.

"Industry leaders have already agreed its a purely political move by the government. A political move that's costing this industry millions in losses on a daily basis.

"Maybe if we all demand some answers we’ll get some – as well as a confirmed opening date.

"Mid-July opening is not even confirmed and from a conversation we had with industry leaders this week, we’re not even holding our breath about that."

Gymbox safety protocols, include:
Temperature checks on arrival
Reduced gym and class capacity to practice social distancing
A doubling up of cleaning teams
Hygiene shields at reception
PPE for staff
Multiple hand sanitiser stations on the gym floor
Fully contactless entry, and transactions

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Fisikal chosen as tech partner for ‘JP4’; new health app from fitness expert, Jessie Pavelka
Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management solutions, to create the new JP4 app, a premium 12-week personal health and fitness transformation programme that takes the user on a journey of change through four key elements of health.
Let's get restarted: Physical Company offers advice on keeping gym members safe
As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
myFitApp launches branded live-streaming as part of its COVID-19 support package
Innovatise, the company behind myFitApp, has announced the immediate availability of its customer- branded live-streaming solution.
EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Bicester hotel opens purpose-built performance facilities to attract new target audience
The Bicester Hotel and Spa has launched purpose-built fitness and performance facilities to create a standalone, unique offering to attract a new demographic to the site.
EGYM launches digital functionality to help gyms adjust to a post lockdown world
As Governments turn attention to a lockdown exit strategy, the world is bracing itself for a ‘new norm’ where social distancing and heightened hygiene requirements become a part of daily life.
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Adidas believes that creators, just like athletes, need an environment that inspires their employees to perform and believe that through sport, we have the power to change lives.
Gympass partners with Wexer to launch on-demand workouts for operators
Gympass has launched Gympass Plus - including an on-demand platform powered by Wexer - for its 2,200+ operator partners. The platform comprises more than 500 workouts from 18 content providers including Zumba and Gaiam.
What’s your Covid-19 exit strategy? How will you use this time to relaunch your business to thrive, not just survive
There is no escaping the fact that we are operating in extraordinary times. Our physical health clubs, gyms and studios are closed and we’re trying to keep our membership engaged, fit and healthy via online and digital training.
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Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
fibodo launches Fit 4 the Fight initiative to keep people active in the wake of the coronavirus
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COMPANY PROFILES
FunXtion International BV

[more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

VIDEO GALLERY

Technogym mywellness app
Improve your training experience. All your data in a single app. Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

16-17 Jul 2020

APSWC Round Table 2020

Naman Resort, Da Nang, Vietnam
03-05 Aug 2020

World Fitness & Wellness Summit

Raffles City Convention Centre, Singapore
+ More diary  
 


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Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

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