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Staycationers treated to whale of a time at newly expanded W Club
16 Dec 2019 . BY Lauren Heath-Jones
Crown Sports Lockers fitted out the new female changing rooms at the Whalesborough Cottages and Spa in Bude, Cornwall
Holiday complex Whalesborough Cottages and Spa in Bude, North Cornwall, has enhanced its visitor experience by expanding its leisure facilities.

Owned by the Proudfoor family, which established a dairy farm on the 500-acre estate more than 50 years, this is the first time the site has expandedinto leisure, under the management of James Proudfoot, site owner and thrid generation member of the Proudfoot family. He says: "My grandfather established the dairy farm in 1963, but by 2004 we had run our course with it and decided to move into holiday cottages. On reflection, 15 years later, I can say that it was certainly the right decision.”

Whalesborough attracts staycationers from across Britain - from as far afield as Scotland, as well as Bath and Bristo l- to its 21, 5-star luxury cottages.

“Our USP is that we are very dog friendly, in contrast to many holiday destinations like ours,” James added. “Guests love roaming across the coastal countryside and can stroll right down to the beach at Widemouth Bay. It’s a delightful setting.”

A family affair, several members of the Proudfoot family help run the Bude operation. “My cousin Fraser is the other half of the business and manages the café and bistro, my wife Sharran is office manager, while sons Jake and Tom work here too. Tom has just completed a degree in film and media, so is planning to promote us on the digital platforms," said James.

Leisure provision is becoming an increasingly important aspect of Whalesborough’s offering, with James reflecting on how these trends have transformed the scale and scope of facilities in the sector. “We built our first cottages in 2009, with more following in 2013 and 2014 in the off season. All are five-star and feature leading-edge interior design, sustainable construction standards, solar panels and wood-pellet boilers.

“At the time, the spa was almost an afterthought, with just two treatment rooms on the second floor.” But regularly rising guest numbers forced a rethink. “Our changing areas were cramped, no longer fit for purpose and couldn’t cope with throughput – typically up to 15 ladies are staying here for spa breaks at any one time - while the gym had become congested,” said James.

Having established the W Club as an attractive element of Whalesborough’s accommodation, the Proudfoots knew their next step was to scale up to cater for the huge popularity of spa breaks.

Under a two-phase expansion, the former gym has been converted into a larger female changing area, fitted out by specialists Crown Sports Lockers.

The gym is housed in a two-storey purpose-built extension


A purpose-built two-storey extension houses the fitness provision, offering double the floorspace of the original gym, and fitted out with high-end Technogym equipment and augmented spa facilities.

Another addition is the new function room, which hosts studio classes for yoga and other disciplines, and complements Whalesborough’s outdoor sports provision and infinity swimming pool.

The Proudfoots chose carefully when selecting a supplier to fit out the changing areas. “We were seeking an upmarket manufacturer and had viewed Saunton Sands Hotel, where Crown had recently installed changing rooms,” James explained. “They seemed a friendly, family firm, attentive with an eye for detail.”

Throughout the build, Crown project manager Sam Palmer worked closely with James and the family to create bespoke designs for the female changing area and spa fitout.

“Collaborating around the kitchen table was a really relaxing way to talk through the client’s requirements and come up with solutions tailored to guest needs and numbers,” said Palmer.

Crown fitted out three treatment rooms with furniture finished in Egger truffle brown and Denver oak


Crown fitted out three large new treatment rooms, including a double treatment room, located on the first floor, each featuring furniture finished in Egger truffle brown and Denver oak with crisp white Corian worktops. On the ground floor, Crown fitted a small bank of matching holdall and clothes lockers with DCL keypad locks.

The expansion allows the W Club to further widen its guest offering. “Our cocoon indulgence is already a firm favourite, as are the ever-popular lava shells, hot stones and reflexology," said James.

Fitting out the newly created female changing room in the former gym saw Crown install 36 clothes lockers with DCL keypad locks, three private change cubicles, towel drop unit, wet and dry vanity stations.

The Made-in-Britain manufacturer also fitted out the wet area to include flush compact laminate door systems for the WC and shower cubicles. Two upholstered island stools, finished in a revitalising teal, medium blue-green, fabric to match Whalesborough’s corporate colour, completed the install.

“Our female guests now enjoy a far more spacious, luxurious and private changing environment,” said James.

Despite the explosion in spa days and breaks, the W Club can claim the North Cornish market for itself, it seems.

“There isn’t another spa facility within 20 or 30 miles of us, with planning permission for another 24 holiday cottages, our long-term future is secure," James added.

For more information please go to www.crownsportslockers.co.uk or get in touch via phone, +44 (0)1803 555885 or email [email protected]
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Jobs   News   Products   Magazine
PRODUCT NEWS
Staycationers treated to whale of a time at newly expanded W Club
16 Dec 2019 . BY Lauren Heath-Jones
Crown Sports Lockers fitted out the new female changing rooms at the Whalesborough Cottages and Spa in Bude, Cornwall
Holiday complex Whalesborough Cottages and Spa in Bude, North Cornwall, has enhanced its visitor experience by expanding its leisure facilities.

Owned by the Proudfoor family, which established a dairy farm on the 500-acre estate more than 50 years, this is the first time the site has expandedinto leisure, under the management of James Proudfoot, site owner and thrid generation member of the Proudfoot family. He says: "My grandfather established the dairy farm in 1963, but by 2004 we had run our course with it and decided to move into holiday cottages. On reflection, 15 years later, I can say that it was certainly the right decision.”

Whalesborough attracts staycationers from across Britain - from as far afield as Scotland, as well as Bath and Bristo l- to its 21, 5-star luxury cottages.

“Our USP is that we are very dog friendly, in contrast to many holiday destinations like ours,” James added. “Guests love roaming across the coastal countryside and can stroll right down to the beach at Widemouth Bay. It’s a delightful setting.”

A family affair, several members of the Proudfoot family help run the Bude operation. “My cousin Fraser is the other half of the business and manages the café and bistro, my wife Sharran is office manager, while sons Jake and Tom work here too. Tom has just completed a degree in film and media, so is planning to promote us on the digital platforms," said James.

Leisure provision is becoming an increasingly important aspect of Whalesborough’s offering, with James reflecting on how these trends have transformed the scale and scope of facilities in the sector. “We built our first cottages in 2009, with more following in 2013 and 2014 in the off season. All are five-star and feature leading-edge interior design, sustainable construction standards, solar panels and wood-pellet boilers.

“At the time, the spa was almost an afterthought, with just two treatment rooms on the second floor.” But regularly rising guest numbers forced a rethink. “Our changing areas were cramped, no longer fit for purpose and couldn’t cope with throughput – typically up to 15 ladies are staying here for spa breaks at any one time - while the gym had become congested,” said James.

Having established the W Club as an attractive element of Whalesborough’s accommodation, the Proudfoots knew their next step was to scale up to cater for the huge popularity of spa breaks.

Under a two-phase expansion, the former gym has been converted into a larger female changing area, fitted out by specialists Crown Sports Lockers.

The gym is housed in a two-storey purpose-built extension


A purpose-built two-storey extension houses the fitness provision, offering double the floorspace of the original gym, and fitted out with high-end Technogym equipment and augmented spa facilities.

Another addition is the new function room, which hosts studio classes for yoga and other disciplines, and complements Whalesborough’s outdoor sports provision and infinity swimming pool.

The Proudfoots chose carefully when selecting a supplier to fit out the changing areas. “We were seeking an upmarket manufacturer and had viewed Saunton Sands Hotel, where Crown had recently installed changing rooms,” James explained. “They seemed a friendly, family firm, attentive with an eye for detail.”

Throughout the build, Crown project manager Sam Palmer worked closely with James and the family to create bespoke designs for the female changing area and spa fitout.

“Collaborating around the kitchen table was a really relaxing way to talk through the client’s requirements and come up with solutions tailored to guest needs and numbers,” said Palmer.

Crown fitted out three treatment rooms with furniture finished in Egger truffle brown and Denver oak


Crown fitted out three large new treatment rooms, including a double treatment room, located on the first floor, each featuring furniture finished in Egger truffle brown and Denver oak with crisp white Corian worktops. On the ground floor, Crown fitted a small bank of matching holdall and clothes lockers with DCL keypad locks.

The expansion allows the W Club to further widen its guest offering. “Our cocoon indulgence is already a firm favourite, as are the ever-popular lava shells, hot stones and reflexology," said James.

Fitting out the newly created female changing room in the former gym saw Crown install 36 clothes lockers with DCL keypad locks, three private change cubicles, towel drop unit, wet and dry vanity stations.

The Made-in-Britain manufacturer also fitted out the wet area to include flush compact laminate door systems for the WC and shower cubicles. Two upholstered island stools, finished in a revitalising teal, medium blue-green, fabric to match Whalesborough’s corporate colour, completed the install.

“Our female guests now enjoy a far more spacious, luxurious and private changing environment,” said James.

Despite the explosion in spa days and breaks, the W Club can claim the North Cornish market for itself, it seems.

“There isn’t another spa facility within 20 or 30 miles of us, with planning permission for another 24 holiday cottages, our long-term future is secure," James added.

For more information please go to www.crownsportslockers.co.uk or get in touch via phone, +44 (0)1803 555885 or email [email protected]
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myFitApp launches branded live-streaming as part of its COVID-19 support package
Innovatise, the company behind myFitApp, has announced the immediate availability of its customer- branded live-streaming solution.
EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Bicester hotel opens purpose-built performance facilities to attract new target audience
The Bicester Hotel and Spa has launched purpose-built fitness and performance facilities to create a standalone, unique offering to attract a new demographic to the site.
EGYM launches digital functionality to help gyms adjust to a post lockdown world
As Governments turn attention to a lockdown exit strategy, the world is bracing itself for a ‘new norm’ where social distancing and heightened hygiene requirements become a part of daily life.
Adidas calls on BLK BOX for flooring solutions at new World of Sports complex
Adidas believes that creators, just like athletes, need an environment that inspires their employees to perform and believe that through sport, we have the power to change lives.
Gympass partners with Wexer to launch on-demand workouts for operators
Gympass has launched Gympass Plus - including an on-demand platform powered by Wexer - for its 2,200+ operator partners. The platform comprises more than 500 workouts from 18 content providers including Zumba and Gaiam.
What’s your Covid-19 exit strategy? How will you use this time to relaunch your business to thrive, not just survive
There is no escaping the fact that we are operating in extraordinary times. Our physical health clubs, gyms and studios are closed and we’re trying to keep our membership engaged, fit and healthy via online and digital training.
Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
fibodo launches Fit 4 the Fight initiative to keep people active in the wake of the coronavirus
fibodo, a booking management platform for the fitness industry, has launched Fit 4 the Fight, a new initiative encouraging members of the public to keep active, as well as keep personal trainers and fitness operators working in the wake of the coronavirus.
Crown collaborates on £2m luxury spa at Torbay’s Lincombe Hall hotel
Boutique AA 4-star destination Lincombe Hall Hotel, Torquay, has expanded its leisure provision by unveiling a £2m designated luxury spa.
Aberdeen Sports Village puts digital connectivity at its core
The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500,000 overhaul to enable it to offer a stronger user experience with digital connectivity at its core.
Precor launches online resources to help operators keep members engaged in the wake of coronavirus lockdowns
Precor has developed a set of resources for gym operators, designed to keep members engaged throughout the lockdown periods caused by the COVID-19 pandemic.
+ More products   
 
COMPANY PROFILES
Jordan Fitness

Neil Jordan, company founder and chairman, built Jordan Fitness based on a key principle; that cus [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

VIDEO GALLERY

MyZone - How to use the MZ-Bodyscan
The Best Product for the Best Clubs Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

02-05 Jun 2020

MIPIM

Palais des Festivals, Cannes, France
04 Jun 2020

SAPCA Annual Golf Day

Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

ABOUT LEISURE MEDIA
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