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Fitness tech firm Motosumo appoints Nick Coutts as chair of the board
03 Dec 2019 . BY Tom Walker....
Coutts – who co-founded Portuguese low-cost chain Fitness Hut in 2011 – joined Motosumo on 1 December
Fitness industry veteran Nick Coutts has been appointed chair of Danish fitness tech firm Motosumo.

Coutts took up the role on 1 December, replacing the outgoing chair Nana Bule, who is also CEO of Microsoft Denmark and has been on the board of Motosumo since 2016.

Coutts co-founded Portuguese low-cost chain Fitness Hut in 2011, developing it into the national market leader. The business was acquired by Spain’s Viva Gym in 2018, creating the largest low-cost fitness group on the Iberian Peninsula. Prior to that he was the long-time CEO of premium fitness chain Holmes Place.

"Nick’s experience in the industry and his approach to fitness is very aligned with what we do,” said Motosumo CEO, Kresten Juel Jensen.

"Motosumo might be powered by a lot of very complex and sophisticated tech, but, ultimately, it’s all about the experience of bringing people together to train and have fun."

Based in Copenhagen, Motosumo aims to make group fitness "fun and inclusive" with an app offering gamification and advance tech. Using the sensors present in most users' smartphones, Motosumo provides analytics usually found in only expensive, high-end fitness equipment.

Commenting on his new role at Motosumo, Coutts said: “It’s a remarkable concept that resonates with me on a personal level.

"Fitness is not just about health; it’s about communities. And it’s amazing to see how Motosumo helps build communities for its instructors and end users.

“Motosumo has the potential to become a leader in the world of group fitness.

“It’s a unique platform with an enormous amount of potential. I’m excited to get started with the team! And one of the first things on our agenda is to prepare for an upcoming series A round of investment.”
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Jobs   News   Products   Magazine
PRODUCT NEWS
Fitness tech firm Motosumo appoints Nick Coutts as chair of the board
03 Dec 2019 . BY Tom Walker....
Coutts – who co-founded Portuguese low-cost chain Fitness Hut in 2011 – joined Motosumo on 1 December
Fitness industry veteran Nick Coutts has been appointed chair of Danish fitness tech firm Motosumo.

Coutts took up the role on 1 December, replacing the outgoing chair Nana Bule, who is also CEO of Microsoft Denmark and has been on the board of Motosumo since 2016.

Coutts co-founded Portuguese low-cost chain Fitness Hut in 2011, developing it into the national market leader. The business was acquired by Spain’s Viva Gym in 2018, creating the largest low-cost fitness group on the Iberian Peninsula. Prior to that he was the long-time CEO of premium fitness chain Holmes Place.

"Nick’s experience in the industry and his approach to fitness is very aligned with what we do,” said Motosumo CEO, Kresten Juel Jensen.

"Motosumo might be powered by a lot of very complex and sophisticated tech, but, ultimately, it’s all about the experience of bringing people together to train and have fun."

Based in Copenhagen, Motosumo aims to make group fitness "fun and inclusive" with an app offering gamification and advance tech. Using the sensors present in most users' smartphones, Motosumo provides analytics usually found in only expensive, high-end fitness equipment.

Commenting on his new role at Motosumo, Coutts said: “It’s a remarkable concept that resonates with me on a personal level.

"Fitness is not just about health; it’s about communities. And it’s amazing to see how Motosumo helps build communities for its instructors and end users.

“Motosumo has the potential to become a leader in the world of group fitness.

“It’s a unique platform with an enormous amount of potential. I’m excited to get started with the team! And one of the first things on our agenda is to prepare for an upcoming series A round of investment.”
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fibodo, has appointed Brian Dunne as a non-executive director to its board, as it looks to increase distribution of its products within the benefits and incentives sectors.
ZIVA & Physical Company: A new partnership to meet all needs
Physical Company and ZIVA have announced a new distribution partnership that will see Physical Company become the exclusive UK distributor of ZIVA's commercial products.
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With office workers spending over eight hours per day sitting at their desks, and one in six affected by mental health issues every year, it is no surprise that businesses are looking to introduce ‘wellness’ to the workplace
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Life Fitness launches on-demand workout library for cardio equipment
Fitness equipment manufacturer Life Fitness has launched Life Fitness On Demand, a digital library offering a wide range of fitness classes, exclusive to its range of touchscreen cardio equipment.
EXF Fitness successfully completes its fifth installation project for Third Space at new Islington club
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New Rotator Shields rehabilitate rotator cuff muscles
Personal trainer Alex Klein has partnered with lawyer and entrepreneur Raj Umayavan Yadhunanthanan to create the Rotators Shield, a weighted plate that is designed to rehabilitate the rotator cuff muscles
Tribe Sports launches line of sustainable running apparel
Tribe Sports, a UK-based running apparel company, has launched its Core range, a collection of high-performance running attire made from up to 90 per cent recycled materials.
Auster training system combines functional training and gymnastic exercise
Auster, a supplier of premium bodyweight training equipment, has launched a new functional training system that combines dynamic resistance training with gymnastic exercise and traditional suspension training.
Gerflor completes major fit-out at Axholme North Leisure Centre
Sports flooring specialist Gerflor has completed a major fit-out at the new Axholme North Leisure Centre in the Isle of Axholme, North Lincolnshire.
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