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JD Gyms acquires Simply Gym as it targets 100 locations
POSTED 25 May 2024 . BY Kath Hudson
JD Gyms is growing by acquisition Credit: JD Gyms
JD Gyms has acquired Simply Gym
The deal involves four clubs, bringing the estate to 89
All clubs will be rebranded as JD Gyms
The company is aiming for 100 sites across the UK
The JD Gyms Group has completed a deal to acquire Simply Gym from Bay Leisure. The deal comprises four gyms: one in Greater London and three in South Wales.

Alun Peacock, CEO of The JD Gyms Group, says: “This acquisition is another positive step forward in bolstering our growth and helps us edge closer to the landmark of 100 gyms across the UK.

“The Simply Gym sites are in excellent locations, with promising membership bases that we're confident we'll build on quickly as we transform the sites into JD Gyms.”

Founded in 2013, The JD Gyms Group offers high-quality, low-cost gyms. It now operates 89 gyms and 13 Swim! – children’s learn-to-swim centres – in the UK.

The company is growing by acquisition and has previously purchased and rebranded three Ben Dunne Gyms, a Helio Fitness site and 35 Xercise4Less sites.

ENDNOTE
There have been two chains operating under the Simply Gym name. This deal relates to the gyms owned by Bay Leisure, not the independently-owned chain, also known as Simply Gym, which has eight locations.
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Jobs    News   Products   Magazine
NEWS
JD Gyms acquires Simply Gym as it targets 100 locations
POSTED 25 May 2024 . BY Kath Hudson
JD Gyms is growing by acquisition Credit: JD Gyms
JD Gyms has acquired Simply Gym
The deal involves four clubs, bringing the estate to 89
All clubs will be rebranded as JD Gyms
The company is aiming for 100 sites across the UK
The JD Gyms Group has completed a deal to acquire Simply Gym from Bay Leisure. The deal comprises four gyms: one in Greater London and three in South Wales.

Alun Peacock, CEO of The JD Gyms Group, says: “This acquisition is another positive step forward in bolstering our growth and helps us edge closer to the landmark of 100 gyms across the UK.

“The Simply Gym sites are in excellent locations, with promising membership bases that we're confident we'll build on quickly as we transform the sites into JD Gyms.”

Founded in 2013, The JD Gyms Group offers high-quality, low-cost gyms. It now operates 89 gyms and 13 Swim! – children’s learn-to-swim centres – in the UK.

The company is growing by acquisition and has previously purchased and rebranded three Ben Dunne Gyms, a Helio Fitness site and 35 Xercise4Less sites.

ENDNOTE
There have been two chains operating under the Simply Gym name. This deal relates to the gyms owned by Bay Leisure, not the independently-owned chain, also known as Simply Gym, which has eight locations.
RELATED STORIES
FEATURE: Insight: Brand power


Which health and fitness operators have the greatest brand awareness among consumers? Liz Terry reports on the latest insights from Kantar
MORE NEWS
Sector joins forces to call for an Active Wellbeing Service
Sector leaders in the UK have collaborated to create the Physical Activity Leadership Network that aims to raise physical activity levels, address inequalities and create an Active Wellbeing Service.
The Well HQ partners with The Fitness Group to deliver female-focused training
Female health expert, The Well HQ has teamed up with training provider, The Fitness Group, to launch education courses aimed at upskilling PTs in female health.
Equinox Hotels to launch futuristic wellbeing resort in Neom's luxury coastal region
Fitness-focused hospitality brand and management company Equinox Hotels has announced plans to open a modern new resort on the coast of the Gulf of Aqaba in northwest Saudi Arabia. The venture is part of the ambitious US$500 billion (€462.7 billion, £396 billion) Neom* giga- project.
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Altrafit introduces custom functional fitness equipment at Third Space
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COMPANY PROFILES
Serco Leisure

Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, de [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

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DIARY

 

28-29 Jul 2024

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©Cybertrek 2024

ABOUT LEISURE MEDIA
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PRINT SUBSCRIPTIONS
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