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Parkwood’s swimming lessons bounce back to beat pre-COVID numbers
POSTED 10 Aug 2021 . BY Tom Walker
Parkwood operates 44 pools and has 38,820 children enrolled for lessons Credit: Parkwood
The number of children enrolled on Parkwood Leisure's swimming lessons has reached a record high
Total number of children signed up to swimming lessons (38,820) now exceeds pre-COVID-19 level of 36,963
Parkwood operates ​​44 swimming pools across England and Wales
Company says it lost 23 per cent of its swimming lesson customers during the pandemic
The number of children enrolled on Parkwood Leisure's Learn to Swim Programme, has reached a record high since pools were allowed to reopen to the public on 12 April.

The total number of children signed up to swimming lessons (38,820) now exceeds pre-COVID-19 levels.

There were 36,165 children enrolled in lessons in February 2020 and 36,963 in March 2020. The pre-COVID-19 numbers are based on Parkwood's direct debit runs.

Parkwood says the figures are like-for-like, as they only include pools that were open both before the pandemic and since the latest lockdowns.

The company, which operates ​​44 swimming pools across England and Wales, lost 23 per cent of its swimming lesson members as a result of the pandemic.

Suzanne Gabb, head of aquatics, said: “This is a huge milestone in our recovery and is testament to the quality of our swimming programme, as well as the dedication of our many swim teachers and managers.

“Being able to swim remains an essential life skill for anyone and helping children get back into the water and learn to swim safely is incredibly important to us.”

Data released by Swim England in May 2021 revealed the impact of national lockdowns on swimming lessons, with more than two million young people missing out the chance to swim over the past 12 months, and 240,000 children being unable to swim the length of a standard pool.

The UK’s leisure trusts and contract operators rely on revenues from swimming lessons and gym memberships to fund many of their non-profit-making social programmes and activities, so their recovery is essential to the functioning of the sector.
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Jobs    News   Products   Magazine
NEWS
Parkwood’s swimming lessons bounce back to beat pre-COVID numbers
POSTED 10 Aug 2021 . BY Tom Walker
Parkwood operates 44 pools and has 38,820 children enrolled for lessons Credit: Parkwood
The number of children enrolled on Parkwood Leisure's swimming lessons has reached a record high
Total number of children signed up to swimming lessons (38,820) now exceeds pre-COVID-19 level of 36,963
Parkwood operates ​​44 swimming pools across England and Wales
Company says it lost 23 per cent of its swimming lesson customers during the pandemic
The number of children enrolled on Parkwood Leisure's Learn to Swim Programme, has reached a record high since pools were allowed to reopen to the public on 12 April.

The total number of children signed up to swimming lessons (38,820) now exceeds pre-COVID-19 levels.

There were 36,165 children enrolled in lessons in February 2020 and 36,963 in March 2020. The pre-COVID-19 numbers are based on Parkwood's direct debit runs.

Parkwood says the figures are like-for-like, as they only include pools that were open both before the pandemic and since the latest lockdowns.

The company, which operates ​​44 swimming pools across England and Wales, lost 23 per cent of its swimming lesson members as a result of the pandemic.

Suzanne Gabb, head of aquatics, said: “This is a huge milestone in our recovery and is testament to the quality of our swimming programme, as well as the dedication of our many swim teachers and managers.

“Being able to swim remains an essential life skill for anyone and helping children get back into the water and learn to swim safely is incredibly important to us.”

Data released by Swim England in May 2021 revealed the impact of national lockdowns on swimming lessons, with more than two million young people missing out the chance to swim over the past 12 months, and 240,000 children being unable to swim the length of a standard pool.

The UK’s leisure trusts and contract operators rely on revenues from swimming lessons and gym memberships to fund many of their non-profit-making social programmes and activities, so their recovery is essential to the functioning of the sector.
RELATED STORIES
Parkwood Leisure launches Mental Health Awareness workshops for employees


Parkwood Leisure has launched a programme of workshops, aimed at making its staff more aware of mental health issues among the workforce.
Peter Fitzboydon to step down as MD of Parkwood Leisure


Peter Fitzboydon has stepped down from his managing director position at Parkwood Leisure after less than two years in the role.
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Improving physical strength and fitness, mental health and confidence are the main reasons for joining a health club, while cost, time and motivation are the main reasons for leaving.
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Planet Fitness increases price of basic membership for first time in over 20 years
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In today's competitive fitness landscape, the key to success lies not only in providing exceptional facilities but also in cultivating meaningful interactions with members. [more...]
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Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
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ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2024

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