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Adidas builds sustainable pitch using 1.8m plastic bottles
POSTED 04 Feb 2020 . BY Tom Walker
The bottles were treated and used as infill for the synthetic 3G pitch Credit: Adidas

We're not just focused on changing how we do business – we're dedicated to changing how our industry does business.
– James Carnes
Sportswear giant Adidas has built a sustainable American football pitch in Florida, using 1.8m recycled plastic bottles.

The bottles were collected from nature – at remote islands, beaches, coastal communities and shorelines – in order to prevent them from ending up permanently in the eco-system.

Each bottle was then washed and treated before being converted and used as infill for the synthetic 3G pitch.

The pitch has been installed at the Miami Edison High School, where it will be used by the school in official games.

According to James Carnes, vice president of brand strategy at Adidas, the project is part of the company's commitment to becoming climate neutral by 2050 – as well as using manufacturing methods which will prevent plastics from polluting the ocean.

"We believe that through sport we have the power to change lives, and we are dedicated to creating that change," Carnes said.

"Since 1998, we’ve been developing and introducing innovations to end plastic waste. Our commitment to eliminate the use of virgin polyester in our products by 2024 helps us get one step closer to being a more circular company.

"We're not just focused on changing how we do business – we're dedicated to changing how our industry does business."
The bottles were collected from remote islands, beaches, coastal communities and shorelines Credit: Adidas
The pitch has been installed at the Miami Edison High School Credit: Adidas
The school will use the pitch for official games Credit: Adidas
A total of 1.8m recycled plastic bottles were used to create the pitch Credit: Adidas
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Jobs    News   Products   Magazine
NEWS
Adidas builds sustainable pitch using 1.8m plastic bottles
POSTED 04 Feb 2020 . BY Tom Walker
The bottles were treated and used as infill for the synthetic 3G pitch Credit: Adidas
We're not just focused on changing how we do business – we're dedicated to changing how our industry does business.
– James Carnes
Sportswear giant Adidas has built a sustainable American football pitch in Florida, using 1.8m recycled plastic bottles.

The bottles were collected from nature – at remote islands, beaches, coastal communities and shorelines – in order to prevent them from ending up permanently in the eco-system.

Each bottle was then washed and treated before being converted and used as infill for the synthetic 3G pitch.

The pitch has been installed at the Miami Edison High School, where it will be used by the school in official games.

According to James Carnes, vice president of brand strategy at Adidas, the project is part of the company's commitment to becoming climate neutral by 2050 – as well as using manufacturing methods which will prevent plastics from polluting the ocean.

"We believe that through sport we have the power to change lives, and we are dedicated to creating that change," Carnes said.

"Since 1998, we’ve been developing and introducing innovations to end plastic waste. Our commitment to eliminate the use of virgin polyester in our products by 2024 helps us get one step closer to being a more circular company.

"We're not just focused on changing how we do business – we're dedicated to changing how our industry does business."
The bottles were collected from remote islands, beaches, coastal communities and shorelines Credit: Adidas
The pitch has been installed at the Miami Edison High School Credit: Adidas
The school will use the pitch for official games Credit: Adidas
A total of 1.8m recycled plastic bottles were used to create the pitch Credit: Adidas
RELATED STORIES
Latest Leisure Opportunities news round-up is now live!


Adidas reveals world's first fully recyclable running shoe, a virtual reality tour of the universe narrated by Stephen Hawking to launch in 2020, Bodystreet plans to open 200 EMS studios in the UK and the Mental Health Foundation chooses body image as the theme for its Mental Health Awareness Week.
Adidas reveals world's first 'fully recyclable' trainer


Sportswear giant Adidas has developed what it calls the world's first "100 per cent recyclable performance running shoe".
Adidas and Stella McCartney launch vegan Stan Smiths


Fashion designer Stella McCartney and Adidas have teamed up to produce a leather-free, vegan shoe.
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Cedric Bryant is the new CEO at The American Council on Exercise
Dr Cedric Bryant takes up the new position on 1 July, following on from Scott Goudeseune who has been ACE CEO for more than 15 years, overseeing significant growth.
UK Active and Savanta launch quarterly consumer engagement insight
Improving physical strength and fitness, mental health and confidence are the main reasons for joining a health club, while cost, time and motivation are the main reasons for leaving.
Snap Fitness' holding company – Lift Brands – is up for sale
Speaking to HCM, global CEO of Lift Brands, Ty Menzies, has confirmed that the company –  owner of Snap Fitness and Fitness On Demand – is up for sale.
Planet Fitness increases price of basic membership for first time in over 20 years
Planet Fitness has announced the repurchase of 314,000 shares at a rate of US$20 million. The Class A common stocks were repurchased and retired, using cash.
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Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
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