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NEWS
Total Fitness taps into app market
POSTED 16 Jun 2017 . BY Deven Pamben
The app has been downloaded by more than 12,000 in its first month
Total Fitness has boosted its customer offering by launching a free app for its members.

Features include booking fitness classes, exercise challenges, and syncing workout data from wearable devices and tracking apps, including FitBit, Strava and MapMyRun.

Members can log their workouts manually or by taking an xCapture photo of the display screen on the equipment being used.

Developed by Netpulse, a provider of mobile apps for health clubs, the app has been downloaded by more than 12,000 Total Fitness members in its first month. The chain, which has a network of 17 clubs across the North of England and Wales, has 94,000 members.

David Atkinson, Total Fitness head of technology, said: “Integrating new technology like this is all part of our aim to provide an unrivalled, complete club experience for our members.

“We know eight in ten of our customers are bringing a smartphone into club with them and we rarely see members on the gym floor without them, so it makes sense to create a seamless way for workouts to be recorded and to help keep motivation levels high.

“We launched our online booking system for exercise classes in January this year so launching the app was the natural next step. Overall, feedback has been really positive so far and we hope our members continue to enjoy using it.”

Alex Peacock, vice president international at Netpulse, said: “We’re delighted to be partnering with Total Fitness on their new member mobile platform. The results they’ve seen in the first month are a perfect example of what can be achieved by providing a robust and feature-rich mobile app which goes beyond the basic functionality you’d expect to find on a club’s website.”
RELATED STORIES
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  FEATURE: Interview: Total transformation


Kate Cracknell speaks to the team responsible for the turnaround and future growth of the Total Fitness health club chain
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Jobs    News   Products   Magazine
NEWS
Total Fitness taps into app market
POSTED 16 Jun 2017 . BY Deven Pamben
The app has been downloaded by more than 12,000 in its first month
Total Fitness has boosted its customer offering by launching a free app for its members.

Features include booking fitness classes, exercise challenges, and syncing workout data from wearable devices and tracking apps, including FitBit, Strava and MapMyRun.

Members can log their workouts manually or by taking an xCapture photo of the display screen on the equipment being used.

Developed by Netpulse, a provider of mobile apps for health clubs, the app has been downloaded by more than 12,000 Total Fitness members in its first month. The chain, which has a network of 17 clubs across the North of England and Wales, has 94,000 members.

David Atkinson, Total Fitness head of technology, said: “Integrating new technology like this is all part of our aim to provide an unrivalled, complete club experience for our members.

“We know eight in ten of our customers are bringing a smartphone into club with them and we rarely see members on the gym floor without them, so it makes sense to create a seamless way for workouts to be recorded and to help keep motivation levels high.

“We launched our online booking system for exercise classes in January this year so launching the app was the natural next step. Overall, feedback has been really positive so far and we hope our members continue to enjoy using it.”

Alex Peacock, vice president international at Netpulse, said: “We’re delighted to be partnering with Total Fitness on their new member mobile platform. The results they’ve seen in the first month are a perfect example of what can be achieved by providing a robust and feature-rich mobile app which goes beyond the basic functionality you’d expect to find on a club’s website.”
RELATED STORIES
Total Fitness memberships help boost revenues


Member sales and retention helped revenues at Total Fitness Health Clubs Ltd grow by 8 per cent in the year to 31 December 2015, according to the gym chain's latest accounts.
Total Fitness targets growth through acquisitions


Resurgent health club chain Total Fitness is bidding to drive growth through “opportunistic” acquisitions as the company continues its turnaround strategy.
FEATURE: Interview: Total transformation


Kate Cracknell speaks to the team responsible for the turnaround and future growth of the Total Fitness health club chain
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PureGym hits the two million member milestone and targets 200 more locations in Europe in next four years
Speaking in the HCM Handbook 2024-2025, which will be out next month, PureGym managing director, Rebecca Passmore, says the company is on track to deliver on its global expansion plans.
1Rebel plans expansion following cash injection from Imbiba
Leisure, lifestyle, wellness and entertainment growth investor, Imbiba, has invested in boutique gym brand, 1Rebel's holding company, One Rebel Ltd, after closing a £90 million fund.
PILAT3S to debut in ClubSportive, Amsterdam
Urban Gym Group will launch PILAT3S at ClubSportive in Amsterdam next month, to create a boutique-in-gym experience.
Cedric Bryant is the new CEO at The American Council on Exercise
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Complaints about group exercise have become a thing of the past for the Reynolds Group thanks to its partnership with CoverMe, a digital platform that simplifies group exercise and PT management for clubs and instructors. [more...]

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The Ravenala Attitude Hotel, Mauritius
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Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
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ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2024

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