NEWS
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Virtuagym launches mobile nutrition app for personal trainers |
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POSTED 05 Dec 2014 . BY Jak Phillips |
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The nutrition app is available for both for iOS and Android
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Health and fitness software provider Virtuagym has launched a new app enabling personal trainers (PTs) to set interactive nutrition plans for clients, which automatically update according to activity levels.
Designed to integrate with the Dutch firm’s existing apps for exercise and tracking, the updated software suite aims to offer a complete coaching solution for PTs and health clubs. As part of this, an online web portal enables coaches to monitor their clients’ activities and performance, as well as plan meals for them.
For the new Virtuagym Food app, users first set their client’s goal – be it losing weight, gaining muscle, or maintaining the current weight – and the software suggests nutrition plans accordingly. Then, using the food tracking system, clients can log their nutrition on the go, with the system tracking their nutrition intake and comparing it to the PT-recommended daily intake levels. These intake levels are modified by the client’s activity in Virtuagym’s exercise app, so if they log an intense workout, the advised calorie intake will increase.
“With the release of our nutrition app, we developed the holy grail for the health and fitness industry,” said Virtuagym CEO Hugo Braam.
“Nutrition should be part of any fitness plan. Our new app allows health clubs to finally offers this service cost-effectively.” Having launched in 2008, Virtuagym – which is backed by Sanoma Ventures, part of Europe’s Sanoma Media Group – has gained steady traction in both the B2B and B2C markets. Its consumer workout app has been downloaded more than five million times, while on the industry-side, the company currently serves more than 1,200 health clubs and fitness professionals across 20 countries, including large European fitness chains such as Basic-Fit, HealthCity and Cityfitness.
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Fitness apps to be promoted through the NHS
POSTED 17 Nov 2014. BY Ashley Harrison
The Department of Health has launched a “framework for action” to improve the nation’s
activity levels through the use of digital technology.
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Fitness apps usage spikes 62 per cent in six months
POSTED 24 Jun 2014. BY Jak Phillips
As the wearable tech market heats up with firms like Apple, Samsung and
Google at the centre of a battle for supremacy, the latest figures from mobile
research firm Flurry show that consumer appetite for fitness apps shows no sign
of abating.
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Bannatyne has bounced back from the pandemic |
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The Bannatyne Group says it has officially bounced back from the pandemic, with both turnover
and profits restored to pre-2020 levels in 2023, according to its year-end results. |
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