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NEWS
Sport England launches This Girl Can campaign
POSTED 03 Nov 2014 . BY Tom Walker
The campaign aims to inspire women to get more active
Sport England has launched a multi-million pound marketing campaign aimed at getting more girls and women into sport.

Delivered with a range of partner organisations, This Girl Can aims to be a celebration of active women across the country and actively seeks to include girls and women of any size, ability or experience.

It follows from a survey commissioned by Sport England which revealed that 75 per cent of women would like to exercise more – but are put off by issues ranging from body confidence to motherhood.

Set to launch in January, the campaign will aim to tackle those issues and encourage women to join local sports clubs as well as health clubs and gyms.

The campaign has a dedicated websiteand will feature heavily across social media platforms such as Twitter, Instagram, Facebook and Youtube.

Each of the social media channels will offer tips on exercise, advice on how to get more active and stories aimed at inspiring women into sport.

RELATED STORIES
  Introducing: the pilot scheme behind the £2m This Girl Can campaign


Last week’s high profile launch of the This Girl Can campaign will owe any success it achieves to an innovative pilot scheme that has been running in Bury since September 2013.
  This Girl Can campaign kicks off across UK


This Girl Can, a multi-million pound marketing campaign aimed at getting more girls and women into sport, has launched today.
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NEWS
Sport England launches This Girl Can campaign
POSTED 03 Nov 2014 . BY Tom Walker
The campaign aims to inspire women to get more active
Sport England has launched a multi-million pound marketing campaign aimed at getting more girls and women into sport.

Delivered with a range of partner organisations, This Girl Can aims to be a celebration of active women across the country and actively seeks to include girls and women of any size, ability or experience.

It follows from a survey commissioned by Sport England which revealed that 75 per cent of women would like to exercise more – but are put off by issues ranging from body confidence to motherhood.

Set to launch in January, the campaign will aim to tackle those issues and encourage women to join local sports clubs as well as health clubs and gyms.

The campaign has a dedicated websiteand will feature heavily across social media platforms such as Twitter, Instagram, Facebook and Youtube.

Each of the social media channels will offer tips on exercise, advice on how to get more active and stories aimed at inspiring women into sport.

RELATED STORIES
Introducing: the pilot scheme behind the £2m This Girl Can campaign


Last week’s high profile launch of the This Girl Can campaign will owe any success it achieves to an innovative pilot scheme that has been running in Bury since September 2013.
This Girl Can campaign kicks off across UK


This Girl Can, a multi-million pound marketing campaign aimed at getting more girls and women into sport, has launched today.
MORE NEWS
UK Active and Savanta launch quarterly consumer engagement insight
Improving physical strength and fitness, mental health and confidence are the main reasons for joining a health club, while cost, time and motivation are the main reasons for leaving.
Snap Fitness' holding company – Lift Brands – is up for sale
Speaking to HCM, global CEO of Lift Brands, Ty Menzies, has confirmed that the company –  owner of Snap Fitness and Fitness On Demand – is up for sale.
Planet Fitness increases price of basic membership for first time in over 20 years
Planet Fitness has announced the repurchase of 314,000 shares at a rate of US$20 million. The Class A common stocks were repurchased and retired, using cash.
Xponential dumps Geisler as company faces investigation by US Attorney’s Office
Xponential Fitness today indefinitely suspended founder and CEO, Anthony Geisler, saying it had been notified on 7 May that the company is facing a legal challenge by the United States Attorney’s Office for the Central District of California.
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In the dynamic world of indoor cycling, Schwinn has consistently been at the forefront of innovation. Now, we proudly present the Schwinn Z Bike, the culmination of our legacy of excellence. [more...]

W3Fit EMEA’s innovative programme sets sail for Sardinia, Italy
Following a hugely successful event last year in Split, Croatia, W3Fit EMEA, is heading to the Chia Laguna resort in Sardinia from 8-11 October. [more...]
+ More featured suppliers  
COMPANY PROFILES
Life Fitness

The Life Fitness family of brands offers an unrivalled product portfolio, providing customers with a [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

18-22 May 2024

Eco Resort Network

The Ravenala Attitude Hotel, Mauritius
23-24 May 2024

European Health Prevention Day

Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
+ More diary  
 


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©Cybertrek 2024

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