Many years have passed since virtual
classes first hit the fitness industry, but
what are operators doing to keep this
offering fresh and attractive to members?
Independent operators are increasingly
creating an affordable and personalised
experience for customers. Does this signal
a shift in the current market set up?
While the boutique fitness scene
remains small in the Netherlands, the
founder of boutique concept High
Studios says she isn’t worried and has
high hopes for the sector
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Many years have passed since virtual
classes first hit the fitness industry, but
what are operators doing to keep this
offering fresh and attractive to members?
Independent operators are increasingly
creating an affordable and personalised
experience for customers. Does this signal
a shift in the current market set up?
While the boutique fitness scene
remains small in the Netherlands, the
founder of boutique concept High
Studios says she isn’t worried and has
high hopes for the sector
