health club management magazine 2024 issue 10

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EP 2024 issue 10

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5 Editor's letter

Casting the net wider

It’s time for the fitness, health and wellness sector to lobby in partnership with other service sectors, such as retail and hospitality, says Liz Terry

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12 Feedback

HCM Forum

The co-founder of Longevity, Neil King, and Andy Molyneux of Everybody Health and Leisure address key industry issues

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16 HCM People

Jessica Christensen

The founder and academy director of Mavericks Life Co talks about supporting PTs to build the skills needed to help people benefit from nature and the great outdoors

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20 HCM People

Jenny Patrickson

The MD of Active IQ talks about the challenges created by the skills gap and how the industry must tackle it

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24 HCM news

Tom Leverton is the new CEO of Purpose Brands. UK Active demands more support for the sector and The Gym Group reaches European FITcert Level 4

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32 Technogym Promotion

Oliver Patrick

Wellness expert Oliver Patrick talks about the longevity opportunity and how to deploy tech innovations to gain a competitive advantage

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34 Interview

Will Orr

The Gym Group’s CEO gives HCM a progress report, a year after he made the move from the world of media to the fitness industry

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44 Promotion

Xplor: Optimising sales

New research explores over a decade of membership sales to uncover insights that can help operators attract and retain more members

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46 Life lessons

Liz Clark

The head of the Health & Fitness Association (formerly IHRSA) on the unexpected challenge of having to turn around a ‘virtually bankrupt’ organisation

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50 Review

HCM Summit 2024

Everything you need to know about the HCM Summit 2024, including click-to-play links to all the speaker presentations on-demand

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58 Research

Building unbreakable habits

Landmark research from Les Mills reveals the vital interventions required to set new members up for success and keep them coming back for more

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On the cover | Will Orr: Driving sustainable growth at The Gym Group

64 Report

W3Fit: Meeting of minds

News editor of HCM, Kath Hudson, taps the zeitgeist at the recent W3Fit EMEA industry event that was held in Sardinia, Italy

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70 Immersion

The great indoors

Developments in technology are helping to power immersive, multi-sensory experiences. We look at the benefits for both members and operators

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82 Innovation

Workout builders

New technology is supporting the development of ‘workout builders’, which use AI to design customised exercises to enhance member results

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89 Supplier showcase

Matrix Fitness: Building community

The University of Warwick has unveiled a £1 million refurbished gym in partnership with Matrix Fitness

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90 fitness-kit.net

Product innovation

Julie Cramer rounds up the latest health, fitness and wellness kit from leading suppliers

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92 Reader services

HCM directory

If you’re in procurement, HCM Directory is part of a network of resources designed for you that includes www.HCMmag.com/CompanyProfiles

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94 Research

Tackling dementia

Half of global dementia cases could be prevented or stalled by lifestyle changes, according to a recent study by the Lancet Commission

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FEATURED SUPPLIERS

CoverMe extends matching service to personal training, rewriting how members and personal trainers connect

CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal training platform that connects the right personal trainer to the right client in under 10 seconds. [more...]

Cornerstone Connect helps Active Blackpool tackle health inequalities

Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple systems to be aggregated into one dataset, to support its focus on reducing health inequalities and improving healthy life expectancy. [more...]

+ More featured suppliers

COMPANY PROFILES

Orbit4

With Orbit4, you’ll always have full visibility of your equipment inventory, the true market value [more...]

Perfect Gym Solutions S.A.

Perfect Gym, part of the Sport Alliance group, is a global software provider specialising in fitness [more...]

+ More profiles

CATALOGUE GALLERY

Physical Company..

+ More catalogues

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EP 2024 issue 10

Download PDF

View digital edition

Magazine archive

5 Editor's letter

Casting the net wider

It’s time for the fitness, health and wellness sector to lobby in partnership with other service sectors, such as retail and hospitality, says Liz Terry

View in digital edition
View online

12 Feedback

HCM Forum

The co-founder of Longevity, Neil King, and Andy Molyneux of Everybody Health and Leisure address key industry issues

View in digital edition
View online

16 HCM People

Jessica Christensen

20 HCM People

Jenny Patrickson

The MD of Active IQ talks about the challenges created by the skills gap and how the industry must tackle it

View in digital edition
View online

24 HCM news

Tom Leverton is the new CEO of Purpose Brands. UK Active demands more support for the sector and The Gym Group reaches European FITcert Level 4

View in digital edition

32 Technogym Promotion

Oliver Patrick

Wellness expert Oliver Patrick talks about the longevity opportunity and how to deploy tech innovations to gain a competitive advantage

View in digital edition
View online

34 Interview

Will Orr

The Gym Group’s CEO gives HCM a progress report, a year after he made the move from the world of media to the fitness industry

View in digital edition
View online

44 Promotion

Xplor: Optimising sales

New research explores over a decade of membership sales to uncover insights that can help operators attract and retain more members

View in digital edition
View online

46 Life lessons

Liz Clark

The head of the Health & Fitness Association (formerly IHRSA) on the unexpected challenge of having to turn around a ‘virtually bankrupt’ organisation

View in digital edition
View online

50 Review

HCM Summit 2024

Everything you need to know about the HCM Summit 2024, including click-to-play links to all the speaker presentations on-demand

View in digital edition
View online

58 Research

Building unbreakable habits

Landmark research from Les Mills reveals the vital interventions required to set new members up for success and keep them coming back for more

View in digital edition
View online

On the cover | Will Orr: Driving sustainable growth at The Gym Group

64 Report

W3Fit: Meeting of minds

News editor of HCM, Kath Hudson, taps the zeitgeist at the recent W3Fit EMEA industry event that was held in Sardinia, Italy

View in digital edition
View online

70 Immersion

The great indoors

Developments in technology are helping to power immersive, multi-sensory experiences. We look at the benefits for both members and operators

View in digital edition
View online

82 Innovation

Workout builders

New technology is supporting the development of ‘workout builders’, which use AI to design customised exercises to enhance member results

View in digital edition
View online

89 Supplier showcase

Matrix Fitness: Building community

The University of Warwick has unveiled a £1 million refurbished gym in partnership with Matrix Fitness

View in digital edition
View online

90 fitness-kit.net

Product innovation

Julie Cramer rounds up the latest health, fitness and wellness kit from leading suppliers

View in digital edition

92 Reader services

HCM directory

If you’re in procurement, HCM Directory is part of a network of resources designed for you that includes www.HCMmag.com/CompanyProfiles

View in digital edition

94 Research

Tackling dementia

Half of global dementia cases could be prevented or stalled by lifestyle changes, according to a recent study by the Lancet Commission

View in digital edition
View online

LATEST NEWS

Industry veterans partner to launch women-only strength brand, LiftHer

An ambitious women’s-only strength and lifting studio concept is set to launch in Dallas this September, with a wider US rollout already in active development.

Omnigym collaborates on an outdoor gym for homeless people

Finnish outdoor fitness equipment specialist, Omnigym, has partnered with charity, Emmaüs Solidarité, to launch an outdoor gym installation at a homeless shelter in Paris.

Virgin Active opens social wellness club in London's Mayfair

Basic-Fit expands German footprint with €52m Wellyou acquisition

Europe’s largest low-cost operator Basic-Fit has agreed to acquire 41 Wellyou clubs in Germany for €52m.

Myzone report shows importance of longevity and social connection

Longevity is the most important motivator for today’s exercisers and social connection is key, according to a report by Myzone.

Until combines multiple disciplines at new Canary Wharf club

Until has opened its fourth club at Canary Wharf, in the iconic YY London building.

Ben Allen appointed managing director at Common Bond

Ben Allen has been appointed managing director at Common Bond. Having set the company up for growth, Robert Rowland now steps into an advisory role.

Industry mourns the loss of Les Mills, a founding father of fitness

Les Mills, whose name became synonymous with one of the world's leading fitness brands, has passed away peacefully at the age of 91.

HCM News: Taking GLP-1s is linked to a decline in physical activity

People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be losing weight, but they’re also becoming less physically active, according to new research presented at the ENDO 2026 annual meeting of the Endocrine Society

PureGym pilots touchless Recovery Zones in London and Manchester

Low-cost gym operator, PureGym, is trialling recovery zones at two of its UK sites, democratising what was previously a premium experience.

New CIMSPA standards upskill coaches and swimming teachers in mental health

In a milestone moment, mental health has become a core part of CIMSPA’s occupational professional standards.

EoS Fitness is the next budget chain to offer reformer Pilates

US high-value, low-price chain, Eos Fitness, has announced plans to pilot reformer Pilates in three locations this year.

+ More news