Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs   News   Features   Products   Magazine      Advertise  
Sponsored
Core Health and Fitness – transforming fitness

Core Health and Fitness is working with Everlast Gyms to deliver innovative spaces through a dynamic partnership


Creating a great gym takes more than state-of-the-art equipment, it also requires the leveraging of the unique strengths of all stakeholders involved in the design process.

Embarking on the path to fitness innovation also demands a blend of passion and foresight, a keen understanding of industry trends and a belief in the power of partnership.

At Core Health and Fitness, we’re grateful to have dynamic distributor partners and customers by our side on this journey.

Unlocking fitness innovation
Jason Hill, strategic accounts team leader at Core Health and Fitness emphasises the importance of looking closely at current fitness trends and industry insights when creating great spaces, while also understanding cultural influences and lifestyle preferences. “My inspiration always stems from my genuine passion for the fitness industry,” he says.

Hill has worked with Dan Summerson, MD at Everlast Gyms, to create trend-forward spaces for a number of recent projects, including the new Everlast Gateshead and Everlast Rotherham.

The surge in demand for functional fitness caught the attention of the Everlast team, with Summerson saying: “One trend we picked up was the growing demand for hybrid training, driven by the popularity of Hyrox and other brands of fitness racing.

“This led us to create our Everlast Apex concept which lends itself perfectly to Hyrox training, highlighting the importance of being fully immersed in what’s happening in the industry when it comes to new concept development”.

An effective partnership
“Core provides high-quality gym equipment and good value for money,” says Summerson. “The company is the perfect fit for our ‘full service, best price’ mentality.

“The Core team goes above and beyond and tailors the offerings to our growing needs, ensuring we deliver the best experience for our members across our estate,” he says.

“Our partnership with Core is crucial for maintaining momentum,” continues Summerson. “The Core team provides the dedicated time and attention we need to achieve our desired results in the fast-paced environment in which we operate and the collaboration ensures we create a consistent brand and continuity every time someone visits one of our gyms,” he says.

Reflecting on the collaboration, Hill says “Working with Everlast is exciting and witnessing the transformation of concepts into tangible, functional spaces that positively impact the Everlast business and the lives of the Everlast members is an incredibly rewarding and fulfilling experience”.

A dynamic synergy
“The essence of a successful partnership, such as that between Core and Everlast is unwavering commitment and the synergy between individuals and organisations, fuelled by mutual trust and respect.

“The relationship is a testament to the power of shared values and common goals,” says Hill. “Together, we’ve not only revolutionised fitness spaces, but also fostered a culture of excellence and innovation, demonstrating how collaboration can drive success and inspire greatness”.

More: www.corehandf.com

"Core provides high-quality gym equipment and great value for money, ensuring we deliver the best experience for members across our estate" – Dan Summerson

FEATURED SUPPLIERS

CoverMe extends matching service to personal training, rewriting how members and personal trainers connect
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal training platform that connects the right personal trainer to the right client in under 10 seconds. [more...]

Cornerstone Connect helps Active Blackpool tackle health inequalities
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple systems to be aggregated into one dataset, to support its focus on reducing health inequalities and improving healthy life expectancy. [more...]
+ More featured suppliers  
COMPANY PROFILES
IndigoFitness

At IndigoFitness, we create intelligent training spaces that elevate fitness facilities across indus [more...]
Serco Leisure

Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, de [more...]
+ More profiles  
CATALOGUE GALLERY
 
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
HCM
LEISURE OPPORTUNITIES
HEALTH CLUB HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs    News   Products   Magazine
Sponsored
Core Health and Fitness – transforming fitness

Core Health and Fitness is working with Everlast Gyms to deliver innovative spaces through a dynamic partnership


Creating a great gym takes more than state-of-the-art equipment, it also requires the leveraging of the unique strengths of all stakeholders involved in the design process.

Embarking on the path to fitness innovation also demands a blend of passion and foresight, a keen understanding of industry trends and a belief in the power of partnership.

At Core Health and Fitness, we’re grateful to have dynamic distributor partners and customers by our side on this journey.

Unlocking fitness innovation
Jason Hill, strategic accounts team leader at Core Health and Fitness emphasises the importance of looking closely at current fitness trends and industry insights when creating great spaces, while also understanding cultural influences and lifestyle preferences. “My inspiration always stems from my genuine passion for the fitness industry,” he says.

Hill has worked with Dan Summerson, MD at Everlast Gyms, to create trend-forward spaces for a number of recent projects, including the new Everlast Gateshead and Everlast Rotherham.

The surge in demand for functional fitness caught the attention of the Everlast team, with Summerson saying: “One trend we picked up was the growing demand for hybrid training, driven by the popularity of Hyrox and other brands of fitness racing.

“This led us to create our Everlast Apex concept which lends itself perfectly to Hyrox training, highlighting the importance of being fully immersed in what’s happening in the industry when it comes to new concept development”.

An effective partnership
“Core provides high-quality gym equipment and good value for money,” says Summerson. “The company is the perfect fit for our ‘full service, best price’ mentality.

“The Core team goes above and beyond and tailors the offerings to our growing needs, ensuring we deliver the best experience for our members across our estate,” he says.

“Our partnership with Core is crucial for maintaining momentum,” continues Summerson. “The Core team provides the dedicated time and attention we need to achieve our desired results in the fast-paced environment in which we operate and the collaboration ensures we create a consistent brand and continuity every time someone visits one of our gyms,” he says.

Reflecting on the collaboration, Hill says “Working with Everlast is exciting and witnessing the transformation of concepts into tangible, functional spaces that positively impact the Everlast business and the lives of the Everlast members is an incredibly rewarding and fulfilling experience”.

A dynamic synergy
“The essence of a successful partnership, such as that between Core and Everlast is unwavering commitment and the synergy between individuals and organisations, fuelled by mutual trust and respect.

“The relationship is a testament to the power of shared values and common goals,” says Hill. “Together, we’ve not only revolutionised fitness spaces, but also fostered a culture of excellence and innovation, demonstrating how collaboration can drive success and inspire greatness”.

More: www.corehandf.com

"Core provides high-quality gym equipment and great value for money, ensuring we deliver the best experience for members across our estate" – Dan Summerson

LATEST NEWS
Industry veterans partner to launch women-only strength brand, LiftHer
An ambitious women’s-only strength and lifting studio concept is set to launch in Dallas this September, with a wider US rollout already in active development.
Omnigym collaborates on an outdoor gym for homeless people
Finnish outdoor fitness equipment specialist, Omnigym, has partnered with charity, Emmaüs Solidarité, to launch an outdoor gym installation at a homeless shelter in Paris.
Virgin Active opens social wellness club in London's Mayfair
Basic-Fit expands German footprint with €52m Wellyou acquisition
Europe’s largest low-cost operator Basic-Fit has agreed to acquire 41 Wellyou clubs in Germany for €52m.
Myzone report shows importance of longevity and social connection
Longevity is the most important motivator for today’s exercisers and social connection is key, according to a report by Myzone.
Until combines multiple disciplines at new Canary Wharf club
Until has opened its fourth club at Canary Wharf, in the iconic YY London building.
Ben Allen appointed managing director at Common Bond
Ben Allen has been appointed managing director at Common Bond. Having set the company up for growth, Robert Rowland now steps into an advisory role.
Industry mourns the loss of Les Mills, a founding father of fitness
Les Mills, whose name became synonymous with one of the world's leading fitness brands, has passed away peacefully at the age of 91.
HCM News: Taking GLP-1s is linked to a decline in physical activity
People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be losing weight, but they’re also becoming less physically active, according to new research presented at the ENDO 2026 annual meeting of the Endocrine Society
PureGym pilots touchless Recovery Zones in London and Manchester
Low-cost gym operator, PureGym, is trialling recovery zones at two of its UK sites, democratising what was previously a premium experience.
New CIMSPA standards upskill coaches and swimming teachers in mental health
In a milestone moment, mental health has become a core part of CIMSPA’s occupational professional standards.
EoS Fitness is the next budget chain to offer reformer Pilates
US high-value, low-price chain, Eos Fitness, has announced plans to pilot reformer Pilates in three locations this year.
+ More news   
 
FEATURED SUPPLIERS

CoverMe extends matching service to personal training, rewriting how members and personal trainers connect
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal training platform that connects the right personal trainer to the right client in under 10 seconds. [more...]

Cornerstone Connect helps Active Blackpool tackle health inequalities
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple systems to be aggregated into one dataset, to support its focus on reducing health inequalities and improving healthy life expectancy. [more...]
+ More featured suppliers  
COMPANY PROFILES
IndigoFitness

At IndigoFitness, we create intelligent training spaces that elevate fitness facilities across indus [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS