The new Physical Company catalogue: sure to inspire
Fitness provision has been turned upside-down by the events of recent months, yet looking forward, we collectively have a huge opportunity to contribute to the health of the nation.
That starts by creating spaces where exercisers feel safe and inspired, and this is Physical Company’s specialism.
New catalogue When it comes to inspiration, our new catalogue – with its 1,900+ products – takes some beating.
The styles of training that were already booming before COVID – free weights, group exercise, functional and small group training – are not only our heartland, they also remain styles of exercise that work well in a post-COVID world, with equipment that can be easily cleaned, safely spaced, and even cost-effectively replaced to give users even greater confidence.
Being clean isn’t always enough. It’s about member perceptions – making people feel truly safe in the gym – and brand new kit offers immediate reassurance.
Operators might consider replacing small equipment to make a positive impression on members, and the Physical Company 2021 catalogue presents plenty of cost-effective options.
These include an ever-expanding, ‘good value, high quality’ Physical-branded range, with the latest additions being our Performance Yoga Mat, Performance PU dumbbells and Performance urethane kettlebells.
Of course, alongside our own product ranges, our catalogue boasts a growing line-up of partnerships with best-in-class manufacturers.
New lines for 2021 New this year is ZIVA, an exciting collaboration as it allows us to provide products – even items such as dumbbells and Olympic plates – to suit every budget, from a price-led offering, through our ‘good value, high quality’ Physical range, to a premium collection.
Our extensive range of mats and flooring – among our most popular solutions – have moved even more front-of-mind today. Our AIREX fitness, yoga, pilates and studio mats all use closed-cell technology, for example, meaning they don’t absorb sweat and are wipe-clean; clubs have been investing in these recently, replacing all their existing mats, so members immediately feel there’s been a fresh start.
Fresh floors Our expert flooring solutions are the go-to for any operator reconfiguring gym floor space, whether it’s a temporary set-up or a permanent redesign; it’s been interesting to hear from operators who will continue with individual workout spaces, even after social distancing restrictions are eased.
As always, every product in our new catalogue is supported with extensive training and best-in-class customer service.
These are just some of the reasons why we’re ‘First for Fitness Solutions’. Because however large or small your space, and whatever your budget, we should be your first port of call.
Panatta brought together four of the most influential figures in bodybuilding history on the
stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]
The new Physical Company catalogue: sure to inspire
Fitness provision has been turned upside-down by the events of recent months, yet looking forward, we collectively have a huge opportunity to contribute to the health of the nation.
That starts by creating spaces where exercisers feel safe and inspired, and this is Physical Company’s specialism.
New catalogue When it comes to inspiration, our new catalogue – with its 1,900+ products – takes some beating.
The styles of training that were already booming before COVID – free weights, group exercise, functional and small group training – are not only our heartland, they also remain styles of exercise that work well in a post-COVID world, with equipment that can be easily cleaned, safely spaced, and even cost-effectively replaced to give users even greater confidence.
Being clean isn’t always enough. It’s about member perceptions – making people feel truly safe in the gym – and brand new kit offers immediate reassurance.
Operators might consider replacing small equipment to make a positive impression on members, and the Physical Company 2021 catalogue presents plenty of cost-effective options.
These include an ever-expanding, ‘good value, high quality’ Physical-branded range, with the latest additions being our Performance Yoga Mat, Performance PU dumbbells and Performance urethane kettlebells.
Of course, alongside our own product ranges, our catalogue boasts a growing line-up of partnerships with best-in-class manufacturers.
New lines for 2021 New this year is ZIVA, an exciting collaboration as it allows us to provide products – even items such as dumbbells and Olympic plates – to suit every budget, from a price-led offering, through our ‘good value, high quality’ Physical range, to a premium collection.
Our extensive range of mats and flooring – among our most popular solutions – have moved even more front-of-mind today. Our AIREX fitness, yoga, pilates and studio mats all use closed-cell technology, for example, meaning they don’t absorb sweat and are wipe-clean; clubs have been investing in these recently, replacing all their existing mats, so members immediately feel there’s been a fresh start.
Fresh floors Our expert flooring solutions are the go-to for any operator reconfiguring gym floor space, whether it’s a temporary set-up or a permanent redesign; it’s been interesting to hear from operators who will continue with individual workout spaces, even after social distancing restrictions are eased.
As always, every product in our new catalogue is supported with extensive training and best-in-class customer service.
These are just some of the reasons why we’re ‘First for Fitness Solutions’. Because however large or small your space, and whatever your budget, we should be your first port of call.
It’s been five years since the fitness industry reopened after the last lockdown – long enough
to look back on the impact the pandemic had on the sector and what might come next.
Wattbike has announced a new integration with EGYM, which enables the bikes to contribute to
the Cardio BioAge score of individuals via a VO2 max result.
Les Mills has launched a reformer Pilates workout. The 45-minute workout blends traditional
reformer movements and more contemporary exercises, choreographed to music.
According to research which tracked more than 147,000 people for 30 years, 90-120 minutes
of strength training a week may deliver some of the biggest long-term health rewards.
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity
guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's
physical activity recommendations and placing greater emphasis on strength, balance, reducing
sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Places Leisure has exchanged contracts to build and operate a flagship £60m water and leisure
destination on behalf of Basingstoke and Deane Borough Council.
The Republic of Ireland will become the latest market in PureGym’s expanding international
portfolio, with the first launch planned for Dublin in 2027.
Anytime Fitness opened more than one club a day in 2025 and is on track to maintain this rate
of growth this year, as parent company Purpose Brands targets further international expansion.
Panatta brought together four of the most influential figures in bodybuilding history on the
stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]
