Tony Robbins teams up with rapper Pitbull to launch new boxing fitness brand
POSTED 12 Apr 2019 . BY Tom Walker
Tony Robbins (right) rapper Pitbull (left) will open the first Grit Bxng studio in June
Self-styled life coach 'guru' Tony Robbins and American rapper Pitbull have partnered with entrepreneur Bill Zanker – founder of training company The Learning Annex – to launch a new boxing fitness chain.
Grit Bxng is set to open its first location in New York, US in June and its offer is based on a 50-minute signature method delivering HIIT group classes, with the "fundamentals of boxing at its core".
The 5,000sq ft club's interior will feature giant video screens and a light and sound system designed to make a workout feel like a night out.
Classes will take place in a three-module studio with treadmills, punching bags and benches.
The classes will combine music playlists curated by Pitbull and motivational content – featuring Robbins – beamed on giant video screens.
"My life is about working with people to change their bodies, change their relationships, and change their lives," Robbins said.
"Grit Bxng will provide a space and experience unlike any other."
Pitbull – whose real name is Armando Perez – added: "With each new project I approach, the words 'you can't' and 'no' are just motivators that propel me to succeed and fuel my fire.
"That mentality is exactly what Grit Bxng embodies to me."
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for Saudi men that celebrates Saudi culture as well as the region’s growing interest in fitness.
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Show – has been appointed to deliver the Health and Wellness Expo and Fire and Safety Expo at
the 16th World Firefighters Games.
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stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]
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Serco Leisure
Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, de [more...]
Tony Robbins teams up with rapper Pitbull to launch new boxing fitness brand
POSTED 12 Apr 2019 . BY Tom Walker
Tony Robbins (right) rapper Pitbull (left) will open the first Grit Bxng studio in June
Self-styled life coach 'guru' Tony Robbins and American rapper Pitbull have partnered with entrepreneur Bill Zanker – founder of training company The Learning Annex – to launch a new boxing fitness chain.
Grit Bxng is set to open its first location in New York, US in June and its offer is based on a 50-minute signature method delivering HIIT group classes, with the "fundamentals of boxing at its core".
The 5,000sq ft club's interior will feature giant video screens and a light and sound system designed to make a workout feel like a night out.
Classes will take place in a three-module studio with treadmills, punching bags and benches.
The classes will combine music playlists curated by Pitbull and motivational content – featuring Robbins – beamed on giant video screens.
"My life is about working with people to change their bodies, change their relationships, and change their lives," Robbins said.
"Grit Bxng will provide a space and experience unlike any other."
Pitbull – whose real name is Armando Perez – added: "With each new project I approach, the words 'you can't' and 'no' are just motivators that propel me to succeed and fuel my fire.
"That mentality is exactly what Grit Bxng embodies to me."
In response to customer demand, Gymnation has unveiled a muscle thobe and ghutra range
for Saudi men that celebrates Saudi culture as well as the region’s growing interest in fitness.
Italian Exhibition Group – the organiser behind industry events Dubai Active and Dubai Muscle
Show – has been appointed to deliver the Health and Wellness Expo and Fire and Safety Expo at
the 16th World Firefighters Games.
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Panatta brought together four of the most influential figures in bodybuilding history on the
stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]
+ More featured suppliers
COMPANY PROFILES
Serco Leisure Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, de [more...]