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TRIB3 opens Madrid club, prepares to enter Finnish market
POSTED 28 Jan 2019 . BY Tom Walker
TRIB3's boutique format is based on bootcamp-style HIIT training
Boutique studio brand TRIB3 has launched a flagship club in Madrid, igniting a busy period of international openings for the brand.

The Madrid launch is the first of two in the city, and comes ahead of the re-launch of its existing Barcelona studio in March 2019.

The 4,000sq ft Madrid studio will house 42 workout stations and sits in the financial district of Cuzco.

Kevin Yates, TRIB3 CEO, said the launch – undertaken in partnership with health and fitness group Holmes Place – is a "game changer" for the company.

"The launch of our flagship studio in Madrid sees us building on the successes we’re experiencing in the UK, especially and refining our model to suit a new market," Yates said.

"It forms a core part of our expansion strategy and demonstrates our ambitions to work with other investors and partners in major cities across the globe.”

The Madrid opening will be followed by TRIB3's entry into the Finnish fitness market.

The operator will open a studio in the capital city Helsinki in February, closely followed by a launch in the city of Tampere.

TRIB3 President Rod Hill, who is spearheading the company’s international expansion, added: “Our international rollout programme is now in full swing.

"We have had a huge amount of interest from countries across the globe interested in partnering with us to develop TRIB3 across multiple regions, and look forward to announcing future launches imminently.”

As well as its UK and Spanish studios, TRIB3 has a presence in China and Russia.

TRIB3's boutique format is based on bootcamp-style HIIT training, offering group programming and interaction through digital and performance monitors.
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Jobs    News   Products   Magazine
NEWS
TRIB3 opens Madrid club, prepares to enter Finnish market
POSTED 28 Jan 2019 . BY Tom Walker
TRIB3's boutique format is based on bootcamp-style HIIT training
Boutique studio brand TRIB3 has launched a flagship club in Madrid, igniting a busy period of international openings for the brand.

The Madrid launch is the first of two in the city, and comes ahead of the re-launch of its existing Barcelona studio in March 2019.

The 4,000sq ft Madrid studio will house 42 workout stations and sits in the financial district of Cuzco.

Kevin Yates, TRIB3 CEO, said the launch – undertaken in partnership with health and fitness group Holmes Place – is a "game changer" for the company.

"The launch of our flagship studio in Madrid sees us building on the successes we’re experiencing in the UK, especially and refining our model to suit a new market," Yates said.

"It forms a core part of our expansion strategy and demonstrates our ambitions to work with other investors and partners in major cities across the globe.”

The Madrid opening will be followed by TRIB3's entry into the Finnish fitness market.

The operator will open a studio in the capital city Helsinki in February, closely followed by a launch in the city of Tampere.

TRIB3 President Rod Hill, who is spearheading the company’s international expansion, added: “Our international rollout programme is now in full swing.

"We have had a huge amount of interest from countries across the globe interested in partnering with us to develop TRIB3 across multiple regions, and look forward to announcing future launches imminently.”

As well as its UK and Spanish studios, TRIB3 has a presence in China and Russia.

TRIB3's boutique format is based on bootcamp-style HIIT training, offering group programming and interaction through digital and performance monitors.
RELATED STORIES
TRIB3 accelerates European expansion with second Madrid studio


UK-based boutique fitness operator TRIB3 has opened its second studio in the Spanish capital Madrid.
Holmes Place founder takes a controlling stake in boutique fitness brand TRIB3


Fitness industry veterans Allan and Jonathan Fisher have completed a Series A capital investment deal in boutique fitness brand TRIBE3, which has seen them acquire a controlling stake in the business.
Karl Dietrich named chief development officer of TRIB3


Karl Dietrich, the former global development officer at easyGym, has been named chief development officer at boutique fitness brand TRIB3.
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Gymnation launches branded athleisure collection for men with muscle thobe and ghutra
In response to customer demand, Gymnation has unveiled a muscle thobe and ghutra range for Saudi men that celebrates Saudi culture as well as the region’s growing interest in fitness.
World Firefighters Games creates new opportunities for collaboration with the fitness sector
Italian Exhibition Group – the organiser behind industry events Dubai Active and Dubai Muscle Show – has been appointed to deliver the Health and Wellness Expo and Fire and Safety Expo at the 16th World Firefighters Games.
Planet Fitness deal hints at blueprint for global expansion
Private investment company, Franchise Equity Partners, has acquired Bravo Fit, the Planet Fitness franchisee in Australia, from existing shareholders.
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