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NEWS
Marshall, Fiske launch wellness-focused PR firm
POSTED 29 Jun 2018 . BY Jane Kitchen
Kim Marshall (left) and Darlene Fiske have launched S'Well Public Relations as a subsidiary company to their established lifestyle agencies
Two public relations and branding executives in the spa and wellness field have joined forces to create a new communications firm specialising in wellness.

Kim Marshall and Darlene Fiske have launched S'Well Public Relations as a subsidiary company to their established lifestyle agencies – The Marshall Plan and The Fiske Group – that focuses solely on wellness clients.

The agency has a tagline of ‘The original wellness storytellers’, and will use strategic positioning, informed storytelling, media relations and influencer vetting to distribute content via multi-channel platforms.

Marshall launched The Marshall Plan in the mid-90s to specialise in spas, and has worked with brands from Ritz Carlton to Waldorf Astoria and destinations from Tahiti to Turkey. Fiske spent ten years working at Lake Austin Spa Resort, and has since repped a number of high-profile resorts.

S’Well’s current client roster includes Bergamos Spa Retreat, set to open next month in Texas; Wellness Month, featuring events and deals at health-minded companies across the US; and spa consultancy Blu Spas.

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KX Chelsea invests £15 million to upgrade its wellness offering
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Jobs    News   Products   Magazine
NEWS
Marshall, Fiske launch wellness-focused PR firm
POSTED 29 Jun 2018 . BY Jane Kitchen
Kim Marshall (left) and Darlene Fiske have launched S'Well Public Relations as a subsidiary company to their established lifestyle agencies
Two public relations and branding executives in the spa and wellness field have joined forces to create a new communications firm specialising in wellness.

Kim Marshall and Darlene Fiske have launched S'Well Public Relations as a subsidiary company to their established lifestyle agencies – The Marshall Plan and The Fiske Group – that focuses solely on wellness clients.

The agency has a tagline of ‘The original wellness storytellers’, and will use strategic positioning, informed storytelling, media relations and influencer vetting to distribute content via multi-channel platforms.

Marshall launched The Marshall Plan in the mid-90s to specialise in spas, and has worked with brands from Ritz Carlton to Waldorf Astoria and destinations from Tahiti to Turkey. Fiske spent ten years working at Lake Austin Spa Resort, and has since repped a number of high-profile resorts.

S’Well’s current client roster includes Bergamos Spa Retreat, set to open next month in Texas; Wellness Month, featuring events and deals at health-minded companies across the US; and spa consultancy Blu Spas.

MORE NEWS
Les Mills calls on the industry to support UNICEF
Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout for the World event on 20 June, in support of UNICEF.
HUM2N opens longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
KX Chelsea invests £15 million to upgrade its wellness offering
Premium London health club, KX Chelsea, will imminently unveil its most significant redevelopment since its launch in 2002 to create an integrated wellness model combining training, recovery and relaxation.
Researchers identify a drug which reduces muscle loss when using GLP-1 medications
Researchers in the US have identified an antibody which could greatly reduce the loss of lean muscle mass in people who are taking weight-loss medications.
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As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer. [more...]

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One of the biggest mistakes the fitness industry still makes is advertising almost exclusively to people who already look and live like gym members. [more...]
+ More featured suppliers  
COMPANY PROFILES
Safe Space Lockers

We provide a full turn-key solution for clients from design and consultation, through to bespoke man [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

13-13 Jun 2026

Global Wellness Day

Worldwide, Various,
15-18 Jun 2026

HLTH Europe

RAI Convention Centre, Amsterdam, Netherlands
+ More diary  
 


ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2026

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