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Continuum teams up with The Void to immerse guests in world of Star Wars
POSTED 22 Nov 2017 . BY Alice Davis
A still from the upcoming Star Wars: Secrets of the Empire VR experience Credit: Continuum Attractions/The Void
We expect guests to visit because they love the Star Wars brand and leave having experienced something absolutely brand new
– Kevin Smith, group attractions director, Continuum Attractions
UK attractions operator Continuum and free-roam VR company The Void are launching a Star Wars experience in London.

By donning head-mounted displays, visitors will enter a Star Wars story world created by Lucasfilm’s immersive entertainment division, a virtual reality experience complete with multi-sensory elements such as touch, sound and smell.

The 450sq m (5,000sq ft) pop-up experience, Star Wars: Secrets of the Empire, will launch in December at Westfield London shopping centre in Shepherd's Bush and will be open for three months before moving to Westfield Stratford.

“The guest experience will blow your mind,” said Kevin Smith, group attractions director at Continuum Attractions.

“We expect guests to visit because they love the Star Wars brand and leave having experienced something absolutely brand new. This is an experience everyone will be thrilled by.”

The Void is currently operating Ghostbusters-themed experiences in New York, Toronto and Dubai, and the Star Wars: Secrets of the Empire experience will also launch at Disney Springs in Orlando, Florida, from December, and Disneyland Anaheim from January.

Tickets are currently available on The Void’s website, priced at £32.50. Four people take part at a time, in 30-minute sessions.
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Jobs    News   Products   Magazine
NEWS
Continuum teams up with The Void to immerse guests in world of Star Wars
POSTED 22 Nov 2017 . BY Alice Davis
A still from the upcoming Star Wars: Secrets of the Empire VR experience Credit: Continuum Attractions/The Void
We expect guests to visit because they love the Star Wars brand and leave having experienced something absolutely brand new
– Kevin Smith, group attractions director, Continuum Attractions
UK attractions operator Continuum and free-roam VR company The Void are launching a Star Wars experience in London.

By donning head-mounted displays, visitors will enter a Star Wars story world created by Lucasfilm’s immersive entertainment division, a virtual reality experience complete with multi-sensory elements such as touch, sound and smell.

The 450sq m (5,000sq ft) pop-up experience, Star Wars: Secrets of the Empire, will launch in December at Westfield London shopping centre in Shepherd's Bush and will be open for three months before moving to Westfield Stratford.

“The guest experience will blow your mind,” said Kevin Smith, group attractions director at Continuum Attractions.

“We expect guests to visit because they love the Star Wars brand and leave having experienced something absolutely brand new. This is an experience everyone will be thrilled by.”

The Void is currently operating Ghostbusters-themed experiences in New York, Toronto and Dubai, and the Star Wars: Secrets of the Empire experience will also launch at Disney Springs in Orlando, Florida, from December, and Disneyland Anaheim from January.

Tickets are currently available on The Void’s website, priced at £32.50. Four people take part at a time, in 30-minute sessions.
RELATED STORIES
Continuum purchases popular Welsh theme park Greenwood


Visitor attractions operator Continuum is expanding its reach, after the company announced the addition of Welsh theme park GreenWood Forest Park to its growing list of UK attractions.
The Void brings next-level virtual reality experiences to Utah and Dubai


Multi-player virtual reality startup The Void has opened its doors for the first time in two new locations, with the immersive experience now available in Utah and Dubai.
FEATURE: Technology: Virtual Ventures


Multi-player VR start-ups like The Void and Zero Latency are set to explode
The Void brings Ghostbusters VR experience to Madame Tussauds


Madame Tussauds in New York has teamed with The Void to create the brand new Ghostbusters Experience, incorporating VR and highly immersive theming to create a never-before-seen offering in the heart of Times Square.
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International industry lobbying associations are calling for physical activity and strength training to be deeply integrated with GLP-1 treatment.
Les Mills calls on the industry to support UNICEF
Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout for the World event on 20 June, in support of UNICEF.
HUM2N launches longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
KX Chelsea invests £15 million to upgrade its wellness offering
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