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NEWS
Life Fitness strengthens team to meet local authority demand
POSTED 25 Sep 2017 . BY Deven Pamben
Adam Upton has held roles at PureGym and Virgin Active
Fitness equipment manufacturer Life Fitness has appointed two new account managers as it expands its team to meet growing demand from the local authority and trust sector.

Ross Nixon, who has more 10 years’ experience in the fitness industry, will cover Scotland in his role, while Adam Upton will have responsibility for southern England. Upton has held a number of roles in the industry, including positions at PureGym and Virgin Active.

David Connolly, Life Fitness local authority and trust manager, told Health Club Management that what local authority leisure operators were now offering was changing rapidly, with many investing in digital technology, the inclusion of functional group training areas and spa facilities.

“Life Fitness has a wealth of experience within the rapidly evolving local authority and trust sector and as well as delivering premium fitness products, we’ve responded to developments in the sector with advanced digital technology and a team to deliver the necessary expertise,” he said.

On the appointments, he added: “Both Ross and Adam bring valuable skills with their high levels of expertise and knowledge, as well as being incredibly passionate about fitness and wellbeing. We’re delighted to have them on board and look forward to working with them both.”
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Jobs    News   Products   Magazine
NEWS
Life Fitness strengthens team to meet local authority demand
POSTED 25 Sep 2017 . BY Deven Pamben
Adam Upton has held roles at PureGym and Virgin Active
Fitness equipment manufacturer Life Fitness has appointed two new account managers as it expands its team to meet growing demand from the local authority and trust sector.

Ross Nixon, who has more 10 years’ experience in the fitness industry, will cover Scotland in his role, while Adam Upton will have responsibility for southern England. Upton has held a number of roles in the industry, including positions at PureGym and Virgin Active.

David Connolly, Life Fitness local authority and trust manager, told Health Club Management that what local authority leisure operators were now offering was changing rapidly, with many investing in digital technology, the inclusion of functional group training areas and spa facilities.

“Life Fitness has a wealth of experience within the rapidly evolving local authority and trust sector and as well as delivering premium fitness products, we’ve responded to developments in the sector with advanced digital technology and a team to deliver the necessary expertise,” he said.

On the appointments, he added: “Both Ross and Adam bring valuable skills with their high levels of expertise and knowledge, as well as being incredibly passionate about fitness and wellbeing. We’re delighted to have them on board and look forward to working with them both.”
MORE NEWS
Gymnation launches branded athleisure collection for men with muscle thobe and ghutra
In response to customer demand, Gymnation has unveiled a muscle thobe and ghutra range for Saudi men that celebrates Saudi culture as well as the region’s growing interest in fitness.
World Firefighters Games creates new opportunities for collaboration with the fitness sector
Italian Exhibition Group – the organiser behind industry events Dubai Active and Dubai Muscle Show – has been appointed to deliver the Health and Wellness Expo and Fire and Safety Expo at the 16th World Firefighters Games.
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Fitness First UK has raised the bar with its latest refurbishment, in Highbury, London, as it continues to premiumise its estate.
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DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

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