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NEWS
Surge in millennial members results in the busiest-ever January for The Gym Group
POSTED 27 Feb 2017 . BY Matthew Campelli
Treharne said millennials enjoyed the flexibility of The Gym's offer
The Gym Group experienced a 21 per cent year-on-year increase in the number of member visits in during the first month of 2017, making it the firm’s busiest January ever.

Over the course of the month, 379,000 extra member visits were recorded across the chain’s 89 sites.

The growth, according to The Gym Group, is being driven by a surge in ‘millennial’ customers visiting the gyms, with a members’ average age of 32.

Student membership of The Gym Group grew by 23 per cent over the last 12 months, while 35 per cent of members in university cities such as Brighton and Nottingham were students.

The Gym Group offers membership from £12.99 per month with no contract, and chief executive John Treharne said the “flexibility” was a driver behind the growth in youth membership.

“It’s great more young people are joining The Gym and realising the benefits of regular exercise,” he said.

“We are really proud that our gyms help break down the barriers to exercise and we can welcome so many new gym users every month with more than a third of joiners never having been gym members before.”
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  The Gym Group names new operations director


Budget health club operator The Gym Group has appointed Nick Henwood to the newly- created role of operations director.
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Gymbox, the London-based gym group, will establish new sites in the capital after securing £39m (US$47.5m, €43.2m) worth of investment.
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Get HCM digital magazine and ezines FREE
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Jobs    News   Products   Magazine
NEWS
Surge in millennial members results in the busiest-ever January for The Gym Group
POSTED 27 Feb 2017 . BY Matthew Campelli
Treharne said millennials enjoyed the flexibility of The Gym's offer
The Gym Group experienced a 21 per cent year-on-year increase in the number of member visits in during the first month of 2017, making it the firm’s busiest January ever.

Over the course of the month, 379,000 extra member visits were recorded across the chain’s 89 sites.

The growth, according to The Gym Group, is being driven by a surge in ‘millennial’ customers visiting the gyms, with a members’ average age of 32.

Student membership of The Gym Group grew by 23 per cent over the last 12 months, while 35 per cent of members in university cities such as Brighton and Nottingham were students.

The Gym Group offers membership from £12.99 per month with no contract, and chief executive John Treharne said the “flexibility” was a driver behind the growth in youth membership.

“It’s great more young people are joining The Gym and realising the benefits of regular exercise,” he said.

“We are really proud that our gyms help break down the barriers to exercise and we can welcome so many new gym users every month with more than a third of joiners never having been gym members before.”
RELATED STORIES
Gym Group on course to meet targets for 2017


The Gym Group is on course to meet its target of new openings for 2017, with 17 sites in the pipeline.
Gym Group to introduce new products and services to members in 2017


The Gym Group will attempt to boost and diversify its income throughout 2017 by exploring secondary spend opportunities within its growing estate of clubs.
The Gym Group names new operations director


Budget health club operator The Gym Group has appointed Nick Henwood to the newly- created role of operations director.
Gymbox to expand after securing £39m investment package


Gymbox, the London-based gym group, will establish new sites in the capital after securing £39m (US$47.5m, €43.2m) worth of investment.
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World Firefighters Games creates new opportunities for collaboration with the fitness sector
Italian Exhibition Group – the organiser behind industry events Dubai Active and Dubai Muscle Show – has been appointed to deliver the Health and Wellness Expo and Fire and Safety Expo at the 16th World Firefighters Games.
Planet Fitness deal hints at blueprint for global expansion
Private investment company, Franchise Equity Partners, has acquired Bravo Fit, the Planet Fitness franchisee in Australia, from existing shareholders.
Fitness First UK unveils makeover of Highbury club with new recovery and Pilates offerings
Fitness First UK has raised the bar with its latest refurbishment, in Highbury, London, as it continues to premiumise its estate.
Total Fitness research charts the fitness industry’s post-pandemic transformation
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Introducing a new era of Nautilus Leverage
Strength training has never been more important for member retention, facility differentiation and long-term commercial success. [more...]
+ More featured suppliers  
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Perfect Gym Solutions S.A.

Perfect Gym, part of the Sport Alliance group, is a global software provider specialising in fitness [more...]
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23-26 Aug 2026

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