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'Dynamic and contemporary' studio opens in London for brand fusing Pilates and ballet
POSTED 30 Jan 2017 . BY Kim Megson
The 3,000sq ft (278sq m) club is a contemporary space for Xtend Barre’s 'adrenaline-fuelled' training classes Credit: Rory Gardiner
Design studio Amos Goldreich Architecture have completed a “dynamic and tranquil” health club in London for Xtend Barre, with the site earmarked as the American fitness brand’s first flagship European studio.

Located on Marylebone High Street, the 3,000sq ft (278sq m) club is a contemporary space for Xtend Barre’s “adrenaline-fuelled” training classes – a fusion of ballet, dance and Pilates that enhance flexibility, improve balance, and challenge the core.

The design team were tasked with transforming a low-lit and "poorly planned" basement office into a welcoming and calming space.

The original interior was stripped down and reconfigured to create an airy studio, with enough room for the brand’s all-important barres – stationary handrails, typically used by ballet dancers, that provide support during various exercises.

In order to create an expansive feel and add a sense of light to the studio – which only has obscured windows on three sides due to its lower ground-floor location – the walls and built-in furniture have been painted white and splashes of colour introduced through loose furniture, fitness equipment, a food retail section and a clothing retail zone.

White porcelain tiles and large mirrors have been installed in the unisex changing areas.

“Amos and his team made our vision their own,” said Catie Miller, owner and founder of Xtend Barre London. “The end result speaks for itself and I am incredibly thankful to be building a wonderful community within the studio space they created."

Xtend Barre has 62 franchised locations around the world and 99 licensed studios, including ones in Indonesia, Japan, China, Singapore, Australia and the US.
In order to create an expansive feel and add a sense of light to the studio the walls and built-in furniture have been painted white Credit: Rory Gardiner
Splashes of colour have been added to counterpoint the white walls and minimalist aesthetic Credit: Rory Gardiner
Xtend Barre is a fusion of ballet, dance and Pilates Credit: Rory Gardiner
Credit: Rory Gardiner
Credit: Rory Gardiner
Credit: Rory Gardiner
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Jobs    News   Products   Magazine
NEWS
'Dynamic and contemporary' studio opens in London for brand fusing Pilates and ballet
POSTED 30 Jan 2017 . BY Kim Megson
The 3,000sq ft (278sq m) club is a contemporary space for Xtend Barre’s 'adrenaline-fuelled' training classes Credit: Rory Gardiner
Design studio Amos Goldreich Architecture have completed a “dynamic and tranquil” health club in London for Xtend Barre, with the site earmarked as the American fitness brand’s first flagship European studio.

Located on Marylebone High Street, the 3,000sq ft (278sq m) club is a contemporary space for Xtend Barre’s “adrenaline-fuelled” training classes – a fusion of ballet, dance and Pilates that enhance flexibility, improve balance, and challenge the core.

The design team were tasked with transforming a low-lit and "poorly planned" basement office into a welcoming and calming space.

The original interior was stripped down and reconfigured to create an airy studio, with enough room for the brand’s all-important barres – stationary handrails, typically used by ballet dancers, that provide support during various exercises.

In order to create an expansive feel and add a sense of light to the studio – which only has obscured windows on three sides due to its lower ground-floor location – the walls and built-in furniture have been painted white and splashes of colour introduced through loose furniture, fitness equipment, a food retail section and a clothing retail zone.

White porcelain tiles and large mirrors have been installed in the unisex changing areas.

“Amos and his team made our vision their own,” said Catie Miller, owner and founder of Xtend Barre London. “The end result speaks for itself and I am incredibly thankful to be building a wonderful community within the studio space they created."

Xtend Barre has 62 franchised locations around the world and 99 licensed studios, including ones in Indonesia, Japan, China, Singapore, Australia and the US.
In order to create an expansive feel and add a sense of light to the studio the walls and built-in furniture have been painted white Credit: Rory Gardiner
Splashes of colour have been added to counterpoint the white walls and minimalist aesthetic Credit: Rory Gardiner
Xtend Barre is a fusion of ballet, dance and Pilates Credit: Rory Gardiner
Credit: Rory Gardiner
Credit: Rory Gardiner
Credit: Rory Gardiner
MORE NEWS
World Firefighters Games creates new opportunities for collaboration with the fitness sector
Italian Exhibition Group – the organiser behind industry events Dubai Active and Dubai Muscle Show – has been appointed to deliver the Health and Wellness Expo and Fire and Safety Expo at the 16th World Firefighters Games.
Planet Fitness deal hints at blueprint for global expansion
Private investment company, Franchise Equity Partners, has acquired Bravo Fit, the Planet Fitness franchisee in Australia, from existing shareholders.
Fitness First UK unveils makeover of Highbury club with new recovery and Pilates offerings
Fitness First UK has raised the bar with its latest refurbishment, in Highbury, London, as it continues to premiumise its estate.
Total Fitness research charts the fitness industry’s post-pandemic transformation
It’s been five years since the fitness industry reopened after the last lockdown – long enough to look back on the impact the pandemic had on the sector and what might come next. 
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Introducing a new era of Nautilus Leverage
Strength training has never been more important for member retention, facility differentiation and long-term commercial success. [more...]
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PSLT Ltd

PSLT Fitness Solutions manufacture, remanufacture and buy back commercial gym equipment. [more...]
+ More profiles  
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+ More directory  
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23-26 Aug 2026

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