Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs   News   Features   Products   Magazine      Advertise  
NEWS
Elon Musk unveils camouflaged solar roofs as 'beautiful' solution to creating sustainable energy
POSTED 01 Nov 2016 . BY Kim Megson
Elon Musk unveiled the solar roofs on the set of Desperate Housewives, with houses from he hit TV show modelling the technology Credit: Tesla

The goal is to make have solar roofs that look better than normal roof, generate electricity, last longer, have better insulation and cost less than a normal roof plus the cost of electricity
– Elon Musk
After teasing “a beautiful and sustainable” solar roof concept in August, billionaire entrepreneur and Tesla founder Elon Musk has fully unveiled the technology in a presentation at Universal Studios in Los Angeles.

Houses made famous in the US TV show Desperate Housewives modelled Musk’s camouflaged roof tiles, which come in four styles – Tuscan Glass Tile, Slate Glass Tile, Textured Glass Tile and Smooth Glass Tile. Each uses coloured film to almost completely disguise the presence of fully integrated solar cells. According to Musk, "The goal is to have solar roofs that look better than a normal roof."

Two of the billionaire’s companies, electric motor company Tesla and green energy provider SolarCity, in which he holds the largest stake, will undergo a merger if the move is approved by shareholders of the two companies following a vote on 17 November. The solar roof would be developed by the united firm as one of several integrated products designed to prioritise aesthetics and functionality for the sustainable generation, storage and consumption of energy.

The new solar roof concept has been designed for home use in mind, with sunlight captured by the tiles turned into electricity for immediate use or storage in one of Tesla’s at-home Powerwall batteries. However, the resilience of the tiles – demonstrated at the launch in a video in which one survives being dropped on from height by a kettlebell – and the fact they are to be scalable and customisable means the technology could one day be used for almost any building, including museums, hotels, stadiums and sports centres.

In the long-term, Musk said he wants to see developers shift away from the current trend of placing individual solar panels on top of a pre-existing roof structure in favour of his integrated solar roof proposition.

“We need to make solar panels as appealing as electric cars have become," he said. “The goal is to make solar roofs that look better than a normal roof, generate electricity, last longer, have better insulation and cost less than a normal roof plus the cost of electricity. Why would you buy anything else?”


Each solar roof tile uses coloured film to disguise the presence of fully integrated solar cells Credit: Tesla
RELATED STORIES
  Elon Musk teases plans for a solar roof that will be 'beautiful and sustainable'


Billionaire inventor and entrepreneur Elon Musk has teased his latest innovation: a customisable solar roof.
  Could Elon Musk's Hyperloop revolutionise the world of leisure?


Hyperloop One, the Los Angeles firm racing to build the world’s first Hyperloop high-speed transport system, has partnered with Arup, AECOM and Bjarke Ingels Group (BIG) to realise its ambitions.
MORE NEWS
PureGym appoints Alex Wood as CEO as Clive Chesser steps down
PureGym Group has announced that group chief financial officer, Alex Wood, is taking over the role of CEO, as Clive Chesser steps down.
Fitness Worx introduces blood testing
Independent operator, Fitness Worx Gyms, is introducing private blood testing as a service to members.
Global industry organisations join forces to call for physical activity to be embedded into GLP-1 care pathways
International industry lobbying associations are calling for physical activity and strength training to be deeply integrated with GLP-1 treatment.
Les Mills calls on the industry to support UNICEF
Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout for the World event on 20 June, in support of UNICEF.
+ More news   
LATEST JOBS
GP Exercise Referral Instructor
Everyone Active
Salary: £33,000pa + benefits
Job location: Harrow, Middlesex , United Kingdom
Self Employed Personal Trainer
Everyone Active
Salary: Competitive
Job location: Enderby
+ More jobs  

FEATURED SUPPLIERS

Elevate 2026 to mark 10-year anniversary with biggest ever waterfront drinks reception
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming the event’s largest-ever drinks reception as registrations continue to run more than 10% ahead of last year. [more...]

Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer. [more...]
+ More featured suppliers  
COMPANY PROFILES
Alliance Leisure

Alliance Leisure Services was specifically established to respond to the changing development need [more...]
Perfect Gym Solutions S.A.

Perfect Gym, part of the Sport Alliance group, is a global software provider specialising in fitness [more...]
+ More profiles  
CATALOGUE GALLERY
 
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

15-18 Jun 2026

HLTH Europe

RAI Convention Centre, Amsterdam, Netherlands
17-18 Jun 2026

Elevate London

Excel London, London, United Kingdom
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
HCM
LEISURE OPPORTUNITIES
HEALTH CLUB HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs    News   Products   Magazine
NEWS
Elon Musk unveils camouflaged solar roofs as 'beautiful' solution to creating sustainable energy
POSTED 01 Nov 2016 . BY Kim Megson
Elon Musk unveiled the solar roofs on the set of Desperate Housewives, with houses from he hit TV show modelling the technology Credit: Tesla
The goal is to make have solar roofs that look better than normal roof, generate electricity, last longer, have better insulation and cost less than a normal roof plus the cost of electricity
– Elon Musk
After teasing “a beautiful and sustainable” solar roof concept in August, billionaire entrepreneur and Tesla founder Elon Musk has fully unveiled the technology in a presentation at Universal Studios in Los Angeles.

Houses made famous in the US TV show Desperate Housewives modelled Musk’s camouflaged roof tiles, which come in four styles – Tuscan Glass Tile, Slate Glass Tile, Textured Glass Tile and Smooth Glass Tile. Each uses coloured film to almost completely disguise the presence of fully integrated solar cells. According to Musk, "The goal is to have solar roofs that look better than a normal roof."

Two of the billionaire’s companies, electric motor company Tesla and green energy provider SolarCity, in which he holds the largest stake, will undergo a merger if the move is approved by shareholders of the two companies following a vote on 17 November. The solar roof would be developed by the united firm as one of several integrated products designed to prioritise aesthetics and functionality for the sustainable generation, storage and consumption of energy.

The new solar roof concept has been designed for home use in mind, with sunlight captured by the tiles turned into electricity for immediate use or storage in one of Tesla’s at-home Powerwall batteries. However, the resilience of the tiles – demonstrated at the launch in a video in which one survives being dropped on from height by a kettlebell – and the fact they are to be scalable and customisable means the technology could one day be used for almost any building, including museums, hotels, stadiums and sports centres.

In the long-term, Musk said he wants to see developers shift away from the current trend of placing individual solar panels on top of a pre-existing roof structure in favour of his integrated solar roof proposition.

“We need to make solar panels as appealing as electric cars have become," he said. “The goal is to make solar roofs that look better than a normal roof, generate electricity, last longer, have better insulation and cost less than a normal roof plus the cost of electricity. Why would you buy anything else?”


Each solar roof tile uses coloured film to disguise the presence of fully integrated solar cells Credit: Tesla
RELATED STORIES
Elon Musk teases plans for a solar roof that will be 'beautiful and sustainable'


Billionaire inventor and entrepreneur Elon Musk has teased his latest innovation: a customisable solar roof.
Could Elon Musk's Hyperloop revolutionise the world of leisure?


Hyperloop One, the Los Angeles firm racing to build the world’s first Hyperloop high-speed transport system, has partnered with Arup, AECOM and Bjarke Ingels Group (BIG) to realise its ambitions.
MORE NEWS
PureGym appoints Alex Wood as CEO as Clive Chesser steps down
PureGym Group has announced that group chief financial officer, Alex Wood, is taking over the role of CEO, as Clive Chesser steps down.
Fitness Worx introduces blood testing
Independent operator, Fitness Worx Gyms, is introducing private blood testing as a service to members.
Global industry organisations join forces to call for physical activity to be embedded into GLP-1 care pathways
International industry lobbying associations are calling for physical activity and strength training to be deeply integrated with GLP-1 treatment.
Les Mills calls on the industry to support UNICEF
Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout for the World event on 20 June, in support of UNICEF.
HUM2N launches longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
KX Chelsea invests £15 million to upgrade its wellness offering
Premium London health club, KX Chelsea, will imminently unveil its most significant redevelopment since its launch in 2002 to create an integrated wellness model combining training, recovery and relaxation.
+ More news   
 
FEATURED SUPPLIERS

Elevate 2026 to mark 10-year anniversary with biggest ever waterfront drinks reception
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming the event’s largest-ever drinks reception as registrations continue to run more than 10% ahead of last year. [more...]

Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer. [more...]
+ More featured suppliers  
COMPANY PROFILES
Alliance Leisure

Alliance Leisure Services was specifically established to respond to the changing development need [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

15-18 Jun 2026

HLTH Europe

RAI Convention Centre, Amsterdam, Netherlands
17-18 Jun 2026

Elevate London

Excel London, London, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS