Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs   News   Features   Products   Magazine      Advertise  
NEWS
MVRDV turn traditional buildings inside out for green-lit Zaanstad Cultural Cluster
POSTED 04 May 2016 . BY Kim Megson
The largest of these shapes, called the Zaan Living Room, will provide an entranceway and a central space for all the building's programmatic elements Credit: MVRDV
MVRDV’s design for a cultural hub in Zaandstad, Holland, featuring a concert hall, cinema, arts space, dance studio, library and architecture centre, has been given the green light by the municipality.

The project, called The Cultural Cluster, can now be pushed forwards into the next stage of design.

The Dutch architects have completed the preliminary design phase, which visualises a raised cubic volume with variously coloured silhouettes of traditional Zaan houses carved into the exterior walls.

The largest of these shapes, called the Zaan Living Room, will provide an entranceway and a central space for all the building's programmatic elements, connected directly to the square in front of the city’s hall.

Construction is set to begin by the end of 2017, and will take two years to complete.

The Cultural Cluster will form the final piece of a masterplan by architect Sjoerd Soeters to add more local character to the area, which is famous for its traditional windmills.
MVRDV have designed a cubic volume with variously coloured silhouettes of traditional Zaan houses carved into the exterior walls Credit: MVRDV
Interior leisure facilities will include cafes, restaurants and shops Credit: MVRDV
RELATED STORIES
  MVRDV's spiky Danish Museum of Rock opens in Roskilde


Denmark’s Museum of Rock Music opens today (29 April) in the city of Roskilde, marking the latest building from Dutch architecture studio MVRDV.
  EXCLUSIVE: MVRDV founders speak to CLAD about the importance of leisure architecture


The founding partners of Dutch studio MVRDV have told CLADthat architects and developers must consider including a leisure component when designing new structures in built environments.
  MVRDV appoint five new partners as part of reshuffle


The founders of Dutch architecture studio MVRDV have today (12 April) added five new partners as part of a management reshuffle intended to nurture the practice’s “intellectual and creative continuity, organisational growth and stability.”
  MVRDV create towering public staircase to celebrate Rotterdam's reconstruction and revival


Dutch architects MVRDV have announced an eye-catching temporary installation for Rotterdam: a giant staircase leading from the plaza outside the city’s central train station to the top of an adjacent historic building.
MORE NEWS
Les Mills calls on the industry to support UNICEF
Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout for the World event on 20 June, in support of UNICEF.
HUM2N opens longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
KX Chelsea invests £15 million to upgrade its wellness offering
Premium London health club, KX Chelsea, will imminently unveil its most significant redevelopment since its launch in 2002 to create an integrated wellness model combining training, recovery and relaxation.
Researchers identify a drug which reduces muscle loss when using GLP-1 medications
Researchers in the US have identified an antibody which could greatly reduce the loss of lean muscle mass in people who are taking weight-loss medications.
+ More news   
LATEST JOBS
GP Exercise Referral Instructor
Everyone Active
Salary: £33,000pa + benefits
Job location: Harrow, Middlesex , United Kingdom
Self Employed Personal Trainer
Everyone Active
Salary: Competitive
Job location: Enderby
+ More jobs  

FEATURED SUPPLIERS

Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer. [more...]

Elevate 2026 to mark 10-year anniversary with biggest ever waterfront drinks reception
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming the event’s largest-ever drinks reception as registrations continue to run more than 10% ahead of last year. [more...]
+ More featured suppliers  
COMPANY PROFILES
ukactive

ukactive is the UK’s leading trade body for the physical activity sector, bringing together more tha [more...]
Precor

Precor promises precision-quality products with steadfast reliability that are inspired by exerciser [more...]
+ More profiles  
CATALOGUE GALLERY
 
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

15-18 Jun 2026

HLTH Europe

RAI Convention Centre, Amsterdam, Netherlands
17-18 Jun 2026

Elevate London

Excel London, London, United Kingdom
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
HCM
LEISURE OPPORTUNITIES
HEALTH CLUB HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs    News   Products   Magazine
NEWS
MVRDV turn traditional buildings inside out for green-lit Zaanstad Cultural Cluster
POSTED 04 May 2016 . BY Kim Megson
The largest of these shapes, called the Zaan Living Room, will provide an entranceway and a central space for all the building's programmatic elements Credit: MVRDV
MVRDV’s design for a cultural hub in Zaandstad, Holland, featuring a concert hall, cinema, arts space, dance studio, library and architecture centre, has been given the green light by the municipality.

The project, called The Cultural Cluster, can now be pushed forwards into the next stage of design.

The Dutch architects have completed the preliminary design phase, which visualises a raised cubic volume with variously coloured silhouettes of traditional Zaan houses carved into the exterior walls.

The largest of these shapes, called the Zaan Living Room, will provide an entranceway and a central space for all the building's programmatic elements, connected directly to the square in front of the city’s hall.

Construction is set to begin by the end of 2017, and will take two years to complete.

The Cultural Cluster will form the final piece of a masterplan by architect Sjoerd Soeters to add more local character to the area, which is famous for its traditional windmills.
MVRDV have designed a cubic volume with variously coloured silhouettes of traditional Zaan houses carved into the exterior walls Credit: MVRDV
Interior leisure facilities will include cafes, restaurants and shops Credit: MVRDV
RELATED STORIES
MVRDV's spiky Danish Museum of Rock opens in Roskilde


Denmark’s Museum of Rock Music opens today (29 April) in the city of Roskilde, marking the latest building from Dutch architecture studio MVRDV.
EXCLUSIVE: MVRDV founders speak to CLAD about the importance of leisure architecture


The founding partners of Dutch studio MVRDV have told CLADthat architects and developers must consider including a leisure component when designing new structures in built environments.
MVRDV appoint five new partners as part of reshuffle


The founders of Dutch architecture studio MVRDV have today (12 April) added five new partners as part of a management reshuffle intended to nurture the practice’s “intellectual and creative continuity, organisational growth and stability.”
MVRDV create towering public staircase to celebrate Rotterdam's reconstruction and revival


Dutch architects MVRDV have announced an eye-catching temporary installation for Rotterdam: a giant staircase leading from the plaza outside the city’s central train station to the top of an adjacent historic building.
MORE NEWS
Les Mills calls on the industry to support UNICEF
Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout for the World event on 20 June, in support of UNICEF.
HUM2N opens longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
KX Chelsea invests £15 million to upgrade its wellness offering
Premium London health club, KX Chelsea, will imminently unveil its most significant redevelopment since its launch in 2002 to create an integrated wellness model combining training, recovery and relaxation.
Researchers identify a drug which reduces muscle loss when using GLP-1 medications
Researchers in the US have identified an antibody which could greatly reduce the loss of lean muscle mass in people who are taking weight-loss medications.
Peloton signals potential move into reformer Pilates with Skop acquisition
Peloton has made the strategic acquisition of the Pilates start-up, Skōp, to support the expansion of its strength ecosystem.
Crunch Fitness creates more affordable reformer Pilates concept
Crunch Fitness has announced the launch of Crunch Reform Pilates – its own reformer concept designed to bring this fast growing, but rather expensive, modality into the mainstream.
+ More news   
 
FEATURED SUPPLIERS

Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer. [more...]

Elevate 2026 to mark 10-year anniversary with biggest ever waterfront drinks reception
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming the event’s largest-ever drinks reception as registrations continue to run more than 10% ahead of last year. [more...]
+ More featured suppliers  
COMPANY PROFILES
ukactive

ukactive is the UK’s leading trade body for the physical activity sector, bringing together more tha [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

15-18 Jun 2026

HLTH Europe

RAI Convention Centre, Amsterdam, Netherlands
17-18 Jun 2026

Elevate London

Excel London, London, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS