Exclusive: Leisure entrepreneur Tony de Leede to unveil new ‘boutique village’ fitness concept
POSTED 03 May 2016 . BY Jak Phillips
Tony De Leede is a veteran of the leisure industry who has developed numerous businesses in the wellness sector
Fitness First Australia founder Tony de Leede has announced that he is to relaunch his Fit N Fast health club in Sydney city as YogaBar – a ‘boutique village’ concept offering classes, health foods and retail.
Tapping into the trend of boutique studios and 360-degree wellness, the imminent rebrand will see De Leede first relaunch the Sydney site, with a view to potentially transforming all 18 of his Fit N Fast gyms into YogaBars should the concept prove successful. The sites would feature a range of boutique concepts, with membership prices ranging from AU$29 (US$22, €20, £15.50) per week.
A typical 10,000sq ft (939sq m) site would feature a gym space, sizeable yoga studio, a barre studio, a couple of free-form studios, plus an athleisure retail section predominantly stocking lululemon products.
Meanwhile, a wellness cafe stocking a wide range of healthy and organic foods, juices and smoothies would be open to the public, with many backing onto food courts where the sites are situated in a Westfield shopping mall.
“We want to bring all of the best bits of boutique fitness under one roof and create villages suited for wellness lifestyles,” de Leede told Health Club Management.
“Fit N Fast members have generally responded well to the changes and we’re expecting to attract a lot of new faces as well with this one-of-a-kind concept.”
It’s been five years since the fitness industry reopened after the last lockdown – long enough
to look back on the impact the pandemic had on the sector and what might come next.
Wattbike has announced a new integration with EGYM, which enables the bikes to contribute to
the Cardio BioAge score of individuals via a VO2 max result.
Panatta brought together four of the most influential figures in bodybuilding history on the
stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]
Exclusive: Leisure entrepreneur Tony de Leede to unveil new ‘boutique village’ fitness concept
POSTED 03 May 2016 . BY Jak Phillips
Tony De Leede is a veteran of the leisure industry who has developed numerous businesses in the wellness sector
Fitness First Australia founder Tony de Leede has announced that he is to relaunch his Fit N Fast health club in Sydney city as YogaBar – a ‘boutique village’ concept offering classes, health foods and retail.
Tapping into the trend of boutique studios and 360-degree wellness, the imminent rebrand will see De Leede first relaunch the Sydney site, with a view to potentially transforming all 18 of his Fit N Fast gyms into YogaBars should the concept prove successful. The sites would feature a range of boutique concepts, with membership prices ranging from AU$29 (US$22, €20, £15.50) per week.
A typical 10,000sq ft (939sq m) site would feature a gym space, sizeable yoga studio, a barre studio, a couple of free-form studios, plus an athleisure retail section predominantly stocking lululemon products.
Meanwhile, a wellness cafe stocking a wide range of healthy and organic foods, juices and smoothies would be open to the public, with many backing onto food courts where the sites are situated in a Westfield shopping mall.
“We want to bring all of the best bits of boutique fitness under one roof and create villages suited for wellness lifestyles,” de Leede told Health Club Management.
“Fit N Fast members have generally responded well to the changes and we’re expecting to attract a lot of new faces as well with this one-of-a-kind concept.”
It’s been five years since the fitness industry reopened after the last lockdown – long enough
to look back on the impact the pandemic had on the sector and what might come next.
Wattbike has announced a new integration with EGYM, which enables the bikes to contribute to
the Cardio BioAge score of individuals via a VO2 max result.
Les Mills has launched a reformer Pilates workout. The 45-minute workout blends traditional
reformer movements and more contemporary exercises, choreographed to music.
Panatta brought together four of the most influential figures in bodybuilding history on the
stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]
