The first Snap Fitness gym under the new MSG Life agreement is expected to launch in Bristol in May Credit: Snap Fitness
International gym franchise Snap Fitness has announced that it has signed a major UK development plan with MSG Life to open 30 new clubs – the largest deal in the brand’s history.
Financial terms of the deal were not released, however, Snap Fitness – which has more than 2,000 clubs open or in development worldwide – said the move advances the current UK plans in place with master developer TwentyTwoYards.
“With millions of prospective members in this area, this is a paramount move for our brand,” said Snap Fitness chief development officer Steele Smiley.
“Snap Fitness will be the gym that dominates the market – as it does in countless other countries.”
MSG Life plans to open clubs across the UK, with the first site expected to launch in Bristol in May. The company is primarily owned by members of the Grewal family, which has enjoyed success as a prominent franchisee of Domino’s Pizza in the UK.
Speaking to Health Club Management last year, TwentyTwoYards owner Matt Quinn said Snap Fitness UK sites will be approximately 5,000sq ft (464.5sq m) and feature a selection of gym equipment from Matrix Fitness, Cybex, Technogym, Octane, with MyZone also on offer. Memberships will typically cost around £30 per month, with Quinn eager to remain focused on bringing new people into gyms.
“We want to define value in the mid-tier segment of the industry, at a price point that’s affordable,” added Quinn.
“We’re focusing on the 87 per cent not currently signed up to a gym and believe that identifying underserved locations and offering a clearly defined point of difference will help us to achieve this.”
It’s been five years since the fitness industry reopened after the last lockdown – long enough
to look back on the impact the pandemic had on the sector and what might come next.
Wattbike has announced a new integration with EGYM, which enables the bikes to contribute to
the Cardio BioAge score of individuals via a VO2 max result.
Panatta brought together four of the most influential figures in bodybuilding history on the
stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]
The first Snap Fitness gym under the new MSG Life agreement is expected to launch in Bristol in May Credit: Snap Fitness
International gym franchise Snap Fitness has announced that it has signed a major UK development plan with MSG Life to open 30 new clubs – the largest deal in the brand’s history.
Financial terms of the deal were not released, however, Snap Fitness – which has more than 2,000 clubs open or in development worldwide – said the move advances the current UK plans in place with master developer TwentyTwoYards.
“With millions of prospective members in this area, this is a paramount move for our brand,” said Snap Fitness chief development officer Steele Smiley.
“Snap Fitness will be the gym that dominates the market – as it does in countless other countries.”
MSG Life plans to open clubs across the UK, with the first site expected to launch in Bristol in May. The company is primarily owned by members of the Grewal family, which has enjoyed success as a prominent franchisee of Domino’s Pizza in the UK.
Speaking to Health Club Management last year, TwentyTwoYards owner Matt Quinn said Snap Fitness UK sites will be approximately 5,000sq ft (464.5sq m) and feature a selection of gym equipment from Matrix Fitness, Cybex, Technogym, Octane, with MyZone also on offer. Memberships will typically cost around £30 per month, with Quinn eager to remain focused on bringing new people into gyms.
“We want to define value in the mid-tier segment of the industry, at a price point that’s affordable,” added Quinn.
“We’re focusing on the 87 per cent not currently signed up to a gym and believe that identifying underserved locations and offering a clearly defined point of difference will help us to achieve this.”
It’s been five years since the fitness industry reopened after the last lockdown – long enough
to look back on the impact the pandemic had on the sector and what might come next.
Wattbike has announced a new integration with EGYM, which enables the bikes to contribute to
the Cardio BioAge score of individuals via a VO2 max result.
Les Mills has launched a reformer Pilates workout. The 45-minute workout blends traditional
reformer movements and more contemporary exercises, choreographed to music.
Panatta brought together four of the most influential figures in bodybuilding history on the
stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]
