Rock’n’roll fitness: Schwinn to set pulses racing at Bestival
POSTED 04 Mar 2016 . BY Jak Phillips
Festival-goers get into the swing of things at last year's event
Fitness supplier Schwinn wants to ensure the DJ decks won’t be the only things spinning at this September’s Bestival music festival, with its bikes set to star in a dedicated group cycling area.
Around 40 Schwinn indoor cycles will be installed in Bestival’s new Revolution Ride arena as part of a concept created by former Psycle programme director Tim Weeks. Having been trialled at last year’s festival, the project is aiming to build on its initial success and “unite the Bestival community through the power of music and exercise.”
As with most of the other stages and tents at the Isle of Wight festival, the Revolution Rides arena will have a dedicated music line-up of different artists, bands and DJs.
Weeks wants to offer riders a healthier route towards the type of endorphin rush one might get from going to a party in Ibiza, a gig in London - or a festival on the Isle of Wight
“This isn’t about just taking a fitness class to a festival. This is about integrating a basic concept into the DNA of Bestival and creating something that has never been done before,” said Weeks.
“This isn’t about burning calories. This is about making exercise part of modern culture and society – not just something for the fitness nuts.”
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider,
HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
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on-demand personal training platform that connects the right personal trainer to the right
client in under 10 seconds. [more...]
As healthcare continues to shift towards prevention, there’s a growing focus on helping
people stay active, independent and feeling good for longer. [more...]
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Rock’n’roll fitness: Schwinn to set pulses racing at Bestival
POSTED 04 Mar 2016 . BY Jak Phillips
Festival-goers get into the swing of things at last year's event
Fitness supplier Schwinn wants to ensure the DJ decks won’t be the only things spinning at this September’s Bestival music festival, with its bikes set to star in a dedicated group cycling area.
Around 40 Schwinn indoor cycles will be installed in Bestival’s new Revolution Ride arena as part of a concept created by former Psycle programme director Tim Weeks. Having been trialled at last year’s festival, the project is aiming to build on its initial success and “unite the Bestival community through the power of music and exercise.”
As with most of the other stages and tents at the Isle of Wight festival, the Revolution Rides arena will have a dedicated music line-up of different artists, bands and DJs.
Weeks wants to offer riders a healthier route towards the type of endorphin rush one might get from going to a party in Ibiza, a gig in London - or a festival on the Isle of Wight
“This isn’t about just taking a fitness class to a festival. This is about integrating a basic concept into the DNA of Bestival and creating something that has never been done before,” said Weeks.
“This isn’t about burning calories. This is about making exercise part of modern culture and society – not just something for the fitness nuts.”
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider,
HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
Premium London health club, KX Chelsea, will imminently unveil its most significant
redevelopment since its launch in 2002 to create an integrated wellness model combining
training, recovery and relaxation.
Researchers in the US have identified an antibody which could greatly reduce the loss of lean
muscle mass in people who are taking weight-loss medications.
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an
on-demand personal training platform that connects the right personal trainer to the right
client in under 10 seconds. [more...]
As healthcare continues to shift towards prevention, there’s a growing focus on helping
people stay active, independent and feeling good for longer. [more...]
+ More featured suppliers
COMPANY PROFILES
Safe Space Lockers We provide a full turn-key solution for clients from design and consultation, through to bespoke man [more...]
