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Gwyneth Paltrow and fitness friend Tracy Anderson launch 'allergen-free' food company
POSTED 27 May 2015 . BY Helen Andrews
Actress Gwyneth Paltrow and personal trainer Tracy Anderson have teamed up Credit: Shutterstock / lev radin
Gwyneth Paltrow and her diet and exercise mentor Tracy Anderson have created 3 Green Hearts – a food take-out company in the US that will offer juice, quinoa, kale ravioli, as well as something called ‘frosting shots’. The third ‘green heart’ and member of the
company is Maria Baum – who is CEO of Tracy Anderson’s fitness empire.

Anderson describes frosting shots as the new wheatgrass shots – high nutrient liquified raw wheatgrass. However the frosting is going to be made “without all of the processed things that really hurt us,” Anderson told Hamptons Magazine.

“I’ve figured out how to make the best cookies that have no gluten, no soy, no dairy, no nuts, no eggs – all the main allergens. It’s also about me being able to settle the inflammation fire that is in so many bodies,” added Anderson.

In the future, 3 Green Hearts may offer green cleaning products and beauty items, the company has indicated.

Paltrow is the latest A-lister to have set her sights on the growing health food market. Another celebrity to have recently started her own nutritional firm with her personal trainer is pop star Beyoncé.
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Get HCM digital magazine and ezines FREE
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Jobs    News   Products   Magazine
NEWS
Gwyneth Paltrow and fitness friend Tracy Anderson launch 'allergen-free' food company
POSTED 27 May 2015 . BY Helen Andrews
Actress Gwyneth Paltrow and personal trainer Tracy Anderson have teamed up Credit: Shutterstock / lev radin
Gwyneth Paltrow and her diet and exercise mentor Tracy Anderson have created 3 Green Hearts – a food take-out company in the US that will offer juice, quinoa, kale ravioli, as well as something called ‘frosting shots’. The third ‘green heart’ and member of the
company is Maria Baum – who is CEO of Tracy Anderson’s fitness empire.

Anderson describes frosting shots as the new wheatgrass shots – high nutrient liquified raw wheatgrass. However the frosting is going to be made “without all of the processed things that really hurt us,” Anderson told Hamptons Magazine.

“I’ve figured out how to make the best cookies that have no gluten, no soy, no dairy, no nuts, no eggs – all the main allergens. It’s also about me being able to settle the inflammation fire that is in so many bodies,” added Anderson.

In the future, 3 Green Hearts may offer green cleaning products and beauty items, the company has indicated.

Paltrow is the latest A-lister to have set her sights on the growing health food market. Another celebrity to have recently started her own nutritional firm with her personal trainer is pop star Beyoncé.
RELATED STORIES
Beyoncé and her trainer co-found vegan meal delivery service


Beyoncé and her trainer Marcos Borges have co-founded a vegan meal delivery programme.
MORE NEWS
Les Mills launches reformer Pilates workout
Les Mills has launched a reformer Pilates workout. The 45-minute workout blends traditional reformer movements and more contemporary exercises, choreographed to music. 
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Researchers find that 90-120 minutes of strength training a week has longevity benefits
According to research which tracked more than 147,000 people for 30 years, 90-120 minutes of strength training a week may deliver some of the biggest long-term health rewards.
Everlast pushes internationally with Dublin site
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Serco Leisure

Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, de [more...]
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+ More catalogues  

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DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
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ASEAN Patio Pool Spa Expo 2026

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