Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs   News   Features   Products   Magazine      Advertise  
NEWS
Two thirds of UK children are ‘insufficiently active’
POSTED 22 Apr 2015 . BY Jak Phillips
Chief Medical Officer guidelines recommend children spend 60 minutes a day being physically active, yet only 21 per cent of boys and 16 per cent of girls achieve this Credit: Shutterstock.com / InesBazdar
More than two thirds of children in Britain fall below recommended levels of fitness for their age group, according to a study published today (22 April).

Research by youth activity provider Fit For Sport, comprising 10,000 primary-school aged children, found that 67 per cent were unable to reach targets in jumping, running and throwing. Meanwhile, 24 per cent fell significantly below recommended levels, indicating that fitness is a cause for concern.

The findings of the Challenging Children’s Inactivity report should serve as a wake-up call for parents, warned Fit For Sport CEO and founder Dean Horridge, who said many place too much emphasis on their child’s academic performance and not enough on their activity levels.

“This is a clear call to action,” said Horridge. “Physical inactivity is a ticking time bomb for the UK’s health and both parents and schools must make sure children are spending enough time being active to improve their fitness and health levels now, and set them off on a journey to an active life.”

The UK is currently in the grip of an inactivity epidemic and the latest findings indicate that much more must be done to reverse this trend. Chief Medical Officer guidelines recommend that children spend 60 minutes a day being physically active, yet only 21 per cent of boys and 16 per cent of girls achieve this.

In his foreword to today’s report, ukactive CEO David Stalker notes that youth activity levels are continuing to decline, indicating that more needs to be done by organisations, parents and teachers to reverse the trend.

“Previous research suggests that the average 10-year-old in 1998 could beat 95% of youngsters in 2008 in running tests, and further statistics show that children’s activity levels are continuing to fall,” writes Stalker, whose organisation recently renewed its efforts to support youth activity providers.

“Inactivity is the fourth largest cause of disease and disability, and directly contributes to one in every six deaths in the UK. As well as protecting against these dangers, being physically active every day is vital for the healthy growth and development of school-age children.”

Following today’s report, Fit For Sport has created a free online portal where parents can complete the Activity Challenge with their own children and log on to submit scores and compare children’s results with the recommended levels. To view the portal, click here.
RELATED STORIES
  Fit for Sport draws on Looney Tunes to get kids active


Bugs Bunny, Daffy Duck and the entire Looney Tunes gang could soon be putting UK kids through their paces as part of a new collaboration between Warner Bros. Consumer Products UK and Ireland (WBCP) and Fit for Sport.
  Power Rangers and Fit For Sport team up to get kids moving


The Power Rangers are following in the footsteps of Peppa Pig, as the team of superheroes are now turning their attention to fighting inactivity.
  Fit For Sport strengthens team to foster growth


Children's activity and sport provider Fit For Sport has strengthened its management team with two new appointments to support ongoing expansion.
  Paul Bowman to leave Fit For Sport for overseas post


Fit For Sport commercial director Paul Bowman, is set to leave the company this month to take up a new post with virtual group exercise provider Wexer Virtual.
MORE NEWS
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Researchers find that 90-120 minutes of strength training a week has longevity benefits
According to research which tracked more than 147,000 people for 30 years, 90-120 minutes of strength training a week may deliver some of the biggest long-term health rewards.
Everlast pushes internationally with Dublin site
Everlast Gyms expands its footprint outside of the UK this month with the imminent launch of a club in Dublin.
UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
+ More news   
LATEST JOBS
Fitness Motivator and Personal Trainer
Everyone Active
Salary: £Excellent salary + benefits
Job location: Easton, Bristol , United Kingdom
Fitness Motivator and Personal Trainer
Everyone Active
Salary:
Job location: Aldershot
GP Exercise Referral Instructor
Everyone Active
Salary: £33,000pa + benefits
Job location: Harrow, Middlesex , United Kingdom
+ More jobs  

FEATURED SUPPLIERS

Legends never die: four legends, four philosophies of life
Panatta brought together four of the most influential figures in bodybuilding history on the stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]

Introducing a new era of Nautilus Leverage
Strength training has never been more important for member retention, facility differentiation and long-term commercial success. [more...]
+ More featured suppliers  
COMPANY PROFILES
Alliance Leisure

Alliance Leisure Services was specifically established to respond to the changing development need [more...]
Total Vibration Solutions Ltd (TVS Group)

TVS Group includes TVS Sports Surfaces, TVS Gym Flooring, TVS Play Surfaces and TVS Acoustics. [more...]
+ More profiles  
CATALOGUE GALLERY
 
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
HCM
LEISURE OPPORTUNITIES
HEALTH CLUB HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs    News   Products   Magazine
NEWS
Two thirds of UK children are ‘insufficiently active’
POSTED 22 Apr 2015 . BY Jak Phillips
Chief Medical Officer guidelines recommend children spend 60 minutes a day being physically active, yet only 21 per cent of boys and 16 per cent of girls achieve this Credit: Shutterstock.com / InesBazdar
More than two thirds of children in Britain fall below recommended levels of fitness for their age group, according to a study published today (22 April).

Research by youth activity provider Fit For Sport, comprising 10,000 primary-school aged children, found that 67 per cent were unable to reach targets in jumping, running and throwing. Meanwhile, 24 per cent fell significantly below recommended levels, indicating that fitness is a cause for concern.

The findings of the Challenging Children’s Inactivity report should serve as a wake-up call for parents, warned Fit For Sport CEO and founder Dean Horridge, who said many place too much emphasis on their child’s academic performance and not enough on their activity levels.

“This is a clear call to action,” said Horridge. “Physical inactivity is a ticking time bomb for the UK’s health and both parents and schools must make sure children are spending enough time being active to improve their fitness and health levels now, and set them off on a journey to an active life.”

The UK is currently in the grip of an inactivity epidemic and the latest findings indicate that much more must be done to reverse this trend. Chief Medical Officer guidelines recommend that children spend 60 minutes a day being physically active, yet only 21 per cent of boys and 16 per cent of girls achieve this.

In his foreword to today’s report, ukactive CEO David Stalker notes that youth activity levels are continuing to decline, indicating that more needs to be done by organisations, parents and teachers to reverse the trend.

“Previous research suggests that the average 10-year-old in 1998 could beat 95% of youngsters in 2008 in running tests, and further statistics show that children’s activity levels are continuing to fall,” writes Stalker, whose organisation recently renewed its efforts to support youth activity providers.

“Inactivity is the fourth largest cause of disease and disability, and directly contributes to one in every six deaths in the UK. As well as protecting against these dangers, being physically active every day is vital for the healthy growth and development of school-age children.”

Following today’s report, Fit For Sport has created a free online portal where parents can complete the Activity Challenge with their own children and log on to submit scores and compare children’s results with the recommended levels. To view the portal, click here.
RELATED STORIES
Fit for Sport draws on Looney Tunes to get kids active


Bugs Bunny, Daffy Duck and the entire Looney Tunes gang could soon be putting UK kids through their paces as part of a new collaboration between Warner Bros. Consumer Products UK and Ireland (WBCP) and Fit for Sport.
Power Rangers and Fit For Sport team up to get kids moving


The Power Rangers are following in the footsteps of Peppa Pig, as the team of superheroes are now turning their attention to fighting inactivity.
Fit For Sport strengthens team to foster growth


Children's activity and sport provider Fit For Sport has strengthened its management team with two new appointments to support ongoing expansion.
Paul Bowman to leave Fit For Sport for overseas post


Fit For Sport commercial director Paul Bowman, is set to leave the company this month to take up a new post with virtual group exercise provider Wexer Virtual.
MORE NEWS
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Researchers find that 90-120 minutes of strength training a week has longevity benefits
According to research which tracked more than 147,000 people for 30 years, 90-120 minutes of strength training a week may deliver some of the biggest long-term health rewards.
Everlast pushes internationally with Dublin site
Everlast Gyms expands its footprint outside of the UK this month with the imminent launch of a club in Dublin.
UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Places Leisure is working with Roberts Limbrick to build £60m wellness flagship in Basingstoke
Places Leisure has exchanged contracts to build and operate a flagship £60m water and leisure destination on behalf of Basingstoke and Deane Borough Council.
PureGym announces expansion into Ireland
The Republic of Ireland will become the latest market in PureGym’s expanding international portfolio, with the first launch planned for Dublin in 2027.
+ More news   
 
FEATURED SUPPLIERS

Legends never die: four legends, four philosophies of life
Panatta brought together four of the most influential figures in bodybuilding history on the stage of RiminiWellness 2026: Phil Heath, Lee Haney, Ronnie Coleman and Hany Rambod. [more...]

Introducing a new era of Nautilus Leverage
Strength training has never been more important for member retention, facility differentiation and long-term commercial success. [more...]
+ More featured suppliers  
COMPANY PROFILES
Alliance Leisure

Alliance Leisure Services was specifically established to respond to the changing development need [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS