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Ice cream snow falls at Thorpe Park
POSTED 30 Jul 2013 . BY Tom Anstey
Visitors at Thorpe Park were treated to a unique experience recently, when it started snowing ice cream.

The ice cream snow, created by Miss Cakehead - who has previously made an edible hotel out of cake, among various other edible PR stunts - contained real strawberry and vanilla ice cream, which fell Thursday morning in the shadow of the park's Stealth roller coaster.

Guests were alerted to an imminent shower by a classic ice cream van jingle, which played across the park. Guests in the area then had the option of grabbing a spoon or taking shelter from the artificial weather under giant waffle shaped umbrellas.

Thorpe Park divisional director, Mike Vallis, said: "The bonkers weather in the UK has been one of the biggest news stories of the year, switching from the soggiest June in a hundred years to one of the hottest Wimbledon final days.

"We decided we'd mix it up even further by making it snow in summer. If we can't change our changeable weather then we may as well embrace it and give our guests a unique and totally off-the-wall experience."

See more of Miss Cakehead’s work click here
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NEWS
Ice cream snow falls at Thorpe Park
POSTED 30 Jul 2013 . BY Tom Anstey
Visitors at Thorpe Park were treated to a unique experience recently, when it started snowing ice cream.

The ice cream snow, created by Miss Cakehead - who has previously made an edible hotel out of cake, among various other edible PR stunts - contained real strawberry and vanilla ice cream, which fell Thursday morning in the shadow of the park's Stealth roller coaster.

Guests were alerted to an imminent shower by a classic ice cream van jingle, which played across the park. Guests in the area then had the option of grabbing a spoon or taking shelter from the artificial weather under giant waffle shaped umbrellas.

Thorpe Park divisional director, Mike Vallis, said: "The bonkers weather in the UK has been one of the biggest news stories of the year, switching from the soggiest June in a hundred years to one of the hottest Wimbledon final days.

"We decided we'd mix it up even further by making it snow in summer. If we can't change our changeable weather then we may as well embrace it and give our guests a unique and totally off-the-wall experience."

See more of Miss Cakehead’s work click here
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Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout for the World event on 20 June, in support of UNICEF.
HUM2N opens longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
KX Chelsea invests £15 million to upgrade its wellness offering
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