Exercise Professionals - Anytime looks to tap into 'silver fitness' - launches over 55s membership ...
26 Mar 2019 Exercise professionals: News, jobs and training
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine
Latest news

27 Feb 2019

Anytime looks to tap into 'silver fitness' - launches over 55s membership
BY Tom Walker

The membership will be made available across Anytime’s 155+ UK clubs

The membership will be made available across Anytime’s 155+ UK clubs

Anytime Fitness is looking to tap into the increasingly active older population with the launch of Anytime Prime, an exclusive membership for the over 55s.

The membership will be made available across Anytime’s 155+ UK clubs and will provide a number of focused benefits to help older exercisers achieve their fitness goals and lead healthy and social lifestyles.

These include tailored, low-impact group exercises classes which focus on balance and flexibility, a dedicated personal trainer for specific training and support, social activities for during off-peak hours and local partnerships that support the local community.

“The over 55s are a growing demographic,” said Stuart Broster, Anytime Fitness UK CEO.

“As well as the membership benefits in the club, our clubs are establishing key local partnerships so ‘Prime’ members can enjoy a number of exclusive discounts and opportunities within their local community.”



Connect with
Exercise Professionals
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

News headlines
'Boutiques will crush the big box operators': Xponential’s Geisler predicts industry upheaval
'Boutiques will crush the big box operators': Xponential’s Geisler predicts industry upheaval   26 Mar 2019

Xponential Fitness founder Anthony Geisler sees a dominant future for his boutique fitness business, and one in which the big box operators have been .... more>>
Everyone Active and Olympic champion Max Whitlock launch new sports qualification
Everyone Active and Olympic champion Max Whitlock launch new sports qualification   26 Mar 2019

Double Olympic champion Max Whitlock has teamed up with leisure operator Everyone Active and awarding organisation Active IQ to launch a new coaching .... more>>
Private equity group TSG acquires CorePower Yoga – reveals plans for European office
Private equity group TSG acquires CorePower Yoga – reveals plans for European office   25 Mar 2019

Private equity firm TSG Consumer Partners (TSG) has acquired CorePower Yoga from L Catterton for an undisclosed sum. CorePower Yoga is one of the .... more>>
What gets kids active – five findings from Sport England's Active Lives study
What gets kids active – five findings from Sport England's Active Lives study   25 Mar 2019

Enjoyment is the single biggest factor in motivating children to be active – while "physically literate" children do twice as much activity. These .... more>>
Spartan launches into workplace wellness in partnership with Praktice Health
Spartan launches into workplace wellness in partnership with Praktice Health   23 Mar 2019

Spartan, the obstacle course and endurance brand, has launched into the corporate wellness market with the development of the Spartafit Challenge App. .... more>>
SLL partners with Institute of Swimming to drive swimming teacher recruitment
SLL partners with Institute of Swimming to drive swimming teacher recruitment   26 Mar 2019

With the availability of qualified swimming teachers an issue nationally, leisure management trust Stevenage Leisure Limited (SLL) has entered into .... more>>
Company profile


Pavigym

Known as the number one go-to for flooring and for their unique PRAMA interactive range, PAVIGYM prides itself on engineering gold-standard workout experiences, for every type of audience.

View full profile>>

Catalogue gallery


Featured Supplier

Helping your business prosper in 2019

Helping your business prosper in 2019

The Natural Beauty & Spa Show returns to Excel London on 7 & 8 April. More>>




in this issue

• DLL to reach 100th UK club landmark
• Boutique fitness sector 'still thriving'
• Armathwaite launches 'Lemoga' experience



Latest jobs

Jobs Search



Personal Trainer
Salary: Competitive Salary and Benefits
Location: Ealing, London, UK
Company: The Gym Group
Fitness Instructor
Salary: 16,000
Location: Milton Keynes, UK
Company: énergie group
Personal Trainer
Salary: 100% of your PT earnings
Location: North Harrow, Harrow, UK
Company: The Gym Group
Personal Trainer
Salary: 100% of your PT earnings
Location: Liverpool, UK
Company: The Gym Group
Diary dates
Powered by leisurediary.com




25-27 Mar 2019

Dubai Entertainment Amusement and Leisure Exhibition (DEAL)

Dubai World Trade Centre, Dubai, United Arab Emirates


27-28 Mar 2019

active-net 2019

Eastwood Hall, Nottingham, United Kingdom



Health Club Management magazine 2019 issue 3
Health Club Management
2019 issue 3

View issue contents
View on turning pages
Download PDF
  Cycling: Pedal power
Indoor cycling has grown exponentially in the past few years. We analyse the data on who’s most engaged and when More>>
  ukactive: The pillars of success
The sector should focus on young people, older people and workplace health for the biggest impact on our community, says Steven Ward More>>


Health Club Management magazine 2019 issue 2

Health Club Management
2019 issue 2

View issue contents
View turning pages
Download PDF
  Design: Lovely lockers
We’ve rounded up the latest designs and innovation in locker and changing room kit More>>
  Interview: Victus Soul
Founders Paul Trendell and Chris Djuric tell us about their new boutique, which centres around boxing and running group fitness classes More>>


Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd