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At-home functional training platform Atom launches
17 Nov 2021 . BY Tom Walker
Atom combines strength equipment with daily workouts and digital classes / Atom/RPM Training
A new at-home functional training platform, offering consumers a 'complete home gym kit' and a library of on-demand and live programming, has gone live.

Called Atom, the platform has been created and launched by lifestyle brand RPM Training and combines strength equipment with daily workouts and unlimited digital classes.

Marketed as the "only true connected strength and conditioning programme", Atom will offer consumers three different home gym setups – Axis, Fly, and Power.

Each will be custom-built to the user's ability level and space limitations and every piece of equipment is needed to follow the Atomic training programme.

The Axis Kit contains a plyobox, two dumbbells, sandbag, kettlebell, and jump rope, in addition to a full set of smaller accessory pieces: a core mat, training mat, foam roller, myoball, and set of resistance bands.

The Fly Kit contains everything in the Axis Kit, plus an adjustable or fixed pull-up bar and gymnastics rings.

The Power Kit contains everything in the Fly Kit, plus a barbell, bumper plates, and barbell collars.

RPM CEO Shane Rogers said: "If a customer already knows their appropriate equipment loading, they can select a kit and check out immediately.

"If not, a quick assessment process will guide them to the best kit for their needs and skill level."

At launch, the kit will be priced at US$749 (Axis Kit), US$999 (The Fly) and US$1,499 (Power Kit).

Each kit purchase includes a three-month free trial of Atom training, after which membership will cost US$29 per month.

Rogers added: "A fundamental pillar of the RPM ethos is our commitment to elevated, considered design.

"We're constantly asking how we can improve on the status quo and make a better product that we'd actually use ourselves.

"Our creative team has pushed the envelope on everything from the physical gear to the software and content side, where we're bringing what we believe is revolutionary sophistication to our virtual class and leaderboard solutions."





Each home kit will be custom-built to the user's ability level / Credit: Atom/RPM Training
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Jobs    News   Products   Magazine
PRODUCT NEWS
At-home functional training platform Atom launches
17 Nov 2021 . BY Tom Walker
Atom combines strength equipment with daily workouts and digital classes / Atom/RPM Training
A new at-home functional training platform, offering consumers a 'complete home gym kit' and a library of on-demand and live programming, has gone live.

Called Atom, the platform has been created and launched by lifestyle brand RPM Training and combines strength equipment with daily workouts and unlimited digital classes.

Marketed as the "only true connected strength and conditioning programme", Atom will offer consumers three different home gym setups – Axis, Fly, and Power.

Each will be custom-built to the user's ability level and space limitations and every piece of equipment is needed to follow the Atomic training programme.

The Axis Kit contains a plyobox, two dumbbells, sandbag, kettlebell, and jump rope, in addition to a full set of smaller accessory pieces: a core mat, training mat, foam roller, myoball, and set of resistance bands.

The Fly Kit contains everything in the Axis Kit, plus an adjustable or fixed pull-up bar and gymnastics rings.

The Power Kit contains everything in the Fly Kit, plus a barbell, bumper plates, and barbell collars.

RPM CEO Shane Rogers said: "If a customer already knows their appropriate equipment loading, they can select a kit and check out immediately.

"If not, a quick assessment process will guide them to the best kit for their needs and skill level."

At launch, the kit will be priced at US$749 (Axis Kit), US$999 (The Fly) and US$1,499 (Power Kit).

Each kit purchase includes a three-month free trial of Atom training, after which membership will cost US$29 per month.

Rogers added: "A fundamental pillar of the RPM ethos is our commitment to elevated, considered design.

"We're constantly asking how we can improve on the status quo and make a better product that we'd actually use ourselves.

"Our creative team has pushed the envelope on everything from the physical gear to the software and content side, where we're bringing what we believe is revolutionary sophistication to our virtual class and leaderboard solutions."





Each home kit will be custom-built to the user's ability level / Credit: Atom/RPM Training
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Everyone Active successfully reopens exercise referral scheme thanks to EXi partnership
Local authority leisure provider Everyone Active has reopened its essential exercise referral scheme, by joining forces with EXi, the NHS-approved exercise prescription app and data portal.
Active IQ wins Exporter of the Year award
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Life Fitness extends partnership as official supplier to Williams Racing
Life Fitness, the global leader in commercial fitness equipment, has announced the extension of its partnership with Williams Racing.
RISE Fitness provides franchisees with direct access to world-class education via partnership with Premier Global NASM
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Fitronics launches new and improved member journey software, Digital
Fitronics’ brand The Retention People (TRP) has launched a new, improved version of its automated member journey software Digital; which now sits alongside their industry-leading member feedback software Insight, allowing the two modules to be used more effectively together.
Pulse Fitness completes transformation of The Laura Trott Leisure Centre gym
The Laura Trott Leisure Centre has recently undergone a significant transformation thanks to recent investment from Broxbourne Council and its partnership with Pulse Fitness.
Luxe Fitness partners with Fisikal to drive digital member journey
Luxe Fitness, a Bristol-based gym offering premium service at a budget price has partnered with Fisikal – an expert in digital business management solutions – to enhance its member experience and digital journey.
GLL Better UK App passes 1 million downloads
GLL and its app partner Innovatise (myFitApp) have today announced the Better UK App has been downloaded over 1 million times since it was launched in November 2019.
Sporting heroes to officially open £22 million redevelopment at Everyone Active centre
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A world class experience to challenge every client. Affordable luxury brand with award winning des [more...]
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Technogym Biocircuit
Losing weight, building strength, ageing in good health: whatever takes you to the fitness club, it needs to be addressed specifically. One size doesn’t simply fit all. Up until today. Find out more...
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World Halotherapy Association Symposium

virtual event,
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Spatex 2022

Coventry Building Society Arena, Coventry, United Kingdom
+ More diary  
 


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©Cybertrek 2021

ABOUT LEISURE MEDIA
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