PRODUCT NEWS
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| Wexer launches into wellness in partnership with Mind123 |
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| 21 Jul 2021 . BY Tom Walker |
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| Content covers everything from advice about managing money to sexual health / Wexer |
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Digital fitness content provider, Wexer, is launching a new wellness resource on its connected Web Player.
Called Mind123, it will focus on wellness rather than exercise.
Created by the team behind Move123 – which offers virtual workouts across the Wexer ecosystem – the new channel will aim to help people achieve all-round wellness.
Mind123 content – all of which is video-based rather than audio podcasts – is delivered in either three-, six-, nine or 12-minute films to make viewing easy at any time of day.
The content library spans six categories: health, nutrition, beauty, self, wealth and relationships.
Morten Andersen, Wexer's global head of content, said: “We’re seeing more demand for concise, informative pieces of content on wellness and Mind123 delivers on this.
“It makes important wellness education easily accessible to everyone, delivering it in bite-sized pieces.”
Mind123 will launch initially with a selection of 30 pieces of content, exploring a wide range of topics – such as managing stress, intermittent fasting, debt and credit cards, processed foods and faking orgasm.
“The quality and scope of information available in the Mind123 education library is world-class and we’re excited to make this series available on the Wexer platform,” Andersen added.
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