PRODUCT NEWS
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| National Fitness Day 2020 to help UK bounce back from COVID-19 with ‘Fitness Unites Us’ theme |
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| 30 Jul 2020 . BY Tom Walker |
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| The theme for NFD 2020 will be ‘Fitness Unites Us’, celebrating the power fitness has to bring communities together / ukactive |
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Now, more than ever, we need to help our communities to stay active, healthy and positive in the face of this global crisis
– Bear Grylls |
This year's National Fitness Day (NFD) will be the "biggest unified celebration of fitness in UK history", according to plans revealed today (30 July).
The theme for NFD 2020, which will be held on 23 September 2020, will be ‘Fitness Unites Us’, celebrating the power fitness has to bring communities together during the COVID-19 pandemic.
Among those throwing their support behind the campaign is Be Military Fit with Bear Grylls, which has declared its ambition to get 10 million people active on the day – more than double the four million that took part in 2019.
Bear Grylls, who will help kick-off the activities on the day said: “Now, more than ever, we need to help our communities to stay active, healthy and positive in the face of this global crisis.”
NFD will also form the backbone of the inaugural Great British Week of Sport, which will be officially launched in August.
The week will kick-off on the same day as World United – a global festival of fitness delivered by Les Mills – which will see fitness facilities and trainers worldwide provide free workouts on Saturday 19 September.
ukactive will once again coordinate NFD, mobilising more than 4,000 ukactive members to host free activities that get people moving together in every corner of the UK.
Last year’s NFD saw more than 5,000 sites across the UK host around 20,000 activities, challenges and classes, to encourage more people to find a way to stay active that they love.
ukactive is now calling for more gyms and leisure centres to register a free event for participants to attend virtually or in-person via the National Fitness Day website, helping to turbocharge the campaign and showcasing their services to new audiences.
Huw Edwards, CEO of ukactive, said: “Physical activity has never before played such a vital role in our lives, highlighted by the COVID-19 pandemic.
“Physical activity forms the fabric of our society, from supporting better community cohesion to improving mental health and wellbeing, reducing loneliness and anti-social behaviour, and boosting productivity in the workplace.
“National Fitness Day 2020 will truly unite us in recognising the myriad benefits that being active can bring to every person and every community across the UK, regardless of age, background, race or ability.”
For more information and to register to take part by organising a fitness event, find out more by clicking here.
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