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What’s your Covid-19 exit strategy? How will you use this time to relaunch your business to thrive, not just survive
28 Apr 2020 . BY Tim Nash
HCM readers who sign up to the IFBA will receive 50 per cent off their membership for April, May and June 2020
For me, the worst scenario in all of this is that the business owner gives up, loses their dream altogether and goes back to employment or leaves the sector completely.
– Jean-Claude Vacassin, IFBA founder
There is no escaping the fact that we are operating in extraordinary times. Our physical health clubs, gyms and studios are closed and we’re trying to keep our membership engaged, fit and healthy via online and digital training.

There is no magic pill (at the moment) which will end this global pandemic. We are in the midst of a game-changing situation and how gym owners and operators use this time will determine whether you survive or thrive.

The IFBA offers a complete business solution for efficient, profitable, sustainable and scalable fitness businesses and it wants to help as many businesses (and the businesses of tomorrow) to use this time to re-group, reassess and relaunch with a bang when health clubs and gyms re-open their doors.

The IFBA was set up and founded by industry veteran Jean-Claude Vacassin who has spent his life working in the sector as a PT first, and then club owner and operator. JC’s passion and commitment to the sector knows no bounds, which is why the IFBA was created, to support entrepreneurs, clubs owners and the operators of tomorrow to change the rule book when it came to the business of fitness.

JC talks about his vision and the IFBA: “Every entrepreneur struggles to translate their passion into a viable, efficient business. I set up my first personal training gym in 2009, and, back then, I knew very little about running a fitness business. It was no easy ride, like many PTs and fitness professionals out there, I knew how to train people to get results but what didn’t come so naturally was profit and loss, sales funnels and everything in between.”

JC continues: “The team at the IFBA has seen our fair share of poorly functioning businesses. Many struggle on with little or no hope of reaping the rewards such as return on investment and scaling the business. For me, the worst scenario in all of this is that the business owner gives up, loses their dream altogether and goes back to employment or leaves the sector completely.”

The IFBA was inspired by pioneering businesses and leading figures in the US, which led JC to create the “perfect fitness business model”. It is a simple solution for ambitious owners - learn and be inspired by the best in the business; those who have been there, done it and come out the other side with a resounding success.

The IFBA offers fitness professionals everything they need to deliver tangible results. Membership offers a comprehensive resource, which lays out the systems, processes and steps you need to implement to transform your business from simply surviving to truly thriving – or how to open a gym from scratch. Everything is covered from how to launch a Modern Training Gym through to programming and staffing, marketing, sales, retention, customer care, reporting and scaling your business.

As a special offer and to give back to the sector, The IFBA is offering all HCM readers who sign up to the IFBA will receive 50% off their membership for April, May and June as well as receiving a free one hour consultation with JC Vacassin. Simply email: [email protected]

Join us, and together we’ll define the fast-track route to achieving your business’ potential.
www.theifba.com
PRODUCT NEWS
Fisikal chosen as tech partner for ‘JP4’; new health app from fitness expert, Jessie Pavelka
Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management solutions, to create the new JP4 app, a premium 12-week personal health and fitness transformation programme that takes the user on a journey of change through four key elements of health.
Let's get restarted: Physical Company offers advice on keeping gym members safe
As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
myFitApp launches branded live-streaming as part of its COVID-19 support package
Innovatise, the company behind myFitApp, has announced the immediate availability of its customer- branded live-streaming solution.
EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Bicester hotel opens purpose-built performance facilities to attract new target audience
The Bicester Hotel and Spa has launched purpose-built fitness and performance facilities to create a standalone, unique offering to attract a new demographic to the site.
EGYM launches digital functionality to help gyms adjust to a post lockdown world
As Governments turn attention to a lockdown exit strategy, the world is bracing itself for a ‘new norm’ where social distancing and heightened hygiene requirements become a part of daily life.
Adidas calls on BLK BOX for flooring solutions at new World of Sports complex
Adidas believes that creators, just like athletes, need an environment that inspires their employees to perform and believe that through sport, we have the power to change lives.
Gympass partners with Wexer to launch on-demand workouts for operators
Gympass has launched Gympass Plus - including an on-demand platform powered by Wexer - for its 2,200+ operator partners. The platform comprises more than 500 workouts from 18 content providers including Zumba and Gaiam.
Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
fibodo launches Fit 4 the Fight initiative to keep people active in the wake of the coronavirus
fibodo, a booking management platform for the fitness industry, has launched Fit 4 the Fight, a new initiative encouraging members of the public to keep active, as well as keep personal trainers and fitness operators working in the wake of the coronavirus.
Crown collaborates on £2m luxury spa at Torbay’s Lincombe Hall hotel
Boutique AA 4-star destination Lincombe Hall Hotel, Torquay, has expanded its leisure provision by unveiling a £2m designated luxury spa.
Aberdeen Sports Village puts digital connectivity at its core
The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500,000 overhaul to enable it to offer a stronger user experience with digital connectivity at its core.
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Jobs   News   Products   Magazine
PRODUCT NEWS
What’s your Covid-19 exit strategy? How will you use this time to relaunch your business to thrive, not just survive
28 Apr 2020 . BY Tim Nash
HCM readers who sign up to the IFBA will receive 50 per cent off their membership for April, May and June 2020
For me, the worst scenario in all of this is that the business owner gives up, loses their dream altogether and goes back to employment or leaves the sector completely.
– Jean-Claude Vacassin, IFBA founder
There is no escaping the fact that we are operating in extraordinary times. Our physical health clubs, gyms and studios are closed and we’re trying to keep our membership engaged, fit and healthy via online and digital training.

There is no magic pill (at the moment) which will end this global pandemic. We are in the midst of a game-changing situation and how gym owners and operators use this time will determine whether you survive or thrive.

The IFBA offers a complete business solution for efficient, profitable, sustainable and scalable fitness businesses and it wants to help as many businesses (and the businesses of tomorrow) to use this time to re-group, reassess and relaunch with a bang when health clubs and gyms re-open their doors.

The IFBA was set up and founded by industry veteran Jean-Claude Vacassin who has spent his life working in the sector as a PT first, and then club owner and operator. JC’s passion and commitment to the sector knows no bounds, which is why the IFBA was created, to support entrepreneurs, clubs owners and the operators of tomorrow to change the rule book when it came to the business of fitness.

JC talks about his vision and the IFBA: “Every entrepreneur struggles to translate their passion into a viable, efficient business. I set up my first personal training gym in 2009, and, back then, I knew very little about running a fitness business. It was no easy ride, like many PTs and fitness professionals out there, I knew how to train people to get results but what didn’t come so naturally was profit and loss, sales funnels and everything in between.”

JC continues: “The team at the IFBA has seen our fair share of poorly functioning businesses. Many struggle on with little or no hope of reaping the rewards such as return on investment and scaling the business. For me, the worst scenario in all of this is that the business owner gives up, loses their dream altogether and goes back to employment or leaves the sector completely.”

The IFBA was inspired by pioneering businesses and leading figures in the US, which led JC to create the “perfect fitness business model”. It is a simple solution for ambitious owners - learn and be inspired by the best in the business; those who have been there, done it and come out the other side with a resounding success.

The IFBA offers fitness professionals everything they need to deliver tangible results. Membership offers a comprehensive resource, which lays out the systems, processes and steps you need to implement to transform your business from simply surviving to truly thriving – or how to open a gym from scratch. Everything is covered from how to launch a Modern Training Gym through to programming and staffing, marketing, sales, retention, customer care, reporting and scaling your business.

As a special offer and to give back to the sector, The IFBA is offering all HCM readers who sign up to the IFBA will receive 50% off their membership for April, May and June as well as receiving a free one hour consultation with JC Vacassin. Simply email: [email protected]

Join us, and together we’ll define the fast-track route to achieving your business’ potential.
www.theifba.com
PRODUCT NEWS
Fisikal chosen as tech partner for ‘JP4’; new health app from fitness expert, Jessie Pavelka
Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management solutions, to create the new JP4 app, a premium 12-week personal health and fitness transformation programme that takes the user on a journey of change through four key elements of health.
Let's get restarted: Physical Company offers advice on keeping gym members safe
As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
myFitApp launches branded live-streaming as part of its COVID-19 support package
Innovatise, the company behind myFitApp, has announced the immediate availability of its customer- branded live-streaming solution.
EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Bicester hotel opens purpose-built performance facilities to attract new target audience
The Bicester Hotel and Spa has launched purpose-built fitness and performance facilities to create a standalone, unique offering to attract a new demographic to the site.
EGYM launches digital functionality to help gyms adjust to a post lockdown world
As Governments turn attention to a lockdown exit strategy, the world is bracing itself for a ‘new norm’ where social distancing and heightened hygiene requirements become a part of daily life.
Adidas calls on BLK BOX for flooring solutions at new World of Sports complex
Adidas believes that creators, just like athletes, need an environment that inspires their employees to perform and believe that through sport, we have the power to change lives.
Gympass partners with Wexer to launch on-demand workouts for operators
Gympass has launched Gympass Plus - including an on-demand platform powered by Wexer - for its 2,200+ operator partners. The platform comprises more than 500 workouts from 18 content providers including Zumba and Gaiam.
Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
fibodo launches Fit 4 the Fight initiative to keep people active in the wake of the coronavirus
fibodo, a booking management platform for the fitness industry, has launched Fit 4 the Fight, a new initiative encouraging members of the public to keep active, as well as keep personal trainers and fitness operators working in the wake of the coronavirus.
Crown collaborates on £2m luxury spa at Torbay’s Lincombe Hall hotel
Boutique AA 4-star destination Lincombe Hall Hotel, Torquay, has expanded its leisure provision by unveiling a £2m designated luxury spa.
Aberdeen Sports Village puts digital connectivity at its core
The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500,000 overhaul to enable it to offer a stronger user experience with digital connectivity at its core.
+ More products   
 
COMPANY PROFILES
TRIB3 International Ltd

A world class experience to challenge every client. Affordable luxury brand with award winning des [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

VIDEO GALLERY

Technogym mywellness app
Improve your training experience. All your data in a single app. Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

16-17 Jul 2020

APSWC Round Table 2020

Naman Resort, Da Nang, Vietnam
03-05 Aug 2020

World Fitness & Wellness Summit

Raffles City Convention Centre, Singapore
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS