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Cate Atwater: Leisure sector is in a "race to the bottom"
04 May 2019 . BY Andy Knaggs
Community Leisure UK's focus is on driving greater impact for its member leisure and culture trusts
The challenges are significant, while the need for services is increasing right across the life course
– Cate Atwater
Procurement practices are driving a race to the bottom in the delivery of public leisure services, according to Community Leisure UK CEO Cate Atwater.

Her organisation is the membership association representing charitable leisure trusts in the UK, and was known as Sporta until a recent rebrand.

Speaking in an exclusive interview in Sports Management, published in Issue 1 2019, Atwater said she was worried about the pressures being put on the delivery of public leisure services, stating that "public services right across the board are under significant strain to achieve the same or even more, with less financial investment".

"The challenges are significant, while the need for services is increasing right across the life course," she said. "Every public service is under pressure, and in leisure we’re in a race to the bottom driven by procurement practice."

Atwater also called for more support for local authorities in making "longer-term, insight-driven and outcomes-based decisions" in relation to public leisure services, focusing on areas such as partnership, collaboration and building trust and co-ownership. She went on to express the need for central leisure policy "ownership" and long-term strategising, to enable services to develop and be supported in the future.

Making public leisure services a statutory service would provide "central government oversight, care and ownership, and would drive a need for collaboration", she said.

To read the full article see Issue 1 2019 of Sports Management here
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Jobs    News   Products   Magazine
PRODUCT NEWS
Cate Atwater: Leisure sector is in a "race to the bottom"
04 May 2019 . BY Andy Knaggs
Community Leisure UK's focus is on driving greater impact for its member leisure and culture trusts
The challenges are significant, while the need for services is increasing right across the life course
– Cate Atwater
Procurement practices are driving a race to the bottom in the delivery of public leisure services, according to Community Leisure UK CEO Cate Atwater.

Her organisation is the membership association representing charitable leisure trusts in the UK, and was known as Sporta until a recent rebrand.

Speaking in an exclusive interview in Sports Management, published in Issue 1 2019, Atwater said she was worried about the pressures being put on the delivery of public leisure services, stating that "public services right across the board are under significant strain to achieve the same or even more, with less financial investment".

"The challenges are significant, while the need for services is increasing right across the life course," she said. "Every public service is under pressure, and in leisure we’re in a race to the bottom driven by procurement practice."

Atwater also called for more support for local authorities in making "longer-term, insight-driven and outcomes-based decisions" in relation to public leisure services, focusing on areas such as partnership, collaboration and building trust and co-ownership. She went on to express the need for central leisure policy "ownership" and long-term strategising, to enable services to develop and be supported in the future.

Making public leisure services a statutory service would provide "central government oversight, care and ownership, and would drive a need for collaboration", she said.

To read the full article see Issue 1 2019 of Sports Management here
PRODUCT NEWS
Keiser A400 resistance will empower fitness enthusiasts
Keiser has released a new line of resistance equipment designed to give real-time feedback and data analytics.
MyEquilibria combines art and outdoor exercise
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Slacklining will transform fitness in the UK
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and the SlackRack.
Form’s in-goggle coaching will help swimmers hone technique
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented reality (AR) display.
Egym’s Open Mode extends access to its strength equipment
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used as a replacement for traditional weights on the fitness floor, rather than solely as circuit-based machines.
Myzone’s heart rate training ecosystem now available through Apple and Android smartwatches
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users to experience all the benefits of Myzone’s world-renowned heart rate training biome through their pre-owned Apple or Android smartwatch.
Team GB chooses Absolute Performance for Olympic gym contract for third time
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design, supply and install three gyms for Team GB for the 2024 games in Paris.
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Serco Leisure

Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, de [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-25 Apr 2024

ISPA Conference 2024

Phoenix Convention Center, Phoenix, United States
28-30 Apr 2024

Spa Life Scotland

Radisson Blu Hotel, Glasgow,
+ More diary  
 


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