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Elaine Jobson buys Jetts Fitness from FLG – announces expansion
POSTED 27 Sep 2022 . BY Tom Walker
Jetts Fitness offers 24-hour gym access with a no-contract, low-cost model Credit: Jetts Fitness/FLG

Credit: Jetts Fitness/FLG
When the group presented us with the opportunity to purchase the business, we immediately saw it as a fantastic opportunity
– Elaine Jobson
Jetts Fitness Australia CEO, Elaine Jobson, has led an MBO to acquire the franchised Jetts Fitness business
The deal sees Jobson take control of 129 franchised clubs in Australia, as well as international franchise businesses
Jobson acquired the estate from Fitness & Lifestyle Group (FLG)
FLG retains full ownership of its Jetts Fitness brand and operations in New Zealand, Vietnam and Thailand
Jetts Fitness Australia CEO, Elaine Jobson, has led an MBO to acquire the franchised Jetts Fitness business from parent company Fitness & Lifestyle Group (FLG).

The deal sees Jobson take control of 129 franchised clubs in Australia, as well as international franchise businesses in the UK and the Netherlands.

FLG retains full ownership of its Jetts Fitness brand and operations in New Zealand, Vietnam and Thailand, where the brand is a market leader by number of clubs.

Jobson said: “I’ve always seen our Jetts franchise model as unique within the FLG portfolio, so when the group presented us with the opportunity to purchase the business, we immediately saw it as a fantastic opportunity – a chance to focus on growing our brand through franchise as well as our own corporately owned clubs in our new generation design.

“This is an exciting new chapter for my team and I as we continue to deliver high-quality training facilities, all staffed by incredible teams who are committed to helping our members live a better life.

“For our high-performing support office, who deliver exceptional franchisee assistance to our network, it will be business as usual with minimal disruption from this MBO.”

Jetts was founded in Australia in 2007 by husband-and-wife team Brendon and Cristy Levenson.

It was the first gym brand in Australia to combine 24-hour gym access with a no-contract, low-cost model.

FLG group CEO, Greg Oliver, said: “We continue to invest significant resources in the growth of Jetts Fitness across the APAC markets of Thailand, Vietnam and New Zealand.

“The sale of the franchise business will allow Elaine’s team to move forward with its own independent expansion strategy.”
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Mike Lamb CEO, Asia of Jetts 24 Hour Fitness, which has clubs in south-east Asia, says the company’s locations in Vietnam are trading well since reopening at the end of April.
  Australian operator Jetts Fitness targets further UK growth


Jetts Fitness has opened a club in Skipton, Yorkshire, making it the fifth location the Australian gym chain has launched in the 12 months since entering the UK market in September 2017.
  Sale of Fitness First Australia creates new fitness giant


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Jobs    News   Products   Magazine
NEWS
Elaine Jobson buys Jetts Fitness from FLG – announces expansion
POSTED 27 Sep 2022 . BY Tom Walker
Jetts Fitness offers 24-hour gym access with a no-contract, low-cost model Credit: Jetts Fitness/FLG
Credit: Jetts Fitness/FLG
When the group presented us with the opportunity to purchase the business, we immediately saw it as a fantastic opportunity
– Elaine Jobson
Jetts Fitness Australia CEO, Elaine Jobson, has led an MBO to acquire the franchised Jetts Fitness business
The deal sees Jobson take control of 129 franchised clubs in Australia, as well as international franchise businesses
Jobson acquired the estate from Fitness & Lifestyle Group (FLG)
FLG retains full ownership of its Jetts Fitness brand and operations in New Zealand, Vietnam and Thailand
Jetts Fitness Australia CEO, Elaine Jobson, has led an MBO to acquire the franchised Jetts Fitness business from parent company Fitness & Lifestyle Group (FLG).

The deal sees Jobson take control of 129 franchised clubs in Australia, as well as international franchise businesses in the UK and the Netherlands.

FLG retains full ownership of its Jetts Fitness brand and operations in New Zealand, Vietnam and Thailand, where the brand is a market leader by number of clubs.

Jobson said: “I’ve always seen our Jetts franchise model as unique within the FLG portfolio, so when the group presented us with the opportunity to purchase the business, we immediately saw it as a fantastic opportunity – a chance to focus on growing our brand through franchise as well as our own corporately owned clubs in our new generation design.

“This is an exciting new chapter for my team and I as we continue to deliver high-quality training facilities, all staffed by incredible teams who are committed to helping our members live a better life.

“For our high-performing support office, who deliver exceptional franchisee assistance to our network, it will be business as usual with minimal disruption from this MBO.”

Jetts was founded in Australia in 2007 by husband-and-wife team Brendon and Cristy Levenson.

It was the first gym brand in Australia to combine 24-hour gym access with a no-contract, low-cost model.

FLG group CEO, Greg Oliver, said: “We continue to invest significant resources in the growth of Jetts Fitness across the APAC markets of Thailand, Vietnam and New Zealand.

“The sale of the franchise business will allow Elaine’s team to move forward with its own independent expansion strategy.”
RELATED STORIES
Jetts 24 Hour Fitness reports trading in south-east Asia is going to plan


Mike Lamb CEO, Asia of Jetts 24 Hour Fitness, which has clubs in south-east Asia, says the company’s locations in Vietnam are trading well since reopening at the end of April.
Australian operator Jetts Fitness targets further UK growth


Jetts Fitness has opened a club in Skipton, Yorkshire, making it the fifth location the Australian gym chain has launched in the 12 months since entering the UK market in September 2017.
Sale of Fitness First Australia creates new fitness giant


Quadrant Private Equity has agreed to acquire Fitness First Australia from hedge fund giant Oaktree Capital Management, in a deal signed yesterday (29 September).
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With the launch of its 49th John Reed, RSG Group is looking for more opportunities for its high- end brand in the US and Europe, but is pausing UK expansion.
PureGym's new results set it up for accelerating growth
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans to develop 200 new clubs in the next three to four years.
Deloitte says European health club market hit an all-time high for revenues in 2023
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to Deloitte and EuropeActive’s hot off the press European Health & Fitness Market Report 2024.
Workers' Educational Association and CLUK team up to launch Carbon Literacy Course
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+ More diary  
 


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