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Crunch Fitness – franchises are beating pre-pandemic membership numbers
POSTED 25 Nov 2021 . BY Tom Walker
Crunch Franchise sites have exceeded 128 per cent of pre-pandemic membership levels Credit: Crunch Fitness
Franchised fitness operator Crunch has continued its rapid recovery from lockdowns
Crunch Franchise sites have now exceeded 128 per cent of pre-pandemic membership levels
The brand will reach a milestone in February 2022, when it opens its 400th franchised club
Crunch has gyms in 30 US states, as well as in Australia, Canada, Costa Rica, Portugal and Spain
Fitness operator Crunch Fitness says it's continued its recovery from lockdowns, with membership levels across its franchised estate now exceeding pre-pandemic levels.

Crunch said that, as of October 2021, its franchise sites had exceeded 128 per cent of pre-pandemic membership levels.

The brand also revealed it is set to reach a milestone in February 2022, when it opens its 400th club.

Headquartered in New York, US, Crunch has gyms in 30 US states as well as in Australia, Canada, Costa Rica, Portugal and Spain.

CEO Ben Midgley said: "We're proud of reaching the 400th Crunch gym milestone and the momentum we've maintained, despite the many challenges that the pandemic posed on the fitness industry.

"The significant growth we experienced is a true testament to not only Crunch's leadership, but also to our ongoing commitment to our members and their safety. It also speaks to our franchisees' tremendous efforts and shows that our members wanted to get back in the gym."

In 2019, before the pandemic struck, Crunch secured investment from private equity group TPG.

As well as its franchised arm, ​​Crunch owns and operates Signature clubs in urban US markets such as New York, Miami, Los Angeles and San Francisco.
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NEWS
Crunch Fitness – franchises are beating pre-pandemic membership numbers
POSTED 25 Nov 2021 . BY Tom Walker
Crunch Franchise sites have exceeded 128 per cent of pre-pandemic membership levels Credit: Crunch Fitness
Franchised fitness operator Crunch has continued its rapid recovery from lockdowns
Crunch Franchise sites have now exceeded 128 per cent of pre-pandemic membership levels
The brand will reach a milestone in February 2022, when it opens its 400th franchised club
Crunch has gyms in 30 US states, as well as in Australia, Canada, Costa Rica, Portugal and Spain
Fitness operator Crunch Fitness says it's continued its recovery from lockdowns, with membership levels across its franchised estate now exceeding pre-pandemic levels.

Crunch said that, as of October 2021, its franchise sites had exceeded 128 per cent of pre-pandemic membership levels.

The brand also revealed it is set to reach a milestone in February 2022, when it opens its 400th club.

Headquartered in New York, US, Crunch has gyms in 30 US states as well as in Australia, Canada, Costa Rica, Portugal and Spain.

CEO Ben Midgley said: "We're proud of reaching the 400th Crunch gym milestone and the momentum we've maintained, despite the many challenges that the pandemic posed on the fitness industry.

"The significant growth we experienced is a true testament to not only Crunch's leadership, but also to our ongoing commitment to our members and their safety. It also speaks to our franchisees' tremendous efforts and shows that our members wanted to get back in the gym."

In 2019, before the pandemic struck, Crunch secured investment from private equity group TPG.

As well as its franchised arm, ​​Crunch owns and operates Signature clubs in urban US markets such as New York, Miami, Los Angeles and San Francisco.
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Crunch gets investment from TPG private equity


Crunch Fitness could double in size over the next five years, according to CEO Jim Rowley, following the acquisition of the fitness chain by private equity group TPG.
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Location and cost are the top considerations for consumers when it comes to choosing a health club – while concerns about being around unvaccinated people is a top reason for not returning to gyms.
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Now is the time for whole-body EMS
Electrical muscle stimulation (EMS) Training will drive secondary revenue and increase PT penetration. It will accelerate and improve outcomes for users as well as build confidence with people who are struggling to get back to training post lockdown. [more...]
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Xn Leisure is a provider of cutting-edge health and fitness software, offering an exceptional servic [more...]
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