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iFIT confirms plans for IPO – plans to float on Nasdaq
POSTED 01 Sep 2021 . BY Tom Walker
iFIT's equipment brands include Freemotion (pictured), NordicTrack and ProForm Credit: iFIT/Freemotion Fitness
iFIT Health & Fitness has confirmed plans to go public
The connected fitness and equipment giant will list on the Nasdaq stock exchange
Morgan Stanley, BofA Securities and Barclays Capital will handle the float
iFIT completed a rebrand earlier this year, ditching its former name Icon Health & Fitness
iFIT Health & Fitness has confirmed plans to go public and list the business on the Nasdaq.

The connected fitness and equipment specialist – whose brands include Freemotion, NordicTrack and ProForm – has filed a registration statement with the US Securities and Exchange Commission.

The statement outlines plans for a proposed IPO of its common stock.

Morgan Stanley, BofA Securities, and Barclays Capital will act as lead book-running managers for the proposed offering.

iFIT completed a rebrand earlier this year, ditching its former name Icon Health & Fitness – under which it had traded since the company was founded in 1977.

The rebrand was part of a strategy to create an omnichannel fitness service around the iFIT platform, combining its club-based and at-home fitness equipment brands.

The subscription-based iFIT platform provides the content to all of the group's equipment brands and also features no-equipment, at-home digital workouts.

It currently has more than six million members in over 120 countries.

During the pandemic, as consumers moved to digital fitness services, the group ​​focused on making its iFIT platform central to all operations.

No date has yet been set for the IPO.
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Icon rebrands as iFIT Health & Fitness


Fitness equipment supplier, Icon Health & Fitness, has rebranded and changed its corporate name to iFIT Health & Fitness.
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NEWS
iFIT confirms plans for IPO – plans to float on Nasdaq
POSTED 01 Sep 2021 . BY Tom Walker
iFIT's equipment brands include Freemotion (pictured), NordicTrack and ProForm Credit: iFIT/Freemotion Fitness
iFIT Health & Fitness has confirmed plans to go public
The connected fitness and equipment giant will list on the Nasdaq stock exchange
Morgan Stanley, BofA Securities and Barclays Capital will handle the float
iFIT completed a rebrand earlier this year, ditching its former name Icon Health & Fitness
iFIT Health & Fitness has confirmed plans to go public and list the business on the Nasdaq.

The connected fitness and equipment specialist – whose brands include Freemotion, NordicTrack and ProForm – has filed a registration statement with the US Securities and Exchange Commission.

The statement outlines plans for a proposed IPO of its common stock.

Morgan Stanley, BofA Securities, and Barclays Capital will act as lead book-running managers for the proposed offering.

iFIT completed a rebrand earlier this year, ditching its former name Icon Health & Fitness – under which it had traded since the company was founded in 1977.

The rebrand was part of a strategy to create an omnichannel fitness service around the iFIT platform, combining its club-based and at-home fitness equipment brands.

The subscription-based iFIT platform provides the content to all of the group's equipment brands and also features no-equipment, at-home digital workouts.

It currently has more than six million members in over 120 countries.

During the pandemic, as consumers moved to digital fitness services, the group ​​focused on making its iFIT platform central to all operations.

No date has yet been set for the IPO.
RELATED STORIES
iFIT makes big move in digital fitness with acquisition of Kayla Itsines' Sweat app


iFIT Health & Fitness has acquired Sweat, the popular, female-focused fitness platform set up in 2015 by Australian fitness trainer and entrepreneur Kayla Itsines and co-founder Tobi Pearce.
Icon rebrands as iFIT Health & Fitness


Fitness equipment supplier, Icon Health & Fitness, has rebranded and changed its corporate name to iFIT Health & Fitness.
iFit's new interactive mind workouts aim to improve mental health through exercise


On-demand fitness streaming platform iFit has introduced a new programme of interactive body and mind workouts, designed to "expand the definition" of exercise.
MORE NEWS
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Nadine Dorries has replaced Oliver Dowden as the Secretary of State for Digital, Media, Culture and Sport – becoming the 10th person to hold the role in the past 10 years.
CIMSPA partners with Google and Joe Wicks on digital marketing hub
Physical activity professionals in England will soon be able to access free, one-to-one learning with Google to get their digital marketing strategies in line with current trends.
New industry award named in honour of late Jan Spaticchia
An award celebrating outstanding individuals in the fitness sector is to be named in honour of Jan Spaticchia, who passed away suddenly earlier this year.
Hyperice launches mental wellness division as part of a holistic approach
Hyperice is using its recent acquisition of mental wellness company Core to create a new brand identity that will position it as a holistic, high-performance wellness brand.
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FEATURED SUPPLIERS

EMS personal training: shockingly simple
People's fitness goals are extremely diverse – ranging from an elite athlete focused on the next goal to someone who dislikes all activity due to chronic back pain. [more...]

Will your business last without digital transformation?
During the pandemic, a digital transformation took off faster than anyone could have predicted with meetings in person cancelled and millions working from home. [more...]
+ More featured suppliers  
COMPANY PROFILES
TRIB3 International Ltd

A world class experience to challenge every client. Affordable luxury brand with award winning des [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

VIDEO GALLERY

Retrofit London partners with Technogym to create high energy formats
Retrofit London creates personalised experience, premium service and sensational classes in partnership with Technogym Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

15-17 Sep 2021

5th Annual SWAA Conference 2021

Virtual Conference, Kenya
18-19 Sep 2021

World Wellness Weekend

Locations worldwide,
+ More diary  
 


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Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021

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