POST YOUR JOB ONLINE
Free ezine/digital edition sign up
Jobs   News   Features   Video    Products   Magazine      Advertise  
NEWS
Xponential Fitness plans 50 locations in Saudi Arabia in deal with Fawaz Abdulaziz Alhokair Company
POSTED 28 Sep 2020 . BY Tom Walker
Among the five openings is a Club Pilates-branded studio Credit: Club Pilates/Xponential Fitness
Xponential Fitness has entered the Saudi Arabian gym market with the launch of five boutique studios in capital city Riyadh.

Each new studio will be operated under a different brand and the openings are part of a master franchise agreement signed with Ezdihar Sports in 2019, which will see more than 50 studios open across the country over the next few years.

The five studios – one each of Club Pilates, Pure Barre, CycleBar, YogaSix, and AKT – will be housed inside a newly opened, full-service EVOX Club, which has separate facilities for both men and women

The EVOX Club for Women was created to serve the growing population of women seeking fitness options, following recent reforms in the country, and features studios for all five Xponential Fitness concepts.

The EVOX Club for Men features the CycleBar brand.

"These openings are not only a huge step forward for Xponential Fitness and its brands, but a cultural milestone in Saudi Arabia as we introduce its citizens to the exhilarating world of boutique fitness," said John Kersh, chief international development officer for Xponential Fitness.

"Notably, Xponential Fitness is excited to bring the benefits of boutique fitness to the women of Saudi Arabia, who are now able to pursue and embrace a lifestyle of health and wellness, which is a new development.

"We expect this will be one of hundreds more successful international openings for our brands."

Founded in 2017 by Anthony Geisler, Xponential Fitness currently operates eight franchised, boutique fitness brands – Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre and Stride.

Xponential is in the midst of an ambitious global expansion push, which began with the signing of a large-scale deal to open 165 Club Pilates studios in Japan. Since then, the group has signed deals to open studios in 11 countries, including Germany, Australia, South Korea, and Austria.

Ezdihar Sports – the master franchiser for Saudi Arabia – is one of the portfolio businesses of experienced industry leaders, the Fawaz Abdulaziz Alhokair Company.

The Alhokair company is publicly traded on the Saudi Stock Exchange and operates in a range of industries including cinemas, food and beverage, construction and fashion retail.
RELATED STORIES
Xponential's CycleBar brand lands in Australia with deal for 45 studios


Franchised fitness business Xponential Fitness has secured a new market for its indoor cycling brand CycleBar, after signing a master franchise agreement for Australia.
Club Pilates in post-lockdown expansion trail with 21 new sites, while owner Xponential launches GO platform


Franchise operator Club Pilates has shown that there is growing confidence in the US fitness and wellness sector, by revealing details of an expansion push which will see 21 new locations opening in June alone.
Xponential enters Singapore with Club Pilates franchise agreement


Xponential Fitness has signed a master franchise deal for its Club Pilates brand in Singapore, signalling the company's plans to expand into Southeast Asia.
MORE NEWS
Cash boost for Northern Ireland in landmark VAT case
Mid Ulster District Council (MUDC) in Northern Ireland has won a landmark VAT case, which could see councils in the country receive a multi-million pound payday.
UK leisure centres can bid for £100m of government support
The UK government has pledged to invest £100m in supporting public leisure centres this winter, as part of a £1bn additional support package for local councils.
Gyms in Liverpool win fight to reopen after tense standoff
Gyms in Liverpool have been given the go-ahead to reopen, following a dramatic week of negotiations.
BMF pivots to franchising, puts original business through a CVA and appoints Mike Evans to drive global expansion
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness provider from a centrally-led company into a franchise business.
+ More news   
LATEST JOBS
Personal trainers
Everyone Active
Salary: Unlimited earning potential
Job location: Aqua Vale Swimming & Fitness Centre, Aylesbury , United Kingdom
Personal trainers
Everyone Active
Salary: Unlimited earning potential
Job location: Swan Pool & Leisure Centre, Buckingham , United Kingdom
Personal trainers
Everyone Active
Salary: Unlimited earning potential
Job location: Wickford Swim and Sports Centre, Wickford , United Kingdom
Personal trainers
Everyone Active
Salary: Unlimited earning potential
Job location: Eversley Leisure Centre , United Kingdom
Personal trainers
Everyone Active
Salary: Unlimited earning potential
Job location: Basildon Sporting Village , United Kingdom
Personal trainers
Everyone Active
Salary: Unlimited earning potential
Job location: Hemel Hempstead Leisure Centre, UK , United Kingdom
+ More jobs  

FEATURED SUPPLIERS

Red Light Rising teams up with ITRM Clinic to supply red light therapy for injured athletes
Red light therapy equipment supplier, Red Light Rising, has partnered with Aidan Robinson of ITRM Clinic in the UK [more...]

Power Plate kicks off campaign to support fitness industry deliver health and wellness in one solution
Power Plate, the global leader in whole-body vibration training equipment, is encouraging its community to stay fighting fit this winter with a campaign intended to encourage comfort and confidence, as well as boosting health and wellness. [more...]
COMPANY PROFILES
Wattbike

The versatility and reliability of the Wattbike brand has made it the go-to indoor cycling range f [more...]
+ More profiles  
CATALOGUE GALLERY
 
+ More catalogues  

VIDEO GALLERY

FreeMotion Fitness - Freemotion FUSION Team Training
The High-Intensity Cardio-Strength Training. Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

23-24 Oct 2020

RunFit Expo

Exhibition Centre Liverpool, Liverpool, United Kingdom
23-25 Oct 2020

FIBO Africa

Ticketpro Dome, Johannesburg, South Africa
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
HCM
LEISURE OPPORTUNITIES
HEALTH CLUB HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020
Jobs   News   Products   Magazine
NEWS
Xponential Fitness plans 50 locations in Saudi Arabia in deal with Fawaz Abdulaziz Alhokair Company
POSTED 28 Sep 2020 . BY Tom Walker
Among the five openings is a Club Pilates-branded studio Credit: Club Pilates/Xponential Fitness
Xponential Fitness has entered the Saudi Arabian gym market with the launch of five boutique studios in capital city Riyadh.

Each new studio will be operated under a different brand and the openings are part of a master franchise agreement signed with Ezdihar Sports in 2019, which will see more than 50 studios open across the country over the next few years.

The five studios – one each of Club Pilates, Pure Barre, CycleBar, YogaSix, and AKT – will be housed inside a newly opened, full-service EVOX Club, which has separate facilities for both men and women

The EVOX Club for Women was created to serve the growing population of women seeking fitness options, following recent reforms in the country, and features studios for all five Xponential Fitness concepts.

The EVOX Club for Men features the CycleBar brand.

"These openings are not only a huge step forward for Xponential Fitness and its brands, but a cultural milestone in Saudi Arabia as we introduce its citizens to the exhilarating world of boutique fitness," said John Kersh, chief international development officer for Xponential Fitness.

"Notably, Xponential Fitness is excited to bring the benefits of boutique fitness to the women of Saudi Arabia, who are now able to pursue and embrace a lifestyle of health and wellness, which is a new development.

"We expect this will be one of hundreds more successful international openings for our brands."

Founded in 2017 by Anthony Geisler, Xponential Fitness currently operates eight franchised, boutique fitness brands – Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre and Stride.

Xponential is in the midst of an ambitious global expansion push, which began with the signing of a large-scale deal to open 165 Club Pilates studios in Japan. Since then, the group has signed deals to open studios in 11 countries, including Germany, Australia, South Korea, and Austria.

Ezdihar Sports – the master franchiser for Saudi Arabia – is one of the portfolio businesses of experienced industry leaders, the Fawaz Abdulaziz Alhokair Company.

The Alhokair company is publicly traded on the Saudi Stock Exchange and operates in a range of industries including cinemas, food and beverage, construction and fashion retail.
RELATED STORIES
Xponential's CycleBar brand lands in Australia with deal for 45 studios


Franchised fitness business Xponential Fitness has secured a new market for its indoor cycling brand CycleBar, after signing a master franchise agreement for Australia.
Club Pilates in post-lockdown expansion trail with 21 new sites, while owner Xponential launches GO platform


Franchise operator Club Pilates has shown that there is growing confidence in the US fitness and wellness sector, by revealing details of an expansion push which will see 21 new locations opening in June alone.
Xponential enters Singapore with Club Pilates franchise agreement


Xponential Fitness has signed a master franchise deal for its Club Pilates brand in Singapore, signalling the company's plans to expand into Southeast Asia.
MORE NEWS
Cash boost for Northern Ireland in landmark VAT case
Mid Ulster District Council (MUDC) in Northern Ireland has won a landmark VAT case, which could see councils in the country receive a multi-million pound payday.
UK leisure centres can bid for £100m of government support
The UK government has pledged to invest £100m in supporting public leisure centres this winter, as part of a £1bn additional support package for local councils.
Gyms in Liverpool win fight to reopen after tense standoff
Gyms in Liverpool have been given the go-ahead to reopen, following a dramatic week of negotiations.
BMF pivots to franchising, puts original business through a CVA and appoints Mike Evans to drive global expansion
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness provider from a centrally-led company into a franchise business.
Rod Hill signs énergie Fitness master franchise deal for Spain – plans 75 gyms
Rod Hill, former president of TRIB3 and director general of Anytime Fitness Iberia, has signed a master franchise agreement with énergie Fitness to develop 75 clubs in Spain over the next 10 years.
Preventable lifestyle diseases are driving COVID-19 and we need a radical change of direction to deal with it, says The Lancet
Persistent and rising levels of lifestyle disease across the world have exacerbated the effects of the COVID-19 pandemic, according to Richard Horton, editor-in-chief of The Lancet.
+ More news   
 
FEATURED SUPPLIERS

Red Light Rising teams up with ITRM Clinic to supply red light therapy for injured athletes
Red light therapy equipment supplier, Red Light Rising, has partnered with Aidan Robinson of ITRM Clinic in the UK [more...]

Power Plate kicks off campaign to support fitness industry deliver health and wellness in one solution
Power Plate, the global leader in whole-body vibration training equipment, is encouraging its community to stay fighting fit this winter with a campaign intended to encourage comfort and confidence, as well as boosting health and wellness. [more...]
COMPANY PROFILES
Wattbike

The versatility and reliability of the Wattbike brand has made it the go-to indoor cycling range f [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

VIDEO GALLERY

FreeMotion Fitness - Freemotion FUSION Team Training
The High-Intensity Cardio-Strength Training. Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

23-24 Oct 2020

RunFit Expo

Exhibition Centre Liverpool, Liverpool, United Kingdom
23-25 Oct 2020

FIBO Africa

Ticketpro Dome, Johannesburg, South Africa
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS