Boom Cycle to open fifth London site in early 2019
POSTED 20 Sep 2018 . BY Tom Walker
The Waterloo club will be the largest Boom Cycle yet
Boutique fitness operator Boom Cycle will launch its fifth site next year.
Scheduled to open early 2019, the new indoor cycling club in London's Waterloo will be located close to the London Eye and is part of the Southbank Place development.
Hoping to utilise the footfall at the adjacent Waterloo Railway Station – which sees 100 million visitors and commuters every year – Boom Cycle will launch its biggest site to date, housing two studios, a retail and shake bar and a full food and beverage area.
The Waterloo studio will also be the first Boom site to hold an alcohol licence on site.
Launched in 2011, Boom Cycle currently operates four sites in London – in Holborn, Hammersmith, Monument and Battersea Power Station.
Since 2014, the company has seen average year on year attendance growth of 47 per cent and average year on year revenue growth of 77 per cent.
The company has revealed plans to expand the brand and last month named industry veteran David Lloyd as its non-executive chair.
According to Boom co-founder Hilary Rowland, Lloyd – who founded David Lloyd Leisure in 1982 and subsequently floated it on the stock market – will help guide the indoor cycling brand's "rapid expansion" and strategic development.
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Boom Cycle to open fifth London site in early 2019
POSTED 20 Sep 2018 . BY Tom Walker
The Waterloo club will be the largest Boom Cycle yet
Boutique fitness operator Boom Cycle will launch its fifth site next year.
Scheduled to open early 2019, the new indoor cycling club in London's Waterloo will be located close to the London Eye and is part of the Southbank Place development.
Hoping to utilise the footfall at the adjacent Waterloo Railway Station – which sees 100 million visitors and commuters every year – Boom Cycle will launch its biggest site to date, housing two studios, a retail and shake bar and a full food and beverage area.
The Waterloo studio will also be the first Boom site to hold an alcohol licence on site.
Launched in 2011, Boom Cycle currently operates four sites in London – in Holborn, Hammersmith, Monument and Battersea Power Station.
Since 2014, the company has seen average year on year attendance growth of 47 per cent and average year on year revenue growth of 77 per cent.
The company has revealed plans to expand the brand and last month named industry veteran David Lloyd as its non-executive chair.
According to Boom co-founder Hilary Rowland, Lloyd – who founded David Lloyd Leisure in 1982 and subsequently floated it on the stock market – will help guide the indoor cycling brand's "rapid expansion" and strategic development.
RELATED STORIES
Boom Cycle appoints David Lloyd as chair POSTED 05 Sep 2018. BY Tom Walker Boutique fitness operator Boom Cycle has named industry veteran David Lloyd as its non-executive
chair.
FEATURE: Interview: Hilary and Robert Rowland POSTED 10 Aug 2017. The founders of Boom Cycle share the realities of creating an indoor cycling chain
Short-term incentives for exercise, such as using daily reminders, rewards or games, can lead
to sustained increases in activity according to new research.
With the launch of its 49th John Reed, RSG Group is looking for more opportunities for its high-
end brand in the US and Europe, but is pausing UK expansion.
Following three disrupted lockdown years, the European fitness market bounced back in 2023,
according to Deloitte and EuropeActive’s hot off the press European Health & Fitness Market
Report 2024.
Operator Circadian Trust has launched a five-year growth drive designed to
support health and wellbeing across South Gloucestershire, UK. The initiative
will see a £2.4m investment in its five Active Lifestyle Centres.
Study Active has legally acquired the name “Premier Global” and select Premier Global
branding assets from Assessment Technologies Institute LLC, part of Ascend Learning in the
US.
[more...]
As one of the most energy-intensive industries in the UK, leisure facilities face a critical
challenge in balancing net zero goals, funding and increased costs. [more...]
+ More featured suppliers
COMPANY PROFILES
Serco Leisure Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, de [more...]
