Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs   News   Features   Products   Magazine      Advertise  
Supplier showcase
Precor: The Connected Gym

Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering


The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500k refit to enable it to offer a stronger user experience with full digital connectivity.

The site reopened in August 2019 with capacity for 9,500 members and membership has increased by 17 per cent.

Kris McIntosh, health and fitness development manager at ASV, says: “We knew we needed to update to enhance the atmosphere, modernise kit and move with industry trends in terms of connectivity and tracking.” The key priority was to transform ASV with a modern, digitally linked workout area.

It’s for this reason that ASV selected Precor’s Preva – which captures workout data from CV machines and enables members to set and track goals, plus earn virtual motivational badges. “Preva gives us the ability to gather data like never before,” says McIntosh. “We use it to check equipment status daily, monitor footfall at peak times and schedule functional sessions around those to utilise our offering more efficiently.

“From a maintenance perspective we have access to every piece of kit’s status, which allows us to highlight specific trends and instantly report faults, decreasing downtime.”

In March 2019, Precor partnered with Sony to deliver digital tracking on its strength kit as well. Preva stats are automatically downloaded to the Advagym app, giving users an entirely connected gym experience.

McIntosh says: “Members touch their phone to the Sony Advagym sensor ‘puck’ to start tracking sets and reps in real-time, with stats automatically uploaded to the app. I’ve been incredibly impressed. I use the system to monitor utilisation – I know what kit’s being used, how often and when. We had over 1.8 million repetitions across fixed weight machines throughout September. These are astonishing statistics.”

Members requested a better functional training area, so ASV installed the Assault Range and an Open Format Queenax Training Rig. ASV also opted for Precor’s unique mix ‘n’ match on CV offering. “This was a big part of our decision to work with Precor – it allowed us to adapt to exactly what our customers need and also to maintain that premium feel,” he says.

For McIntosh, added value also came from Precor’s ability to pull numerous suppliers together. “Our sales rep Colin has been there right from the start. Always approachable, always helping to liaise with suppliers. He was crucial in getting Advagym up and running and his problem-solving was critical.”

" I’ve been incredibly impressed. I use the system to monitor utilisation – I know what kit’s being used, how often and when" – Kris McIntosh
Precor and Sony’s Advagym ‘puck’
FEATURED SUPPLIERS

Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs. [more...]

Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn. [more...]
+ More featured suppliers  
COMPANY PROFILES
Mindbody

Mindbody is the leading business management software for the fitness and wellness industries. [more...]
PSLT Ltd

PSLT Fitness Solutions manufacture, remanufacture and buy back commercial gym equipment. [more...]
+ More profiles  
CATALOGUE GALLERY
 
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-25 Apr 2024

ISPA Conference 2024

Phoenix Convention Center, Phoenix, United States
28-30 Apr 2024

Spa Life Scotland

Radisson Blu Hotel, Glasgow,
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
HCM
LEISURE OPPORTUNITIES
HEALTH CLUB HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024
Get HCM digital magazine and ezines FREE
Sign up here ▸
Jobs    News   Products   Magazine
Supplier showcase
Precor: The Connected Gym

Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering


The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500k refit to enable it to offer a stronger user experience with full digital connectivity.

The site reopened in August 2019 with capacity for 9,500 members and membership has increased by 17 per cent.

Kris McIntosh, health and fitness development manager at ASV, says: “We knew we needed to update to enhance the atmosphere, modernise kit and move with industry trends in terms of connectivity and tracking.” The key priority was to transform ASV with a modern, digitally linked workout area.

It’s for this reason that ASV selected Precor’s Preva – which captures workout data from CV machines and enables members to set and track goals, plus earn virtual motivational badges. “Preva gives us the ability to gather data like never before,” says McIntosh. “We use it to check equipment status daily, monitor footfall at peak times and schedule functional sessions around those to utilise our offering more efficiently.

“From a maintenance perspective we have access to every piece of kit’s status, which allows us to highlight specific trends and instantly report faults, decreasing downtime.”

In March 2019, Precor partnered with Sony to deliver digital tracking on its strength kit as well. Preva stats are automatically downloaded to the Advagym app, giving users an entirely connected gym experience.

McIntosh says: “Members touch their phone to the Sony Advagym sensor ‘puck’ to start tracking sets and reps in real-time, with stats automatically uploaded to the app. I’ve been incredibly impressed. I use the system to monitor utilisation – I know what kit’s being used, how often and when. We had over 1.8 million repetitions across fixed weight machines throughout September. These are astonishing statistics.”

Members requested a better functional training area, so ASV installed the Assault Range and an Open Format Queenax Training Rig. ASV also opted for Precor’s unique mix ‘n’ match on CV offering. “This was a big part of our decision to work with Precor – it allowed us to adapt to exactly what our customers need and also to maintain that premium feel,” he says.

For McIntosh, added value also came from Precor’s ability to pull numerous suppliers together. “Our sales rep Colin has been there right from the start. Always approachable, always helping to liaise with suppliers. He was crucial in getting Advagym up and running and his problem-solving was critical.”

" I’ve been incredibly impressed. I use the system to monitor utilisation – I know what kit’s being used, how often and when" – Kris McIntosh
Precor and Sony’s Advagym ‘puck’
LATEST NEWS
Nuffield Health calls for National Movement Strategy as research shows decline in fitness levels among some consumers
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more in 2023 than 2022, but almost 75 per cent are still not meeting WHO guidelines.
Immediate rewards can motivate people to exercise, finds new research
Short-term incentives for exercise, such as using daily reminders, rewards or games, can lead to sustained increases in activity according to new research.
RSG opens flagship John Reed in Berlin, as its builds out its 'world city' portfolio
With the launch of its 49th John Reed, RSG Group is looking for more opportunities for its high- end brand in the US and Europe, but is pausing UK expansion.
PureGym's new results set it up for accelerating growth
PureGym saw revenues rise by 15 per cent in 2023, with the company announcing plans to develop 200 new clubs in the next three to four years.
Deloitte says European health club market hit an all-time high for revenues in 2023
Following three disrupted lockdown years, the European fitness market bounced back in 2023, according to Deloitte and EuropeActive’s hot off the press European Health & Fitness Market Report 2024.
Workers' Educational Association and CLUK team up to launch Carbon Literacy Course
Community Leisure UK is helping the public sector’s drive to net zero with the launch of a bespoke Carbon Literacy course.
Circadian Trust invests in wellness to support its NHS partnerships
Operator Circadian Trust has launched a five-year growth drive designed to support health and wellbeing across South Gloucestershire, UK. The initiative will see a £2.4m investment in its five Active Lifestyle Centres.
Treningshelse Holding snaps up another Norwegian fitness chain as it sets its sight on market leadership
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness chains, has acquired fellow Norwegian operator, Aktiv Trening.
Missed FIBO? Catch up with the HCM roundup
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany, distributing a special FIBO edition of HCM in support of the event as its global media partner.
Xplor kicks off international expansion for its Mariana Tek software with 1Rebel deal
Atlanta-based boutique fitness software company, Xplor Mariana Tek, has kicked off a push for international expansion.
US named world’s largest wellness economy, reaching US$1.8 trillion valuation
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing it at US$1.8 trillion.
Andy King launches The Conveners podcast to champion the pivot to wellbeing
The fitness sector’s pivot to active wellbeing is being discussed in a new weekly podcast, called The Conveners, and hosted by chair of GM Active and director of Miova, Andy King with industry veteran, John Oxley, as a guest presenter.
+ More news   
 
FEATURED SUPPLIERS

Webinar: Building a new energy future for the leisure sector
As one of the most energy-intensive industries in the UK, leisure facilities face a critical challenge in balancing net zero goals, funding and increased costs. [more...]

Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn. [more...]
+ More featured suppliers  
COMPANY PROFILES
Mindbody

Mindbody is the leading business management software for the fitness and wellness industries. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-25 Apr 2024

ISPA Conference 2024

Phoenix Convention Center, Phoenix, United States
28-30 Apr 2024

Spa Life Scotland

Radisson Blu Hotel, Glasgow,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS