Exercise Professionals - Physical Company Ltd: 30 and thriving: Physical Company celebrates landmark anniversary
05 Dec 2019 Exercise professionals: News, jobs and training
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine
Product news

27 Sep 2019

30 and thriving: Physical Company celebrates landmark anniversary

Supplier: Physical Company Ltd
More Physical Company Ltd details


30 and thriving: Physical Company celebrates landmark anniversary

Physical Company celebrated its milestone anniversary with a rebrand
Physical Company, a specialist equipment supplier based in the UK, has celebrated its thirtieth anniversary.

A family business, the company was founded by Penny Halls in 1989 and is now run by her three sons: John, Jason and Nick Halls, with John helming the company as the managing director, Jason as the director of Finance and Administration and Nick as warehouse director.

John told HCM : "Physical Company has been part of my life as long as I can recall and I have thoroughly enjoyed helping to steer its course and support its growth."

To commemorate the milestone anniversary the company has launched a new brochure and undergone a rebrand, to create a 'strong modern feel' for the brand. The new-look features a bold new typeface and the removal of the word 'company' from the branding. The company has also dropped the icon from its products, for a sleeker, more polished aesthetic.

The company has also simplified its mission statement, in response to the company's growth. John Halls, Physical Company MD, told HCM: "Because this started out as a family business, it was small enough for everyone to understand the culture and the mission. However as the company grew, we needed to formalise this, but our mission statement wordy, long-winded and hard to remember. Now it's easy: we are First for Fitness Solutions."

Headquartered in 30,000sq ft (2800 sq m) of office, warehouse and showroom space in Buckinghamshire, with room for expansion, the company offers a wide range of equipment including functional training, strength and conditioning and functional training equipment, as well as flooring, which, according to Halls, is currently a key trend in the fitness industry.

"One of the big trends at the moment is flooring," he said. "We're delivering many elaborate floor installations including features such as branding, patterns and programming prompts, all of which we are embedding during the manufacturing process."

As for future trends, Halls believes that the market will continue to be polarised with budget and boutique offerings at the opposite ends of the spectrum. He also believes that more and more people will adopt active lifestyles, thanks to the growth of flexible and at-home training options.

"I believe more people will start to exercise, however their choice as to where they do this has further increased with some good quality home training options now available," he said.

"I believe there will be a rise in home training, possibly with the introduction of augmented reality products, so people can put on glasses and see an instructor in their room."

Read more here



Supplier: Physical Company Ltd
Stokenchurch Buckinghamshire UK
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training to individuals and organisations across the UK and Europe. We strive to offer our customers the very best in product quality and take pride in offering a quick, reliable service and exceptional value.

Physical Company supply over 1,900 product lines including some of the most pioneering pieces of kit in the industry. Our strength lines boast rigs, heavy-duty storage solutions, precision engineered bars, exceptional quality dumbbells and weight plates. We also offer impressive wellness, functional, sport, combat and studio ranges. We supply industry leading sports and gym flooring by ECORE. We also distribute lines from world leading brands such as: BOSU®, TRX, EXIGO, AIREX, REEBOK®, STOTT PILATES®, MERRITHEW™ and TRIGGERPOINT™.


Web: www.physicalcompany.co.uk
More Physical Company Ltd details

Product news
John Harris joins Freemotion   05 Dec 2019

John Harris joins Freemotion

Freemotion Fitness has appointed John Harris to the role of director of Business Development.

Power Plate launches new range of vibration training equipment   28 Nov 2019

Power Plate launches new range of vibration training equipment

Power Plate has launched a new collection of premium targeted vibration training equipment.

Crown Sports Lockers debuts new sustainable waterproof locker solution
  27 Nov 2019

Crown Sports Lockers debuts new sustainable waterproof locker solution

Crown Sports Lockers (CSL), a UK-based locker manufacturer specialising in bespoke changing solutions, has developed a new waterproof locker that combines practicality and sustainability.

Technogym secures Newcastle University partnership   15 Nov 2019

Technogym secures Newcastle University partnership

Technogym has been appointed as the official fitness equipment supplier to Newcastle University.

CryoAction looks for rapid growth   31 Oct 2019

CryoAction looks for rapid growth

London-based CryoAction is expecting to quadruple its business in the next year or so, as demand for "freeze therapy" increases among the leisure sector.

Nautilus creates award recognising excellence in clubs   18 Oct 2019

Nautilus creates award recognising excellence in clubs

Nautilus, a strength training brand owned by Core Health & Fitness, has created an award recognising best in class fitness facilities around the globe.

Crown Sports Lockers to launch sector first at IHS 2019
  14 Oct 2019

Crown Sports Lockers to launch sector first at IHS 2019

Crown Sports Locker will launch a waterproof locker that will open the door to facilities demanding a sustainable solution for wet changing areas.

ClassPass inspires with digital campaign   11 Oct 2019

ClassPass inspires with digital campaign

ClassPass has launched an out-of-home (OOH) and digital campaign celebrating the stories of its instructors and studios.

Company profile


Balanced Body®

Balanced Body® instructor training is available in the UK and at over 250 sites worldwide.

View full profile>>

Catalogue gallery


Featured Supplier

Wattbike remain best-in-class performance bike for David Lloyd Leisure

Wattbike remain best-in-class performance bike for David Lloyd Leisure

David Lloyd Leisure has announced Wattbike as its performance bike of choice after a recent tender. More>>




in this issue

• ukactive: 'Extend rate cut for gyms'
• 1Rebel and Technogym to launch at-home platform
• Science Museum transformation completed



Latest jobs

Jobs Search



Receptionist
Salary: Competitive
Location: Brackley, UK
Company: Legacy Leisure
Swimming Teacher
Salary: Up to £16.89 per hour (including annual leave)
Location: Crystal Palace, London, UK
Company: GLL
Fitness Motivator / Personal Trainer
Salary: Competitive Rate of Pay
Location: Alton, UK
Company: Everyone Active
General Manager
Salary: Up to £40K plus generous bonus arrangements.
Location: Tilgate, Crawley, UK
Company: Lex Leisure
Receptionist
Salary: Competitive
Location: Merthyr Tydfil, UK
Company: Parkwood Leisure
Diary dates
Powered by leisurediary.com




07 Dec 2019

TRX Trainer Summit 2019

University of Nottingham, Nottingham, United Kingdom


08-09 Dec 2019

Spa & Beauty Forum

A. ROMA Lifestyle Hotel, Roma, Italy



Health Club Management magazine 2019 issue 10
Health Club Management
2019 issue 10

View issue contents
View on turning pages
Download PDF
  Promotional feature: Legend Club Management Systems
Legend Leisure Services has delivered an elegant website solution for ANGUSalive More>>
  Promotional feature: BLK Box
A partnership between Pure Gym and BLK BOX is challenging the low-cost model More>>


Health Club Management magazine 2019 issue 9

Health Club Management
2019 issue 9

View issue contents
View turning pages
Download PDF
  Promotional feature: EMS
EMS: Ensuring a successful Business Venture More>>
  Flooring: Turf guide
The growth of functional zones in gyms has seen suppliers of turf launching new products for use with everything from prowlers to floor-based exercises. We look at the options on offer More>>


Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd