Exercise Professionals - Total Fitness acquires Pro-Fit Personal Training...
26 Jan 2020 Exercise professionals: News, jobs and training
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine
Latest news

13 Dec 2019

Total Fitness acquires Pro-Fit Personal Training
BY Tom Walker

The deal will result in 150 self-employed personal trainers being transferred to Total Fitness

The deal will result in 150 self-employed personal trainers being transferred to Total Fitness
photo: Total Fitness

Mid-market health club operator Total Fitness has acquired Pro-Fit Personal Training.

The deal follows a five-year partnership between the two companies and will result in 150 self-employed personal trainers being transferred to Total Fitness.

The operator says the move will provide its members with easier access to specialist personal training services that "cater to a wider range of budgets and abilities".

In return, the trainers will have access to a suite of benefits – including training courses to aid their professional and personal development.

Total Fitness currently operates 17 health clubs across the North of England and Wales.

"In order to keep up with demand from our growing member base – and in line with current fitness trends – personal training is set to be a key area for our growth plans in 2020," said Jasvir Sanghera, chief financial officer of Total Fitness.

"Over the last year we’ve managed to reverse a decade-long decline in membership, greatly improve our satisfaction scores and double our EBITDA year on year. This acquisition now puts us in an ideal position to focus on the product and deliver our all-encompassing fitness offering to our ever-increasing member base.

"We’ve been wanting to enhance our personal training offering for some time now and having worked with this particular community of trainers for five years we trust them to deliver a top notch service on our gym floors."

Sophie Lawler, CEO of Total Fitness, added: “This is a hugely exciting acquisition for us. We’ve spent the last year reclaiming our purpose as a health club and working to put the fitness offering back into the heart of the business. To now be working even closer with this team of highly experienced personal trainers to strengthen our product offering is the perfect end to a fantastically productive year.

“The added benefits and training that we will provide to the personal trainers will elevate the offering they are able to provide to ensure the best quality of coaching and professionalism is received by everyone using the service.

“The acquisition brings new levels of possibility to our 100,000 members and we’re confident that this development will help to get larger numbers of people onto the gym floor and give them even more reason to keep coming back and getting fitter.”



Connect with
Exercise Professionals
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

News headlines
Jaguar Land Rover developing 'fitness seat' for its cars
Jaguar Land Rover developing 'fitness seat' for its cars   24 Jan 2020

Jaguar Land Rover (JLR) is dipping its toe into the wellness tech market with a new seating solution that aims to tackle the health risks of sitting .... more>>
Health-tech specialist hero acquires fourth business
Health-tech specialist hero acquires fourth business   24 Jan 2020

Health-tech brand hero has acquired Revitalise London – a preventative health and vitality specialist – as part of its plans to expand and strengthen .... more>>
Mindbody secures five-year tech partnership deal with F45
Mindbody secures five-year tech partnership deal with F45   24 Jan 2020

Wellness tech platform Mindbody has signed a five-year partnership deal with fitness franchise F45. The deal will see Mindbody's integrated software .... more>>
First 'floating fitness studio' set to launch at Maldives resort
First 'floating fitness studio' set to launch at Maldives resort   24 Jan 2020

Luxury resort Coco Bodu Hithi has revealed plans to launch the first "floating yoga studio" in the Maldives. The resort is working with .... more>>
New Apple Watch Connected programme rewards gym members
New Apple Watch Connected programme rewards gym members   23 Jan 2020

Tech giant Apple is venturing further into the wellness space by launching a new Apple Watch Connected programme, designed to reward gym members for .... more>>
Bells + Whistles designs new concept "social wellness club" in Los Angeles
Bells + Whistles designs new concept   23 Jan 2020

Bells + Whistles have designed a "social wellness club" in Los Angeles that has been conceived to help people reset mentally and physically from the .... more>>
Company profile


EMD UK

EMD UK have a range of options for fitness brands, including support in starting up, regular business reviews, access to funding pots and more.

View full profile>>

Catalogue gallery


Featured Supplier

active-net unveils Gen Z-themed agenda

active-net unveils Gen Z-themed agenda

Active-net 2020 has revealed the agenda for the two-day educational, networking and business meetings event, which takes place next month. More>>




in this issue

• Health club membership hits record
• Digme Fitness acquires Another Space
• £24m Game of Thrones attraction for N-Ireland



Latest jobs

Jobs Search



Gym Instructor
Salary: Competitive
Location: Bridgwater, UK
Company: PureGym
Gym Instructor
Salary: Competitive
Location: Thornbury, Bradford, UK
Company: PureGym
Gym Instructor
Salary: Competitive
Location: Haverhill, UK
Company: PureGym
Estates Management Co-ordinator
Salary: Competitive salary
Location: Croydon, UK
Company: The Gym Group
Diary dates
Powered by leisurediary.com




23-26 Jan 2020

Les Thermalies, the water & well-being exhibition

Carrousel du Louvre, Paris, France


26-29 Jan 2020

Green Spa Network Congress

The Oaks, Ojai, United States



Health Club Management magazine 2020 issue 1
Health Club Management
2020 issue 1

View issue contents
View on turning pages
Download PDF
  Design focus: Working it
Les Mills is known globally for its workouts, nut in New Zealand, the company is also a major health club operator with new facilities launching. HCM investigates More>>
  Interview: Simon Flint
New launches, new brands, acquisitions, diversification, expansion and franchising are driving the explosive growth of Evolution Wellness in Asia. The CEO talks to Kate Cracknell More>>


Health Club Management magazine 2019 issue 11

Health Club Management
2019 issue 11

View issue contents
View turning pages
Download PDF
  Audio Visual: Sight & sound
The audio visual aspect of your club is one of the biggest factors in keeping members motivated and coming back for more. Four audio visual consultants share their tips More>>
  Promotional feature: miha bodytec
Bodystreet, the global leader in Electro Muscle Stimulation training, has had a successful year in 2019, growing their reach across the UK. Master franchisor Mark Holland tells us more More>>


Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd