Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
Technogym
Technogym
Technogym
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
FITNESS, HEALTH, WELLNESS

features

Sensory zone: Set adrift

Scientists believe flotation therapy could be a shortcut to meditation and much more than just a relaxation amenity for spas. Niamh Madigan dives in to find out more

By Niamh Madigan | Published in Spa Business 2016 issue 2
Set Adrift
Set Adrift
The most important point is to enter into an unperturbed state of consciousness

Anyone who’s ever tried to meditate will know how difficult it is to sit quietly, shut out distractions and go into a state of complete tranquility. In a world where our brains are constantly being primed, there’s little chance to focus inwards. But what if the many widely-reported benefits of meditation could be achieved in another way – by the simple act of floating?

Neuropsychologist Justin Feinstein thinks this is a possibility and says: “floatation creates what I might say is the ultimate environment for focused, internal meditation”. Last year, he set up the Float Clinic and Research Center at the Laureate Institute for Brain Research in Tulsa, Oklahoma. It’s one of the first labs to look at the therapeutic benefits of floatation and initial findings indicate that it could be used to treat conditions like post-traumatic stress disorder (PTSD), chronic pain and even anorexia.

What Feinstein and his team are working on could have wider implications for spas. Instead of overlooking flotation pools and pods and thinking of them as an expensive extra just for relaxation, there may be grounds for operators to incorporate them into wellness programmes or use them as a standalone treatment for more serious ailments.

Making sense
Originally called isolation tanks, floatation pools have been around since the 1950s but had little credibility with scientists – not least because studies were often combined with hallucinogens like LSD. But as we move towards an era when mindfulness is being taken more seriously by western society, a number of researchers are trying to provide concrete evidence for its healing benefits.   

Feinstein first became interested in floatation 10 years ago when studying the brain function of patients with psychiatric conditions such as PTSD, social phobia and drug addiction. His interest was in the concept of interoception. In other words, how the brain senses the internal workings of the body; from the heart beating and blood pulsating to feelings from the gut and the immune system. He believed that disturbances in these body maps were the crux of mental health issues and discovered that floatation can help correct that dysregulation. He explains: “For the first time in people’s lives, they have a chance to connect with those senses which are being overshadowed and understand who they are a little bit better.” Floating also creates a state of profound relaxation, which is the complete opposite to a state of anxiety.

Research results
Feinstein’s research is still in its early stages and he’s still trying to understand the basic science behind floating and how it affects the brain and the body.

Preliminary studies show a lot of visceral systems are entering into a relaxed state, with a reduction in heart rates, respiratory rates, blood pressure and brain waves. He says: “Most people outside of a float pool average 15 breaths a minute. Without much practice, floating reduces this to about five breaths a minute, which is quite a change.”

He’s just completed the first float fMRI brain imaging study to see what impact the experience has on the amygdala, a part of the brain that plays a key role in the processing of emotions. When the amygdala is over-stimulated it activates our fight or flight response which can trigger stress and anxiety. In the research, 40 healthy people were split into two groups – one enjoyed a 90-minute float, the other control group spent the time relaxing in a reclining chair. Their brain activity was scanned before and after, and fMRI results show that unlike the control relaxation group, the amygdala shut off post-float, causing the body to relax and have a similar effect to anti-anxiety medication and meditation. Feinstein says: “Floating is a great environment to enhance meditation – sensory distractions are minimised and you can really focus inwards.”

In another first, Feinstein is conducting the first float electroencephalogram screening. This allows him to measure the brainwaves of patients during a float by placing a waterproof, wireless device on their foreheads. “We hope to characterise the neural signature of what happens during a float experience,” he says. “Some preliminary results reveal that the brain’s going into a state of deep relaxation.”

Efficacious experience
Costs for a floatation pool start at US$25,000 (€22,810, £17,580), plus wet-room conversion prices. But for spas thinking of taking the plunge, it’s not just a case of ‘build it and they will come’. It’s about creating the right offering for the most efficacious experience. The custom-made flotation pools at Feinstein’s clinic are not encased, which is deliberate. He says: “Some pod-style tanks are very enclosed. They look like coffins and the average person isn’t very excited about trying out floating, because of that.” Instead, his UK-built Floataway pools are 2.5m in diameter and the circular shape creates a self-centering effect for the person floating.

Each pool is filled with 2,000lbs of Epsom salts, which allows the body to effortlessly float and the salts themselves are said to have therapeutic properties. The warm water is set at 35?C to match the body’s temperature and the temperature of the air is the same. This creates a unique situation, where the user is no longer able to distinguish the boundaries between air, body and water. A wave of an arm turns the lights on or off and music is played through embedded speakers. “There’s probably a list of about 20 different variables we control in our lab... The most important point is to enter into an unperturbed state of consciousness and that’s why it’s key to calibrate the environment so precisely.”

Commercially, the cost of a 60-minute float session ranges from US$45-US$75 (€41-€68, £32-£53) and Feinstein says positive effects can be felt after 30 minutes. But for him, the perfect length of time is 90 minutes. He explains: “It takes about 25 minutes to an hour to fully relax and clear mind chatter, so the idea is to sustain that for a little bit longer. In circadian terms, the basic rest activity cycle tends to run in 90 minute increments and we’re finding that it seems to maximise the relaxation response.”

To increase the benefits further, Feinstein feels there are many spa treatments which complement floating and could be combined with it in packages. Such treatments include yoga, acupuncture and massage which help to loosen up muscles before a session and allow the person to maintain a deep stillness during a float.

Floatation renaissance?
Spurred on by a growing interest in mindfulness, it’s possible that there’s a resurgence in floating. The Float Locations directory lists 297 float centres in the US compared to only 85 in 2011, but it’s not able to give accurate figures in Europe yet.

Meanwhile, in Sweden, a number of studies suggest that floatation relieves chronic stress, depression, fibromyalgia and insomnia and the government is now incorporating float therapy into its national healthcare programme.

As for Feinstein, he feels much more research is needed: “My hope is that as more results are published, more and more scientists will get excited about floating and begin to study this as well.”

Niamh Madigan is a multimedia journalist and fitness enthusiast

Email: [email protected]
Twitter: @NiamhMMadigan

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Justin Feinstein
Justin Feinstein
90 minutes is the ideal float time as it takes up to 25 minutes to clear initial mind chatter
90 minutes is the ideal float time as it takes up to 25 minutes to clear initial mind chatter
Feinstein (third left) and his team are among the first to study floatation scientifically / Laureate Institute for Brain Research
Feinstein (third left) and his team are among the first to study floatation scientifically / Laureate Institute for Brain Research
https://www.leisureopportunities.co.uk/images/485043_263586.jpg
Spa Business talks to researcher Justin Feinstein who thinks floatation could be a shortcut to meditation
Niamh Madigan is a multimedia journalist and fitness enthusiast Neuropsychologist Justin Feinstein ,Floatation, spa research, meditation, Justin Feinstein, Laureate Institute for Brain Research, neuropsychologist, Floataway
HCM magazine
New research has found BMI to be a highly inaccurate measure of childhood obesity, leading current thinking and policy based on it into question
HCM magazine
HCM People

Dr Jonathan Leary

Founder, Remedy Place
It was as though the whole world woke up at the same time
HCM magazine
Members are telling us they need support with their mental and spiritual health and the industry is starting to see this need. Now’s the time to fast-track our response
HCM magazine
Basic-Fit – which has been scaling rapidly across Europe –  is considering franchising to ramp up growth further afield
HCM magazine
Egym has announced deals designed to position it for growth acceleration, as Kath Hudson reports
HCM promotional features
Sponsored
We want our future sports centre to act as a co-location for health and wellbeing services, furthering our connections with GP referrals and digital health platforms
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Latest News
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness ...
Latest News
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany, ...
Latest News
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing ...
Latest News
The fitness sector’s pivot to active wellbeing is being discussed in a new weekly podcast, ...
Latest News
Planet Fitness has a new CEO – Colleen Keating. She will take up the position ...
Latest News
UK Active has announced details of its annual health and fitness industry awards ceremony, which ...
Latest News
Social enterprise, Places Leisure, which is part of the Places for People Group, has appointed ...
Latest News
Basic-Fit has signed up to trial Wellhub across its recently expanded Spanish network, giving access ...
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Featured supplier news
Featured supplier news: Study Active acquires Premier Global name and select branding assets
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets from Assessment Technologies Institute LLC, part of Ascend Learning in the US.
Company profiles
Company profile: CET Ltd
The focus for two decades was low temperature saltwater hydrotherapy, in particular the CryoSpa Sport ...
Company profiles
Company profile: Mindbody
Mindbody is a true all-in-one software platform, providing first-rate service for your clients and the ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Power Plate UK press release: Power plate + red light therapy: life-changing ‘biostacking’
“We combine Power Plate and red light therapy in all our small group classes,” says Natt Summers, founder and owner of Accomplish Fitness in Hungerford, Berkshire.
Featured press releases
Zoom Media press release: Zoom Media expands partnership with Fitness4less
Zoom Media, the UK's leading provider of health and fitness digital media, has announced a new contract with Fitness4Less to deliver Out of Home advertising across its estate.
Directory
Cryotherapy
Art of Cryo: Cryotherapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers
Crown Sports Lockers: Lockers
Spa software
SpaBooker: Spa software
Snowroom
TechnoAlpin SpA: Snowroom
Salt therapy products
Himalayan Source: Salt therapy products
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

features

Sensory zone: Set adrift

Scientists believe flotation therapy could be a shortcut to meditation and much more than just a relaxation amenity for spas. Niamh Madigan dives in to find out more

By Niamh Madigan | Published in Spa Business 2016 issue 2
Set Adrift
Set Adrift
The most important point is to enter into an unperturbed state of consciousness

Anyone who’s ever tried to meditate will know how difficult it is to sit quietly, shut out distractions and go into a state of complete tranquility. In a world where our brains are constantly being primed, there’s little chance to focus inwards. But what if the many widely-reported benefits of meditation could be achieved in another way – by the simple act of floating?

Neuropsychologist Justin Feinstein thinks this is a possibility and says: “floatation creates what I might say is the ultimate environment for focused, internal meditation”. Last year, he set up the Float Clinic and Research Center at the Laureate Institute for Brain Research in Tulsa, Oklahoma. It’s one of the first labs to look at the therapeutic benefits of floatation and initial findings indicate that it could be used to treat conditions like post-traumatic stress disorder (PTSD), chronic pain and even anorexia.

What Feinstein and his team are working on could have wider implications for spas. Instead of overlooking flotation pools and pods and thinking of them as an expensive extra just for relaxation, there may be grounds for operators to incorporate them into wellness programmes or use them as a standalone treatment for more serious ailments.

Making sense
Originally called isolation tanks, floatation pools have been around since the 1950s but had little credibility with scientists – not least because studies were often combined with hallucinogens like LSD. But as we move towards an era when mindfulness is being taken more seriously by western society, a number of researchers are trying to provide concrete evidence for its healing benefits.   

Feinstein first became interested in floatation 10 years ago when studying the brain function of patients with psychiatric conditions such as PTSD, social phobia and drug addiction. His interest was in the concept of interoception. In other words, how the brain senses the internal workings of the body; from the heart beating and blood pulsating to feelings from the gut and the immune system. He believed that disturbances in these body maps were the crux of mental health issues and discovered that floatation can help correct that dysregulation. He explains: “For the first time in people’s lives, they have a chance to connect with those senses which are being overshadowed and understand who they are a little bit better.” Floating also creates a state of profound relaxation, which is the complete opposite to a state of anxiety.

Research results
Feinstein’s research is still in its early stages and he’s still trying to understand the basic science behind floating and how it affects the brain and the body.

Preliminary studies show a lot of visceral systems are entering into a relaxed state, with a reduction in heart rates, respiratory rates, blood pressure and brain waves. He says: “Most people outside of a float pool average 15 breaths a minute. Without much practice, floating reduces this to about five breaths a minute, which is quite a change.”

He’s just completed the first float fMRI brain imaging study to see what impact the experience has on the amygdala, a part of the brain that plays a key role in the processing of emotions. When the amygdala is over-stimulated it activates our fight or flight response which can trigger stress and anxiety. In the research, 40 healthy people were split into two groups – one enjoyed a 90-minute float, the other control group spent the time relaxing in a reclining chair. Their brain activity was scanned before and after, and fMRI results show that unlike the control relaxation group, the amygdala shut off post-float, causing the body to relax and have a similar effect to anti-anxiety medication and meditation. Feinstein says: “Floating is a great environment to enhance meditation – sensory distractions are minimised and you can really focus inwards.”

In another first, Feinstein is conducting the first float electroencephalogram screening. This allows him to measure the brainwaves of patients during a float by placing a waterproof, wireless device on their foreheads. “We hope to characterise the neural signature of what happens during a float experience,” he says. “Some preliminary results reveal that the brain’s going into a state of deep relaxation.”

Efficacious experience
Costs for a floatation pool start at US$25,000 (€22,810, £17,580), plus wet-room conversion prices. But for spas thinking of taking the plunge, it’s not just a case of ‘build it and they will come’. It’s about creating the right offering for the most efficacious experience. The custom-made flotation pools at Feinstein’s clinic are not encased, which is deliberate. He says: “Some pod-style tanks are very enclosed. They look like coffins and the average person isn’t very excited about trying out floating, because of that.” Instead, his UK-built Floataway pools are 2.5m in diameter and the circular shape creates a self-centering effect for the person floating.

Each pool is filled with 2,000lbs of Epsom salts, which allows the body to effortlessly float and the salts themselves are said to have therapeutic properties. The warm water is set at 35?C to match the body’s temperature and the temperature of the air is the same. This creates a unique situation, where the user is no longer able to distinguish the boundaries between air, body and water. A wave of an arm turns the lights on or off and music is played through embedded speakers. “There’s probably a list of about 20 different variables we control in our lab... The most important point is to enter into an unperturbed state of consciousness and that’s why it’s key to calibrate the environment so precisely.”

Commercially, the cost of a 60-minute float session ranges from US$45-US$75 (€41-€68, £32-£53) and Feinstein says positive effects can be felt after 30 minutes. But for him, the perfect length of time is 90 minutes. He explains: “It takes about 25 minutes to an hour to fully relax and clear mind chatter, so the idea is to sustain that for a little bit longer. In circadian terms, the basic rest activity cycle tends to run in 90 minute increments and we’re finding that it seems to maximise the relaxation response.”

To increase the benefits further, Feinstein feels there are many spa treatments which complement floating and could be combined with it in packages. Such treatments include yoga, acupuncture and massage which help to loosen up muscles before a session and allow the person to maintain a deep stillness during a float.

Floatation renaissance?
Spurred on by a growing interest in mindfulness, it’s possible that there’s a resurgence in floating. The Float Locations directory lists 297 float centres in the US compared to only 85 in 2011, but it’s not able to give accurate figures in Europe yet.

Meanwhile, in Sweden, a number of studies suggest that floatation relieves chronic stress, depression, fibromyalgia and insomnia and the government is now incorporating float therapy into its national healthcare programme.

As for Feinstein, he feels much more research is needed: “My hope is that as more results are published, more and more scientists will get excited about floating and begin to study this as well.”

Niamh Madigan is a multimedia journalist and fitness enthusiast

Email: [email protected]
Twitter: @NiamhMMadigan

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Justin Feinstein
Justin Feinstein
90 minutes is the ideal float time as it takes up to 25 minutes to clear initial mind chatter
90 minutes is the ideal float time as it takes up to 25 minutes to clear initial mind chatter
Feinstein (third left) and his team are among the first to study floatation scientifically / Laureate Institute for Brain Research
Feinstein (third left) and his team are among the first to study floatation scientifically / Laureate Institute for Brain Research
https://www.leisureopportunities.co.uk/images/485043_263586.jpg
Spa Business talks to researcher Justin Feinstein who thinks floatation could be a shortcut to meditation
Niamh Madigan is a multimedia journalist and fitness enthusiast Neuropsychologist Justin Feinstein ,Floatation, spa research, meditation, Justin Feinstein, Laureate Institute for Brain Research, neuropsychologist, Floataway
Latest News
Norwegian health club operator, Treningshelse Holding, which owns the Aktiv365 and Family Sports Club fitness ...
Latest News
The HCM team were busy at the recent FIBO Global Fitness event in Cologne, Germany, ...
Latest News
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing ...
Latest News
The fitness sector’s pivot to active wellbeing is being discussed in a new weekly podcast, ...
Latest News
Planet Fitness has a new CEO – Colleen Keating. She will take up the position ...
Latest News
UK Active has announced details of its annual health and fitness industry awards ceremony, which ...
Latest News
Social enterprise, Places Leisure, which is part of the Places for People Group, has appointed ...
Latest News
Basic-Fit has signed up to trial Wellhub across its recently expanded Spanish network, giving access ...
Latest News
Having redefined the model of public-private collaboration in Spain, Go Fit is now expanding into ...
Latest News
Planet Fitness has become the subject of a hate campaign by certain groups of consumers ...
Latest News
Recovery, social wellness and longevity were talking points at PerformX recently, tipped by many speakers ...
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Featured supplier news
Featured supplier news: Study Active acquires Premier Global name and select branding assets
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets from Assessment Technologies Institute LLC, part of Ascend Learning in the US.
Company profiles
Company profile: CET Ltd
The focus for two decades was low temperature saltwater hydrotherapy, in particular the CryoSpa Sport ...
Company profiles
Company profile: Mindbody
Mindbody is a true all-in-one software platform, providing first-rate service for your clients and the ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Power Plate UK press release: Power plate + red light therapy: life-changing ‘biostacking’
“We combine Power Plate and red light therapy in all our small group classes,” says Natt Summers, founder and owner of Accomplish Fitness in Hungerford, Berkshire.
Featured press releases
Zoom Media press release: Zoom Media expands partnership with Fitness4less
Zoom Media, the UK's leading provider of health and fitness digital media, has announced a new contract with Fitness4Less to deliver Out of Home advertising across its estate.
Directory
Cryotherapy
Art of Cryo: Cryotherapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers
Crown Sports Lockers: Lockers
Spa software
SpaBooker: Spa software
Snowroom
TechnoAlpin SpA: Snowroom
Salt therapy products
Himalayan Source: Salt therapy products
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
Technogym
Technogym
Partner sites