F45 enters Iraq and Afghanistan, expands further in Africa
24 Jun 2019 . BY Tom Walker
The latest deals have taken the number of sites F45 has secured in the Middle East to 19 and to eight in Africa
Australian fitness franchise F45 has secured deals to open sites in emerging markets across the Middle East and Africa – taking the number of countries it operates in to more than 40.
The operator has agreed deals to open its first locations in Iraq and Afghanistan, while also securing franchisees in two new African markets – Kenya and Mauritius.
The deals have taken the number of sites it has secured in the Middle East to 19 and to eight in Africa.
In Europe, it has now opened – or has existing deals in place for – 60 locations.
Founded in 2014 by former equities trader Rob Deutsch, the chain has grown exponentially and currently has more than 1,500 studios worldwide.
F45 offers high-intensity interval training (HIIT) consisting of 45-minute workouts featuring a range of 35 different workout programmes.
“We've worked tirelessly to create an innovative brand and proven franchise model that can operate from anywhere in the world," said Luke Armstrong, global sales director of F45.
"This is a truly pivotal moment in our global expansion, and we look forward to entering even more territories in the near future”.
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber
at Cryo Center Coolzone Madeira, claimed to be the largest cold therapy treatment experience
in the world.
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used as a
replacement for traditional weights on the fitness floor, rather than solely as circuit-based
machines.
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
to experience all the benefits of Myzone’s world-renowned heart rate training biome through
their pre-owned Apple or Android smartwatch.
Cardiff-based gym design and installation company, Absolute Performance, has been awarded
the contract to design, supply and install three gyms for Team GB for the 2024 games in
Paris.
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth
development into suburban, residential locations, it also revealed a new state of the art
Reformer Pilates studio at the new site in response to members seeking a low-impact, full-
body workout for all abilities.
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
seca TRU seamlessly provides medical expertise for health-focused training with a clinically
validated body composition analysis meeting the health and fitness industry's evolving
demands.
Precor made history in 2011 with the launch of the first connected fitness console. Since
then, exercisers from over 340,000 facilities across 100 countries have completed an
astonishing 1.2 billion workouts and counting on Precor-connected fitness cardio products.
F45 enters Iraq and Afghanistan, expands further in Africa
24 Jun 2019 . BY Tom Walker
The latest deals have taken the number of sites F45 has secured in the Middle East to 19 and to eight in Africa
Australian fitness franchise F45 has secured deals to open sites in emerging markets across the Middle East and Africa – taking the number of countries it operates in to more than 40.
The operator has agreed deals to open its first locations in Iraq and Afghanistan, while also securing franchisees in two new African markets – Kenya and Mauritius.
The deals have taken the number of sites it has secured in the Middle East to 19 and to eight in Africa.
In Europe, it has now opened – or has existing deals in place for – 60 locations.
Founded in 2014 by former equities trader Rob Deutsch, the chain has grown exponentially and currently has more than 1,500 studios worldwide.
F45 offers high-intensity interval training (HIIT) consisting of 45-minute workouts featuring a range of 35 different workout programmes.
“We've worked tirelessly to create an innovative brand and proven franchise model that can operate from anywhere in the world," said Luke Armstrong, global sales director of F45.
"This is a truly pivotal moment in our global expansion, and we look forward to entering even more territories in the near future”.
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber
at Cryo Center Coolzone Madeira, claimed to be the largest cold therapy treatment experience
in the world.
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used as a
replacement for traditional weights on the fitness floor, rather than solely as circuit-based
machines.
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
to experience all the benefits of Myzone’s world-renowned heart rate training biome through
their pre-owned Apple or Android smartwatch.
Cardiff-based gym design and installation company, Absolute Performance, has been awarded
the contract to design, supply and install three gyms for Team GB for the 2024 games in
Paris.
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth
development into suburban, residential locations, it also revealed a new state of the art
Reformer Pilates studio at the new site in response to members seeking a low-impact, full-
body workout for all abilities.