Celebrity trainer Mark Anthony's boutique FirstLight Cycle opens first site
18 Sep 2018 . BY Tom Walker
FirstLight features three separate studios offering full body, cycle workouts led by trainers in darkened rooms
Our sunlight simulation technology enhances the experiences – Mark Anthony
A new boutique fitness concept has entered the booming London fitness market today (18 September).
FirstLight Cycle – an indoor cycling concept – has opened its doors at Westfield London in White City, as part of a £600m expansion of the retail mall.
"The concept for FirstLight has been five years in the making and the experience is incredibly special to me," Anthony said.
"It represents so many important things: happiness, energy, motivation, purpose. We all need that light in our lives."
Housing three separate studios, the FirstLight Cycle club will feature full body, cycle workouts led by trainers in darkened rooms in order to "heighten the senses".
The classes will include sound, visuals and "sunlight simulation", designed to "reflect the energy demands of each class".
"Our signature 45 and 60-minute full body cycle workouts include cardio, mindfulness and meditation, together with our best-in-class upper-body strength workout using body bars to build and tone core muscles," Anthony added.
"Our inspiring Maestro Instructors choreograph each class to their own uplifting playlists against a backdrop of amazing widescreen graphics that will transport you to the FirstLight destinations of Manhattan, Ibiza, Africa, London, Rio or Dubai.
"Our sunlight simulation technology enhances these exhilarating experiences, working in perfect harmony with our Magic Mirror system behind the instructor, fully immersing riders in the themes and transporting them beyond the studio and out into the world."
The three studios were developed in partnership with Createability and the largest of them will have 68 bespoke bikes – supplied by Schwinn – arranged in a stadium-style layout.
The bikes will feature weighted body bars, which are used for upper body and core strength movements during the classes.
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and
founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber
at Cryo Center Coolzone Madeira, claimed to be the largest cold therapy treatment experience
in the world.
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used as a
replacement for traditional weights on the fitness floor, rather than solely as circuit-based
machines.
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
to experience all the benefits of Myzone’s world-renowned heart rate training biome through
their pre-owned Apple or Android smartwatch.
PerformX Live, the premier business of fitness event, has announced Dr Jonathan Leary,
founder
and CEO of Remedy Place, as the headliner for its 2024 event.
Elevate, the premier event in the physical activity, fitness, sports therapy and performance
sector, is thrilled to announce that registrations for its 2024 conference are now live –
and the response has been nothing short of exceptional.
Cardiff-based gym design and installation company, Absolute Performance, has been awarded
the contract to design, supply and install three gyms for Team GB for the 2024 games in
Paris.
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth
development into suburban, residential locations, it also revealed a new state of the art
Reformer Pilates studio at the new site in response to members seeking a low-impact, full-
body workout for all abilities.
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
seca TRU seamlessly provides medical expertise for health-focused training with a clinically
validated body composition analysis meeting the health and fitness industry's evolving
demands.
Celebrity trainer Mark Anthony's boutique FirstLight Cycle opens first site
18 Sep 2018 . BY Tom Walker
FirstLight features three separate studios offering full body, cycle workouts led by trainers in darkened rooms
Our sunlight simulation technology enhances the experiences – Mark Anthony
A new boutique fitness concept has entered the booming London fitness market today (18 September).
FirstLight Cycle – an indoor cycling concept – has opened its doors at Westfield London in White City, as part of a £600m expansion of the retail mall.
"The concept for FirstLight has been five years in the making and the experience is incredibly special to me," Anthony said.
"It represents so many important things: happiness, energy, motivation, purpose. We all need that light in our lives."
Housing three separate studios, the FirstLight Cycle club will feature full body, cycle workouts led by trainers in darkened rooms in order to "heighten the senses".
The classes will include sound, visuals and "sunlight simulation", designed to "reflect the energy demands of each class".
"Our signature 45 and 60-minute full body cycle workouts include cardio, mindfulness and meditation, together with our best-in-class upper-body strength workout using body bars to build and tone core muscles," Anthony added.
"Our inspiring Maestro Instructors choreograph each class to their own uplifting playlists against a backdrop of amazing widescreen graphics that will transport you to the FirstLight destinations of Manhattan, Ibiza, Africa, London, Rio or Dubai.
"Our sunlight simulation technology enhances these exhilarating experiences, working in perfect harmony with our Magic Mirror system behind the instructor, fully immersing riders in the themes and transporting them beyond the studio and out into the world."
The three studios were developed in partnership with Createability and the largest of them will have 68 bespoke bikes – supplied by Schwinn – arranged in a stadium-style layout.
The bikes will feature weighted body bars, which are used for upper body and core strength movements during the classes.
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and
founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used as a
replacement for traditional weights on the fitness floor, rather than solely as circuit-based
machines.
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
to experience all the benefits of Myzone’s world-renowned heart rate training biome through
their pre-owned Apple or Android smartwatch.
Cardiff-based gym design and installation company, Absolute Performance, has been awarded
the contract to design, supply and install three gyms for Team GB for the 2024 games in
Paris.
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth
development into suburban, residential locations, it also revealed a new state of the art
Reformer Pilates studio at the new site in response to members seeking a low-impact, full-
body workout for all abilities.